Salla
Accommodation and Travel Stats
September 2021
Salla: Tourism in a nutshell
Registered accommodation. All changes are relative to the same period a year ago.
14,000
10,600
3,400
3,000
2,700
290
242,000 €
6.0
290
1,400
54 %
28 %
4.6 °C
64 mm
Registered bed nights increased 70 percent (August)
In August 2021, 14,000 registered bed nights were recorded in Salla (+69.5 %), of which 10,600 nights were spent by domestic visitors and 3,400 nights by foreigners. Registered domestic bed nights increased 32 percent and registered foreign bed nights increased 1,800 percent. In total, registered bed nights increased 70 percent from last year's August.
10,300 nights (+31.8 %) were spend by leisure visitors and 3,700 nights (+757.5 %) by business visitors.
Between January and August, 111,000 registered bed nights (+73.3 %) were recorded for domestic visitors and 4,300 (-79.5 %) for foreigners in Salla, in total 115,000 (+35.8 %) registered nights.
Registered bed nights statistics include stats for registered accommodations: hotels, motels, guest houses, hostels, holiday villages and campsites. Establishments with fewer than 20 beds or caravan lots with an electrical connection point are excluded.
Registered bed nights
Registered bed nights by country of arrival
Registered bed nights comparison between regions
3,000 tourists arrived to registered accommodation (August)
Arrivals to registered accommodation increased 26 percent compared to earlier year. Of all registered arrivals, 90.1 percent were domestic, and 9.9 percent were from foreign countries.
During August, domestic visitors stayed in registered accommodation in Salla on average 4.0 nights (+0.47) and foreigners 11 nights (+8.7).
Ferry arrivals from different harbors
International = International cruise ships
Average prices
|
September 2020
Amount |
Change |
jan-September 2020
Amount |
Change | |
|---|---|---|---|---|
| Adr (Registered) | 68 € | 4.2 % | 74 € | |
| Revpar (Registered) | 42 € | 36.6 % | 30 € | |
| Bed Night (Registered) | 21 € | -29.4 % | 22 € | -29.5 % |
Registered accommodation sales
Average registered room price (ADR)
Registered room utilization for establishments
Global Google searches for "salla"
Global Google searches for "salla + keyword"
Google searches for "salla" by search region
The occurrence of hashtags on Instagram
The number of likes for posts with hashtags on Instagram
Accommodation customer satisfaction
Average customer satisfaction score on Booking.com given by accommodation customers in September was 8.44/10 (-0.06).
Accommodation customer satisfaction by nationalities
Accommodation customer satisfaction comparison between regions
Key indicators
Bed nights
Arrivals
Sales
Travel key indicators: the darker the square the larger the value.
Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.
It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.
Temperature
Rainfall
Sources: Booking.Com, Business Finland, Finnish Meteorological Institute, Statistics Finland
Visit Salla
Sallan matkailuinfo
Myllytie 1, 98900 Salla
0400 269 838
,
tourist.info@salla.fi
,
visitsalla.fi
More information available at the dashboard