Salla
Accommodation and Travel Stats

February 2019

Salla: Tourism in a nutshell

Registered Accommodation
icon: star 19,400
0 %
icon: finland 11,400
6 %
icon: foreign 8,000
9 %
Registered Accommodation
icon: star 3,200
2 %
icon: finland 1,900
8 %
icon: foreign 1,300
7 %
Registered Accommodation
icon: star 636,000 €
Average prices:
Night
32.80 €
Room
86.60 €
RevPAR
62.80 €
Registered Accommodation
icon: establishment 7.0
0 %
icon: room 320
1 %
icon: bed 1,500
1 %
Registered Accommodation
icon: room 72 %
3 %
icon: bed 44 %
2 %
Registered Accommodation
icon: star 6.1
1 %
icon: finland 6.1
1 %
icon: foreign 6.1
2 %

Paid bed nights

19,400 registered bed nights

In February 2019, 19,400 registered bed nights were recorded in Salla (-0.5 %), of which 11,400 nights were spent by domestic visitors and 8,000 nights by foreigners. Registered domestic bed nights decreased six percent and registered foreign bed nights increased nine percent. In total, registered bed nights decreased less than one percent from last year's February.

18,900 nights (+86.1 %) were spend by leisure visitors and 430 nights (-95.4 %) by business visitors.

Between January and February, 16,000 registered bed nights (-4.2 %) were recorded for domestic visitors and 15,800 (-2.6 %) for foreigners in Salla, in total 31,800 (-3.4 %) registered nights.

Registered bed nights

Registered bed nights by country of arrival

Market share 1.1 percent

Total of 1.7 million registered bed nights (+2.4 %) were recorded in the whole country, of which 1.1 million nights (+3.3 %) were spent by domestic visitors and 604,000 nights (+0.8 %) by foreigners.

The market share of Salla out of total registered bed nights was 1.1 % (-0.0 percentage points), out of domestic bed nights 1.0 % and foreign bed nights 1.3 %.

Market share in Lapland 5.0 percent

Total of 388,000 registered bed nights (+3.7 %) were recorded in Lapland, of which 104,000 nights (-2.7 %) were spent by domestic visitors and 284,000 nights (+6.2 %) by foreigners.

The market share of Salla out of total registered bed nights in Lapland was 5.0 %, out of domestic bed nights 11.0 % and foreign bed nights 2.8 %.

Comparison of registered bed nights between regions

3,200 tourists arrived to registered accommodation

Arrivals to registered accommodation decreased two percent compared to earlier year. Of all registered arrivals, 58.6 percent were domestic, and 41.4 percent were from foreign countries.

During February, domestic visitors stayed in registered accommodation in Salla on average 6.1 nights (+0.08) and foreigners 6.1 nights (+0.1).

Visitors

Visitors by region

Visitors by city

Visitors by postal code

Visitor nights

Visitor nights by region

Ferry arrivals from different harbors

Accommodation sales 636,000 euro

Registered accommodation sales in February were 636,000 euro.

Registered January-February sales were 914,000 euro and they increased 423,000 euro from the previous year.

Average prices

= change at least 10 %
February 2019
Amount
Change jan-February 2019
Amount
Change
Adr (Registered) 87 € 83 €
Revpar (Registered) 63 € 49 €
Bed Night (Registered) 33 € 29 € 92.6 %

Total accommodation sales

Registered accommodation sales

Non-registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

7.0 accommodation establishments (+0)
320 rooms (+3)
1,500 beds (+20)

Room utilization 72.5 % (-1.9)
Unsold rooms 89
Bed utilization 44.2 % (-0.9)

Registered room utilization for establishments

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

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Sources: Statistics Finland

Visit Salla
Sallan matkailuinfo
Myllytie 1, 98900 Salla
0400 269 838 , tourist.info@salla.fi , visitsalla.fi

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