Rauma
Accommodation and Travel Stats
April 2020
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Rauma: Tourism in a nutshell
1,300
900
360
500
440
61
111,000 €
7.0
300
550
0.22
0.14
3.9 °C
30 mm
Key indicators
Bed nights
Arrivals
Sales
Travel key indicators: the darker the square the larger the value.
Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.
It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.
Temperature
Rainfall
1,300 registered bed nights
In April 2020, 1,300 bed nights were recorded in Rauma (-77.4 %), of which 900 nights were spent by domestic visitors and 360 nights by foreigners. Domestic bed nights decreased 78 percent and foreign bed nights decreased 75 percent. In total, bed nights decreased 77 percent from last year's April.
47 nights (-96.2 %) were spend by leisure visitors and 1,200 nights (-72.1 %) by business visitors.
Between January and April, 9,900 bed nights (-33.1 %) were recorded for domestic visitors and 3,500 (-36.7 %) for foreigners in Rauma, in total 13,400 (-34.1 %) nights.
Registered bed nights statistics include stats for registered accommodations: hotels, motels, guest houses, hostels, holiday villages and campsites. Establishments with fewer than 20 beds or caravan lots with an electrical connection point are excluded.
Registered bed nights
Bed nights by country of arrival
500 tourists arrived to accommodation
Arrivals to registered accommodation decreased 86 percent compared to earlier year. Of all arrivals, 87.8 percent were domestic, and 12.2 percent were from foreign countries.
During April, domestic visitors stayed in registered accommodation in Rauma on average 2.1 nights (+0.63) and foreigners 5.9 nights (+3.5).
Ferry arrivals from different harbors
International = International cruise ships
Accommodation sales 111,000 euro
Registered accommodation sales in April were 111,000 euro (-291,000).
Registered January-April sales were 1.1 million euro and they decreased 457,000 euro from the previous year.
Average prices
|
April 2020
Amount |
Change |
jan-April 2020
Amount |
Change | |
|---|---|---|---|---|
| Adr (Registered) | 103 € | 7.0 % | 99 € | 4.5 % |
| Bed Night (Registered) | 88 € | 21.7 % | 81 € | 6.6 % |
| Revpar (Registered) | 22 € | -51.5 % | 35 € | -22.3 % |
Tax free sales +52.6 % (January)
Tax free sales increased 53 percent from the previous year.
(Russians +12.8 %)
Registered accommodation sales
Average registered room price (ADR)
Capacity & Utilization
Registered Accommodation
7.0 accommodation establishments (+0)
300 rooms (+0)
550 beds (-14)
Room utilization 21.7 % (-26)
Unsold rooms 230
Bed utilization 13.8 % (-20)
Registered room utilization for establishments
Website's user sessions by language
Global Google searches for "rauma"
Global Google searches for "rauma + keyword"
Google searches for "rauma" by search region
The occurrence of hashtags on Instagram
The number of likes for posts with hashtags on Instagram
Hotel customer satisfaction (March)
Average customer satisfaction score on Booking.com given by hotel customers in March was 8.45/10 (+0.07).
Hotel customer satisfaction by nationalities
Sources: Booking.Com, Business Finland, Finnish Meteorological Institute, Global Blue, Statistics Finland
More information available at the dashboard