Saariselkä
Accommodation and Travel Stats

January 2020

Saariselkä: Tourism in a nutshell

Registered Accommodation
icon: star 44,300
9 %
icon: finland 7,900
9 %
icon: foreign 36,400
9 %
Registered Accommodation
icon: star 18,400
14 %
icon: finland 2,400
27 %
icon: foreign 16,000
13 %
Top 3 (Reg.):
China
3,700
16 %
Registered Accommodation
icon: star 5.1 mill. €
14 %
Average prices:
Night
115.40 €
5.60 €
Room
220.10 €
14.50 €
RevPAR
126.10 €
16.30 €
Registered Accommodation
icon: establishment 10
0 %
icon: room 1,300
1 %
icon: bed 3,800
0 %
Registered Accommodation
icon: room 57 %
7 %
Registered Accommodation
icon: star 2.4
5 %
icon: finland 3.3
14 %
icon: foreign 2.3
3 %

Paid bed nights

Registered bed nights increased nine percent

In January 2020, 44,300 registered bed nights were recorded in Saariselkä (+8.9 %), of which 7,900 nights were spent by domestic visitors and 36,400 nights by foreigners. Registered domestic bed nights increased nine percent and registered foreign bed nights increased nine percent. In total, registered bed nights increased nine percent from last year's January.

31,500 nights (-6.8 %) were spend by leisure visitors and 12,800 nights (+86.2 %) by business visitors.

Registered bed nights

Registered bed nights by country of arrival

Market share 2.7 percent

Total of 1.7 million registered bed nights (+8.0 %) were recorded in the whole country, of which 957,000 nights (+10.1 %) were spent by domestic visitors and 714,000 nights (+5.3 %) by foreigners.

The market share of Saariselkä out of total registered bed nights was 2.7 % (0.0 percentage points), out of domestic bed nights 0.8 % and foreign bed nights 5.1 %.

Market share in Lapland 11.5 percent

Total of 384,000 registered bed nights (+12.0 %) were recorded in Lapland, of which 87,900 nights (+18.2 %) were spent by domestic visitors and 296,000 nights (+10.2 %) by foreigners.

The market share of Saariselkä out of total registered bed nights in Lapland was 11.5 %, out of domestic bed nights 9.0 % and foreign bed nights 12.3 %.

Length of stay was 2.4 nights in registered accommodation

Length of stay in registered accommodation decreased five percent compared to earlier year. In Saariselkä, length of stay in January was on average 2.4 nights and in Finland 2.0 nights (-1.9 %).

During January, domestic visitors stayed in registered accommodation in Saariselkä on average 3.3 nights and foreigners 2.3 nights .

18,400 tourists arrived to registered accommodation

Arrivals to registered accommodation increased 14 percent compared to earlier year. Of all registered arrivals, 13.0 percent were domestic, and 87.0 percent were from foreign countries.

During January, domestic visitors stayed in registered accommodation in Saariselkä on average 3.3 nights (-0.55) and foreigners 2.3 nights (-0.08).

Visitors

Visitors by region

Visitors by city

Visitors by postal code

Visitor nights

Visitor nights by region

Ferry arrivals from different harbors

Accommodation sales 5.1 million euro

Registered accommodation sales in January were 5.1 million euro (+644,000).

Average prices

= change at least 10 %
January 2020
Amount
Change
Adr (Registered) 220 € 7.0 %
Revpar (Registered) 126 € 14.9 %
Bed Night (Registered) 115 € 5.1 %

Total accommodation sales

Registered accommodation sales

Non-registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

10 accommodation establishments (+0)
1,300 rooms (-8)
3,800 beds (-13)

Room utilization 57.3 % (+3.9)
Unsold rooms 560

Registered room utilization for establishments

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

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Sources: Statistics Finland

Inari-Saariselkä on valittu vuoden 2022 matkailualueeksi Suomessa!

INARI-SAARISELKÄ MATKAILU OY
Sairaalantie 3 a
99800 Ivalo
laplandnorth.fi

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