Rauma
Accommodation and Travel Stats
March 2019
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Rauma: Tourism in a nutshell
5,500
3,800
1,700
3,300
2,700
620
408,000
7.0
300
560
-0.2 °C
36 mm
Key indicators
Bed nights
Arrivals
Sales
Travel key indicators: the darker the square the larger the value.
Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.
It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel trends.
Temperature
Rainfall
5,500 registered bed nights
In March 2019, 5,500 bed nights were recorded in Rauma (-8.5 %), of which 3,800 nights were spent by domestic visitors and 1,700 nights by foreigners. Domestic bed nights decreased 10 percent and foreign bed nights decreased six percent. In total, bed nights decreased eight percent from last year's March.
Most foreign bed nights were recorded for travelers from Germany (480 nights).
1,100 nights (-29.2 %) were spend by leisure visitors and 4,400 nights (-1.5 %) by business visitors.
Between January and March, 10,700 bed nights (+6.4 %) were recorded for domestic visitors and 4,000 (-13.1 %) for foreigners in Rauma, in total 14,800 (+0.2 %) nights.
Registered bed nights statistics include stats for registered accommodations: hotels, motels, guest houses, hostels, holiday villages and campsites. Establishments with fewer than 20 beds or caravan lots with an electrical connection point are excluded.
Registered bed nights
Bed nights by country of arrival
Market share 0.3 percent
Total of 1.9 million bed nights (-2.3 %) were recorded in the whole country, of which 1.3 million nights (-2.6 %) were spent by domestic visitors and 566,000 nights (-1.4 %) by foreigners.
The market share of Rauma out of total bed nights was 0.3 % (-0.0 percentage points), out of domestic bed nights 0.3 % and foreign bed nights 0.3 %.
3,300 tourists arrived to accommodation
Arrivals to registered accommodation decreased two percent compared to earlier year. Of all arrivals, 81.0 percent were domestic, and 19.0 percent were from foreign countries.
During March, domestic visitors stayed in registered accommodation in Rauma on average 1.4 nights (-0.09) and foreigners 2.7 nights (-0.45).
Ferry arrivals from different harbors
International = International cruise ships
Accommodation sales 425,000 euro
Total accommodation sales in March were 425,000 euro (-35,400). The share of Airbnb and HomeAway was 4.1 percent. Therefore, registered accommodation sales were 408,000 euro (+7,000) and Airbnb and HomeAway sales 16,600 euro (-42,400).
Total January-March sales were 1.2 million euro and they decreased 75,000 euro from the previous year.
Average prices
| March 2019 Amount |
Change |
jan-March 2019
Amount |
Change | |
|---|---|---|---|---|
| Adr (Registered) | 95 € | -1.0 % | 94 € | 1.0 % |
| Bed Night (Registered) | 74 € | 11.1 % | 77 € | 6.9 % |
| Adr (Airbnb & Homeaway) | 71 € | -50.7 % | 85 € | -36.9 % |
| Revpar (Registered) | 44 € | -14.2 % | 44 € | -13.9 % |
| Revpar (Airbnb & Homeaway) | 32 € | -42.7 % | 31 € | -49.8 % |
Registered accommodation sales
Average registered room price (ADR)
Capacity & Utilization
Registered Accommodation
7.0 accommodation establishments (+0)
300 rooms (+47)
560 beds (+102)
Room utilization 46.1 % (-7.0)
Unsold rooms 162
Airbnb and HomeAway
28 apartments (-23)
8.0 private rooms (-1)
1.0 shared rooms (+0)
Apartment utilization 44.6 % (+6.2)
Unsold apartments 16
Registered room utilization
Website's user sessions by language
Sources: Airdna, Finnish Meteorological Institute, Global Blue, Statistics Finland