Rauma Region
Accommodation and Travel Stats

December 2020

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Rauma Region: Tourism in a nutshell

Registered Accommodation
icon: star 2,400
30 %
icon: finland 1,900
21 %
icon: foreign 470
51 %
Registered Accommodation
icon: star 1,200
45 %
icon: finland 1,100
37 %
icon: foreign 64
83 %
Registered Accommodation
icon: star 182,000 €
29 %
Average prices:
Night
77.50 €
0.20 €
Room
88.50 €
10.30 €
RevPAR
25.60 €
2.80 €
Registered Accommodation
icon: establishment 9.0
10 %
icon: room 310
20 %
icon: bed 640
16 %
Registered Accommodation
icon: room 29 %
1 %
icon: bed 15 %
15 %
Registered Accommodation
icon: star 2.0
29 %
icon: finland 1.7
26 %
icon: foreign 7.3
186 %

Paid bed nights

2,400 registered bed nights

In December 2020, 2,400 registered bed nights were recorded in Rauma Region (-29.7 %), of which 1,900 nights were spent by domestic visitors and 470 nights by foreigners. Registered domestic bed nights decreased 21 percent and registered foreign bed nights decreased 51 percent. In total, registered bed nights decreased 30 percent from last year's December.

590 nights (-18.2 %) were spend by leisure visitors and 1,800 nights (-32.8 %) by business visitors.

Between January and December, 69,300 registered bed nights (-5.7 %) were recorded for domestic visitors and 9,500 (-67.9 %) for foreigners in Rauma Region, in total 78,800 (-23.5 %) registered nights.

Registered bed nights

Registered bed nights by country of arrival

Market share 0.3 percent

Total of 766,000 registered bed nights (-56.9 %) were recorded in the whole country, of which 702,000 nights (-29.0 %) were spent by domestic visitors and 64,200 nights (-91.9 %) by foreigners.

The market share of Rauma Region out of total registered bed nights was 0.3 % (+0.1 percentage points), out of domestic bed nights 0.3 % and foreign bed nights 0.7 %.

Comparison of registered bed nights between regions

Length of stay increased 29 percent in registered accommodation

Length of stay in registered accommodation increased 29 percent compared to earlier year. In Rauma Region, length of stay in December was on average 2.0 nights and in Finland 2.3 nights (+15.3 %).

During December, domestic visitors stayed in registered accommodation in Rauma Region on average 1.7 nights (+10.1 %) and foreigners 7.3 nights (+38.4 %).

1,200 tourists arrived to registered accommodation

Arrivals to registered accommodation decreased 45 percent compared to earlier year. Of all registered arrivals, 94.4 percent were domestic, and 5.6 percent were from foreign countries.

During December, domestic visitors stayed in registered accommodation in Rauma Region on average 1.7 nights (+0.36) and foreigners 7.3 nights (+4.8).

Visitors

Visitors by region

Visitors by city

Visitors by postal code

Visitor nights

Visitor nights by region

Ferry arrivals from different harbors

Accommodation sales 182,000 euro

Registered accommodation sales in December were 182,000 euro (-76,100).

Registered January-December sales were 5.2 million euro and they decreased 2.1 million euro from the previous year.

Average prices

= change at least 10 %
December 2020
Amount
Change jan-December 2020
Amount
Change
Adr (Registered) 89 € -10.4 % 98 € -3.3 %
Bed Night (Registered) 77 € 0.3 % 65 € -6.9 %
Revpar (Registered) 26 € -9.8 % 35 € -25.5 %

Total accommodation sales

Registered accommodation sales

Non-registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

9.0 accommodation establishments (-1)
310 rooms (-78)
640 beds (-118)

Room utilization 28.9 % (+0.2)
Unsold rooms 220
Bed utilization 15.2 % (-2.7)

Registered room utilization for establishments

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

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Sources: Statistics Finland

Visit Rauma
Rauman kaupungin matkailuneuvonta
Palvelupiste Pyyrman, Valtakatu 2 A
puh. 02 834 3512 , matkailu at rauma.fi , visitrauma.fi

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