Raahe Region
Accommodation and Travel Stats

August 2020

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Raahe Region: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 3,800
1 %
icon: finland 2,900
12 %
icon: foreign 920
63 %
Visitors icon
Visitors
icon: star 1,700
8 %
icon: finland 1,500
8 %
icon: foreign 179
5 %
Accommodation Sales icon
Accommodation Sales
icon: star 170,000 €
15 %
Average prices:
Night
45.00 €
7.40 €
Room
82.50 €
10.40 €
RevPAR
27.80 €
1.20 €
Capacity icon
Capacity
icon: establishment 7.0
0 %
icon: room 194
12 %
icon: bed 380
12 %
utilization icon
Utilization
icon: room 34 %
16 %
icon: bed 29 %
7 %

3,800 registered bed nights

In August 2020, 3,800 registered bed nights were recorded in Raahe Region (-0.9 %), of which 2,900 nights were spent by domestic visitors and 920 nights by foreigners. Registered domestic bed nights decreased 12 percent and registered foreign bed nights increased 63 percent. In total, registered bed nights decreased one percent from last year's August.

1,100 nights (+62.4 %) were spend by leisure visitors and 2,600 nights (-15.1 %) by business visitors.

Between January and August, 13,400 registered bed nights (-12.1 %) were recorded for domestic visitors and 2,900 (-27.1 %) for foreigners in Raahe Region, in total 16,300 (-14.4 %) registered nights.

Registered bed nights

Registered bed nights by country of arrival

Market share 0.2 percent

Total of 1.7 million registered bed nights (-30.7 %) were recorded in the whole country, of which 1.5 million nights (-6.3 %) were spent by domestic visitors and 149,000 nights (-81.0 %) by foreigners.

The market share of Raahe Region out of total registered bed nights was 0.2 % (+0.1 percentage points), out of domestic bed nights 0.2 % and foreign bed nights 0.6 %.

1,700 tourists arrived to registered accommodation

Arrivals to registered accommodation decreased eight percent compared to earlier year. Of all registered arrivals, 89.6 percent were domestic, and 10.4 percent were from foreign countries.

During August, domestic visitors stayed in registered accommodation in Raahe Region on average 1.9 nights (-0.08) and foreigners 5.1 nights (+2.1).

Ferry arrivals from different harbors

Accommodation sales 170,000 euro

Registered accommodation sales in August were 170,000 euro (-30,000).

Registered January-August sales were 782,000 euro and they decreased 406,000 euro from the previous year.

Average prices

= change at least 10 %
August 2020
Amount
Change jan-August 2020
Amount
Change
Adr (Registered) 83 € 14.5 % 72 €
Bed Night (Registered) 45 € -14.2 % 48 € -23.1 %
Revpar (Registered) 28 € -4.3 % 18 €

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

7.0 accommodation establishments (+0)
194 rooms (-27)
380 beds (-50)

Room utilization 33.7 % (-6.6)
Unsold rooms 129
Bed utilization 29.2 % (+1.8)

Registered room utilization for establishments

Global Google searches for "raahe region + keyword"

Google searches for "raahe region" by search region

The occurrence of hashtags on Instagram

The number of likes for posts with hashtags on Instagram

Accommodation customer satisfaction by nationalities

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

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Sources: Business Finland, Statistics Finland

More information available at the dashboard

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