Salla
Accommodation and Travel Stats

January 2019

Salla: Tourism in a nutshell

Registered Accommodation
icon: star 12,500
8 %
icon: finland 4,600
1 %
icon: foreign 7,800
12 %
Registered Accommodation
icon: star 1,900
7 %
icon: finland 640
3 %
icon: foreign 1,300
11 %
Registered Accommodation
icon: star 278,000 €
1 %
Average prices:
Night
22.30 €
1.50 €
Room
76.10 €
23.50 €
RevPAR
34.80 €
6.50 €
Registered Accommodation
icon: establishment 7.0
0 %
icon: room 320
1 %
icon: bed 1,500
1 %
Registered Accommodation
icon: room 46 %
15 %
icon: bed 25 %
9 %
Registered Accommodation
icon: star 6.5
1 %
icon: finland 7.2
2 %
icon: foreign 6.1
1 %

Paid bed nights

12,500 registered bed nights

In January 2019, 12,500 registered bed nights were recorded in Salla (-7.7 %), of which 4,600 nights were spent by domestic visitors and 7,800 nights by foreigners. Registered domestic bed nights increased one percent and registered foreign bed nights decreased 12 percent. In total, registered bed nights decreased eight percent from last year's January.

12,200 nights (+3.1 %) were spend by leisure visitors and 310 nights (-81.8 %) by business visitors.

Registered bed nights

Registered bed nights by country of arrival

Market share 0.8 percent

Total of 1.5 million registered bed nights (+1.3 %) were recorded in the whole country, of which 869,000 nights (+1.6 %) were spent by domestic visitors and 678,000 nights (+0.9 %) by foreigners.

The market share of Salla out of total registered bed nights was 0.8 % (-0.1 percentage points), out of domestic bed nights 0.5 % and foreign bed nights 1.2 %.

Market share in Lapland 3.6 percent

Total of 343,000 registered bed nights (+4.4 %) were recorded in Lapland, of which 74,300 nights (+0.8 %) were spent by domestic visitors and 268,000 nights (+5.5 %) by foreigners.

The market share of Salla out of total registered bed nights in Lapland was 3.6 %, out of domestic bed nights 6.3 % and foreign bed nights 2.9 %.

Comparison of registered bed nights between regions

1,900 tourists arrived to registered accommodation

Arrivals to registered accommodation decreased seven percent compared to earlier year. Of all registered arrivals, 33.4 percent were domestic, and 66.6 percent were from foreign countries.

During January, domestic visitors stayed in registered accommodation in Salla on average 7.2 nights (-0.11) and foreigners 6.1 nights (-0.06).

Visitors

Visitors by region

Visitors by city

Visitors by postal code

Visitor nights

Visitor nights by region

Ferry arrivals from different harbors

Accommodation sales 278,000 euro

Registered accommodation sales in January were 278,000 euro (-2,500).

Average prices

= change at least 10 %
January 2019
Amount
Change
Adr (Registered) 76 € 44.8 %
Revpar (Registered) 35 € 23.0 %
Bed Night (Registered) 22 € 7.4 %

Total accommodation sales

Registered accommodation sales

Non-registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

7.0 accommodation establishments (+0)
320 rooms (+2)
1,500 beds (+20)

Room utilization 45.7 % (-8.1)
Unsold rooms 176
Bed utilization 25.0 % (-2.6)

Registered room utilization for establishments

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

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Sources: Statistics Finland

Visit Salla
Sallan matkailuinfo
Myllytie 1, 98900 Salla
0400 269 838 , tourist.info@salla.fi , visitsalla.fi

More information available at the dashboard

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