Rauma
Accommodation and Travel Stats
May 2023
Rauma: Tourism in a nutshell
Registered accommodation. All changes are relative to the same period a year ago.
4,700
3,000
1,600
2,400
2,000
420
511,000 €
7.0
300
560
45 %
28 %
6,800 bed nights in paid accommodation (April)
Total of 6,800 bed nights (-2.2 %) were recorded in paid accommodation in Rauma in April 2023. This figure includes bed nights at registered establishments as well as at AirBnB and Vrbo. The share of registered bed nights was 69 % and non-registered 31 %.
Between January and April, the number of paid bed nights was 26,400 (+21.0 %). Share of registered was 75 % and non-registered 25 %.
Registered bed nights statistics include stats for registered accommodations: hotels, motels, guest houses, hostels, holiday villages and campsites. Establishments with fewer than 20 beds or caravan lots with an electrical connection point are excluded. Non-registered bed nights statistics include bed nights from AirBnB and Vrbo.
4,700 registered bed nights (April)
In April 2023, 4,700 registered bed nights were recorded in Rauma (-17.7 %), of which 3,000 nights were spent by domestic visitors and 1,600 nights by foreigners. Registered domestic bed nights decreased 29 percent and registered foreign bed nights increased 18 percent. In total, registered bed nights decreased 18 percent from last year's April.
Most foreign registered bed nights were recorded for travelers from Sweden (550 nights).
1,000 nights (-28.7 %) were spend by leisure visitors and 3,600 nights (-13.9 %) by business visitors.
Between January and April, 14,400 registered bed nights (+5.7 %) were recorded for domestic visitors and 5,400 (+56.5 %) for foreigners in Rauma, in total 19,800 (+15.9 %) registered nights.
Registered bed nights statistics include stats for registered accommodations: hotels, motels, guest houses, hostels, holiday villages and campsites. Establishments with fewer than 20 beds or caravan lots with an electrical connection point are excluded.
Paid bed nights forecast, Rauma
In June 2023, the number of bed nights in paid accommodation is expected to decrease by 17.1 % compared to the previous year.
The number of bed nights is expected to decrease by 2.2 % in the next six months compared to the previous year.
The forecast is based on a time series model (SARIMA), which is supplemented with exogenous (external) explanatory variables.
Registered bed nights
Forecast of paid bed nights
Registered bed nights by country of arrival
2,400 tourists arrived to registered accommodation (April)
Arrivals to registered accommodation decreased 23 percent compared to earlier year. Of all registered arrivals, 82.5 percent were domestic, and 17.5 percent were from foreign countries.
During April, domestic visitors stayed in registered accommodation in Rauma on average 1.5 nights (-0.06) and foreigners 3.8 nights (+0.71).
Visitor days
Visitor days by region
Visitor days by city
Visitor days by postal code
Visitor nights
Visitor nights by region
Ferry arrivals from different harbors
International = International cruise ships
Accommodation sales 554,000 euro (April)
Total accommodation sales in April were 554,000 euro (+73,100). The share of Airbnb and Vrbo was 7.8 percent. Therefore, registered accommodation sales were 511,000 euro (+55,700) and non-registered sales 43,500 euro (+17,300).
Total January-April sales were 2.0 million euro and they increased 505,000 euro from the previous year.
Average prices
|
April 2023
Amount |
Change |
jan-April 2023
Amount |
Change | |
|---|---|---|---|---|
| Adr (Registered) | 127 € | 23.5 % | 109 € | 10.7 % |
| Bed Night (Registered) | 110 € | 36.3 % | 90 € | 12.7 % |
| Adr (Non-Registered) | 76 € | 0.9 % | 102 € | 28.2 % |
| Revpar (Registered) | 57 € | 7.0 % | 51 € | 28.3 % |
| Revpar (Non-Registered) | 34 € | 0.8 % | 36 € | 22.0 % |
Registered accommodation sales
Non-registered accommodation sales
Average registered room price (ADR)
Capacity & Utilization (April)
Registered Accommodation
7.0 accommodation establishments (+0)
300 rooms (+2)
560 beds (+8)
Room utilization 44.7 % (-6.9)
Unsold rooms 166
Bed utilization 27.8 % (-7.7)
Airbnb and Vrbo
68 accommodation establishments (+23)
60 apartments (+20)
93 rooms (+36)
Apartment utilization 44.4 % (-0.06)
Unsold apartments 33
Registered room utilization for establishments
Key indicators
Bed nights
Arrivals
Sales
Travel key indicators: the darker the square the larger the value.
Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.
It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.
Temperature
Rainfall
Sources: Airdna, Statistics Finland, Tak Research
Visit Rauma
Rauman kaupungin matkailuneuvonta
Palvelupiste Pyyrman, Valtakatu 2 A
puh. 02 834 3512
,
matkailu at rauma.fi
,
visitrauma.fi
More information available at the dashboard