Saariselkä
Accommodation and Travel Stats

August 2020

Saariselkä: Tourism in a nutshell

Bed Nights icon
Bed Nights (July)
icon: star 26,100
5 %
icon: finland 25,300
38 %
icon: foreign 880
91 %
Top 3:
Norway
320
54 %
Germany
55
98 %
Switzerland
53
94 %
Visitors icon
Visitors (July)
icon: star 13,200
18 %
icon: finland 12,600
48 %
icon: foreign 580
92 %
Top 3:
Norway
250
52 %
Germany
33
99 %
Estonia
32
256 %
Accommodation Sales icon
Accommodation Sales (July)
icon: star 823,000
3 %
Average prices:
Night
31.50 €
0.90 €
Room
73.50 €
9.50 €
RevPAR
23.50 €
1.50 €
Capacity icon
Capacity (July)
icon: establishment 9.0
18 %
icon: room 1,200
6 %
icon: bed 3,700
3 %
Tax Free icon
Tax Free (January)
icon: star 42 %
Japan
43 %
Russia
44 %
China
19 %

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

26,100 registered bed nights (July)

In July 2020, 26,100 bed nights were recorded in Saariselkä (-5.4 %), of which 25,300 nights were spent by domestic visitors and 880 nights by foreigners. Domestic bed nights increased 38 percent and foreign bed nights decreased 91 percent. In total, bed nights decreased five percent from last year's July.

Most foreign bed nights were recorded for travelers from Norway (320 nights).

23,200 nights (-3.0 %) were spend by leisure visitors and 3,000 nights (-20.9 %) by business visitors.

Between January and July, 65,600 bed nights (-31.3 %) were recorded for domestic visitors and 87,300 (-29.9 %) for foreigners in Saariselkä, in total 153,000 (-30.5 %) nights.

Registered bed nights

Bed nights by country of arrival

Market share 1.0 percent (July)

Total of 2.6 million bed nights (-21.7 %) were recorded in the whole country, of which 2.4 million nights (-2.2 %) were spent by domestic visitors and 141,000 nights (-82.3 %) by foreigners.

The market share of Saariselkä out of total bed nights was 1.0 % (+0.2 percentage points), out of domestic bed nights 1.0 % and foreign bed nights 0.6 %.

13,200 tourists arrived to accommodation (July)

Arrivals to registered accommodation decreased 18 percent compared to earlier year. Of all arrivals, 95.6 percent were domestic, and 4.4 percent were from foreign countries.

During July, domestic visitors stayed in registered accommodation in Saariselkä on average 2.0 nights (-0.15) and foreigners 1.5 nights (+0.29).

Ferry arrivals from different harbors

Accommodation sales 823,000 euro (July)

Registered accommodation sales in July were 823,000 euro (-21,900).

Registered January-July sales were 13.7 million euro and they decreased 3.7 million euro from the previous year.

Average prices

= change at least 10 %
July 2020
Amount
Change jan-July 2020
Amount
Change
Adr (Registered) 73 € 14.8 %  171 € 16.5 % 
Bed Night (Registered) 31 € 3.0 % 90 € 13.6 % 
Revpar (Registered) 24 € 6.8 % 68 € 2.3 %

Tax free sales -41.6 % (January)

Tax free sales decreased 42 percent from the previous year.

(Russians +44.4 %, Chinese -19.1 %, Japanese +43.0 %)

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization (July)

Registered Accommodation

9.0 accommodation establishments (-2)
1,200 rooms (-80)
3,700 beds (-117)

Room utilization 32.0 % (-2.4)
Unsold rooms 840

Registered room utilization for establishments

Website's user sessions by language

Hotel customer satisfaction by nationalities

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Sources: Global Blue, Statistics Finland

INARI-SAARISELKÄ MATKAILU OY
Kelotie/Siula
99830 Saariselkä
inarisaariselka.fi

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