Rauma Region
Accommodation and Travel Stats

August 2020

Rauma Region: Tourism in a nutshell

Bed Nights icon
Bed Nights (July)
icon: star 20,300
7 %
icon: finland 19,700
19 %
icon: foreign 560
75 %
Top 3:
Germany
163
72 %
United Kingdom
61
57 %
France
46
81 %
Visitors icon
Visitors (July)
icon: star 11,000
8 %
icon: finland 10,800
1 %
icon: foreign 230
80 %
Top 3:
Germany
53
74 %
Switzerland
22
58 %
Estonia
19
60 %
Accommodation Sales icon
Accommodation Sales (July)
icon: star 999,000
6 %
Average prices:
Night
49.20 €
7.20 €
Room
101.50 €
2.00 €
RevPAR
57.30 €
3.80 €
Capacity icon
Capacity (July)
icon: establishment 13
0 %
icon: room 450
0 %
icon: bed 1,100
1 %
Weather icon
Weather
icon: temperature 16.4 °C
0.7 °C
icon: rainfall 10 mm
33 mm

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

Registered bed nights increased seven percent (July)

In July 2020, 20,300 bed nights were recorded in Rauma Region (+7.4 %), of which 19,700 nights were spent by domestic visitors and 560 nights by foreigners. Domestic bed nights increased 19 percent and foreign bed nights decreased 75 percent. In total, bed nights increased seven percent from last year's July.

Most foreign bed nights were recorded for travelers from Germany (163 nights).

18,700 nights (+10.5 %) were spend by leisure visitors and 1,600 nights (-18.9 %) by business visitors.

Between January and July, 39,800 bed nights (-13.8 %) were recorded for domestic visitors and 6,500 (-52.4 %) for foreigners in Rauma Region, in total 46,300 (-22.5 %) nights.

Registered bed nights

Bed nights by country of arrival

Market share 0.8 percent (July)

Total of 2.6 million bed nights (-21.7 %) were recorded in the whole country, of which 2.4 million nights (-2.2 %) were spent by domestic visitors and 141,000 nights (-82.3 %) by foreigners.

The market share of Rauma Region out of total bed nights was 0.8 % (+0.2 percentage points), out of domestic bed nights 0.8 % and foreign bed nights 0.4 %.

Bed nights comparison between regions

11,000 tourists arrived to accommodation (July)

Arrivals to registered accommodation decreased eight percent compared to earlier year. Of all arrivals, 98.0 percent were domestic, and 2.0 percent were from foreign countries.

During July, domestic visitors stayed in registered accommodation in Rauma Region on average 1.8 nights (+0.3) and foreigners 2.5 nights (+0.46).

Ferry arrivals from different harbors

Accommodation sales 999,000 euro (July)

Registered accommodation sales in July were 999,000 euro (-66,800).

Registered January-July sales were 3.0 million euro and they decreased 1.2 million euro from the previous year.

Average prices

= change at least 10 %
July 2020
Amount
Change jan-July 2020
Amount
Change
Adr (Registered) 102 € -1.9 % 100 € -1.2 %
Revpar (Registered) 57 € -6.3 % 33 € -28.7 % 
Bed Night (Registered) 49 € -12.7 %  64 € -7.6 %

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization (July)

Registered Accommodation

13 accommodation establishments (+0)
450 rooms (+0)
1,100 beds (+7)

Room utilization 56.4 % (-2.6)
Unsold rooms 198
Bed utilization 50.7 % (+2.7)

Registered room utilization for establishments

Website's user sessions by language

Hotel customer satisfaction by nationalities

Hotel customer satisfaction comparison between regions

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Sources: Business Finland, Finnish Meteorological Institute, Statistics Finland

Visit Rauma
Rauman kaupungin matkailuneuvonta
Palvelupiste Pyyrman, Valtakatu 2 A
puh. 02 834 3512, matkailu at rauma.fi, visitrauma.fi

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