Rauma Region
Accommodation and Travel Stats

December 2018

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Rauma Region: Tourism in a nutshell

Registered Accommodation
icon: star 3,800
2 %
icon: finland 2,800
13 %
icon: foreign 1,000
29 %
Registered Accommodation
icon: star 2,300
10 %
icon: finland 2,000
14 %
icon: foreign 360
11 %
Registered Accommodation
icon: star 279,000 €
11 %
Average prices:
Night
73.20 €
8.90 €
Room
91.60 €
6.50 €
RevPAR
30.30 €
3.60 €
Registered Accommodation
icon: establishment 10
11 %
icon: room 370
27 %
icon: bed 750
33 %
Registered Accommodation
icon: room 33 %
17 %
icon: bed 20 %
25 %
Registered Accommodation
icon: star 1.6
11 %
icon: finland 1.4
2 %
icon: foreign 2.8
20 %

Paid bed nights

3,800 registered bed nights

In December 2018, 3,800 registered bed nights were recorded in Rauma Region (-2.2 %), of which 2,800 nights were spent by domestic visitors and 1,000 nights by foreigners. Registered domestic bed nights increased 13 percent and registered foreign bed nights decreased 29 percent. In total, registered bed nights decreased two percent from last year's December.

800 nights (+39.7 %) were spend by leisure visitors and 3,000 nights (-9.4 %) by business visitors.

Between January and December, 76,200 registered bed nights (-8.2 %) were recorded for domestic visitors and 25,200 (-19.5 %) for foreigners in Rauma Region, in total 101,000 (-11.3 %) registered nights.

Registered bed nights

Registered bed nights by country of arrival

Market share 0.2 percent

Total of 1.8 million registered bed nights (+3.0 %) were recorded in the whole country, of which 967,000 nights (-0.2 %) were spent by domestic visitors and 789,000 nights (+7.1 %) by foreigners.

The market share of Rauma Region out of total registered bed nights was 0.2 % (-0.0 percentage points), out of domestic bed nights 0.3 % and foreign bed nights 0.1 %.

Comparison of registered bed nights between regions

Length of stay was 1.6 nights in registered accommodation

Length of stay in registered accommodation decreased 11 percent compared to earlier year. In Rauma Region, length of stay in December was on average 1.6 nights and in Finland 2.0 nights (+1.4 %).

During December, domestic visitors stayed in registered accommodation in Rauma Region on average 1.4 nights (-21.1 %) and foreigners 2.8 nights (-28.2 %).

2,300 tourists arrived to registered accommodation

Arrivals to registered accommodation increased 10 percent compared to earlier year. Of all registered arrivals, 84.4 percent were domestic, and 15.6 percent were from foreign countries.

During December, domestic visitors stayed in registered accommodation in Rauma Region on average 1.4 nights (-0.02) and foreigners 2.8 nights (-0.69).

Visitors

Visitors by region

Visitors by city

Visitors by postal code

Visitor nights

Visitor nights by region

Ferry arrivals from different harbors

Accommodation sales 279,000 euro

Registered accommodation sales in December were 279,000 euro (+28,400).

Registered January-December sales were 6.7 million euro and they increased 112,000 euro from the previous year.

Average prices

= change at least 10 %
December 2018
Amount
Change jan-December 2018
Amount
Change
Adr (Registered) 92 € 7.6 % 95 € 4.2 %
Bed Night (Registered) 73 € 13.8 % 66 € 14.6 %
Revpar (Registered) 30 € -10.7 % 47 € -5.3 %

Total accommodation sales

Registered accommodation sales

Non-registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

10 accommodation establishments (+1)
370 rooms (+80)
750 beds (+186)

Room utilization 33.1 % (-6.8)
Unsold rooms 250
Bed utilization 19.9 % (-6.7)

Registered room utilization for establishments

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

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Sources: Statistics Finland

Visit Rauma
Rauman kaupungin matkailuneuvonta
Palvelupiste Pyyrman, Valtakatu 2 A
puh. 02 834 3512 , matkailu at rauma.fi , visitrauma.fi

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