Saarijärvi-Viitasaari Region
Accommodation and Travel Stats

September 2020

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Saarijärvi-Viitasaari Region: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 4,200
60 %
icon: finland 4,100
58 %
icon: foreign 44
89 %
Visitors icon
Visitors
icon: star 2,600
51 %
icon: finland 2,600
50 %
icon: foreign 36
77 %
Accommodation Sales icon
Accommodation Sales
icon: star 144,000 €
57 %
Average prices:
Night
34.60 €
2.00 €
Room
75.60 €
15.40 €
RevPAR
22.90 €
23.30 €
Capacity icon
Capacity
icon: establishment 9.0
10 %
icon: room 210
29 %
icon: bed 660
25 %
utilization icon
Utilization
icon: room 30 %
40 %
icon: bed 19 %
59 %

4,200 registered bed nights

In September 2020, 4,200 registered bed nights were recorded in Saarijärvi-Viitasaari Region (-59.7 %), of which 4,100 nights were spent by domestic visitors and 44 nights by foreigners. Registered domestic bed nights decreased 58 percent and registered foreign bed nights decreased 89 percent. In total, registered bed nights decreased 60 percent from last year's September.

3,300 nights (-66.0 %) were spend by leisure visitors and 880 nights (+30.9 %) by business visitors.

Between January and September, 49,600 registered bed nights (-40.8 %) were recorded for domestic visitors and 3,500 (-63.8 %) for foreigners in Saarijärvi-Viitasaari Region, in total 53,100 (-43.2 %) registered nights.

Registered bed nights

Registered bed nights by country of arrival

Market share 0.3 percent

Total of 1.2 million registered bed nights (-32.1 %) were recorded in the whole country, of which 1.1 million nights (-12.4 %) were spent by domestic visitors and 92,200 nights (-82.1 %) by foreigners.

The market share of Saarijärvi-Viitasaari Region out of total registered bed nights was 0.3 % (-0.2 percentage points), out of domestic bed nights 0.4 % and foreign bed nights 0.0 %.

2,600 tourists arrived to registered accommodation

Arrivals to registered accommodation decreased 51 percent compared to earlier year. Of all registered arrivals, 98.6 percent were domestic, and 1.4 percent were from foreign countries.

During September, domestic visitors stayed in registered accommodation in Saarijärvi-Viitasaari Region on average 1.6 nights (-0.33) and foreigners 1.2 nights (-1.4).

Ferry arrivals from different harbors

Accommodation sales 144,000 euro

Registered accommodation sales in September were 144,000 euro (-192,000).

Registered January-September sales were 1.6 million euro and they decreased 1.3 million euro from the previous year.

Average prices

= change at least 10 %
September 2020
Amount
Change jan-September 2020
Amount
Change
Adr (Registered) 76 € -16.9 % 82 €
Bed Night (Registered) 35 € 6.3 % 30 € -4.0 %
Revpar (Registered) 23 € -50.4 % 24 €

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

9.0 accommodation establishments (-1)
210 rooms (-87)
660 beds (-220)

Room utilization 30.3 % (-20)
Unsold rooms 145
Bed utilization 18.9 % (-27)

Registered room utilization for establishments

Global Google searches for "saarijärvi-viitasaari region + keyword"

Google searches for "saarijärvi-viitasaari region" by search region

The occurrence of hashtags on Instagram

The number of likes for posts with hashtags on Instagram

Accommodation customer satisfaction by nationalities

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

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Sources: Business Finland, Statistics Finland

More information available at the dashboard

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