Salo
Accommodation and Travel Stats

May 2023

Salo: Tourism in a nutshell

icon: star 4,500
12 %
icon: finland 4,200
14 %
icon: foreign 320
23 %
Top 3:
Estonia
73
2,333 %
Germany
39
40 %
Denmark
32
146 %
icon: star 2,000
2 %
icon: finland 1,900
5 %
icon: foreign 161
63 %
Top 3:
Estonia
26
1,200 %
Germany
20
17 %
Sweden
16
6 %
Average prices:
Night
57.60 €
2.30 €
Room
93.80 €
7.00 €
RevPAR
40.10 €
6.00 €
icon: establishment 5.0
0 %
icon: room 240
0 %
icon: bed 480
1 %
icon: room 43 %
20 %
icon: bed 34 %
16 %

4,500 registered bed nights (April)

In April 2023, 4,500 registered bed nights were recorded in Salo (-12.4 %), of which 4,200 nights were spent by domestic visitors and 320 nights by foreigners. Registered domestic bed nights decreased 14 percent and registered foreign bed nights increased 23 percent. In total, registered bed nights decreased 12 percent from last year's April.

Most foreign registered bed nights were recorded for travelers from Estonia (73 nights).

3,400 nights (-9.8 %) were spend by leisure visitors and 1,200 nights (-19.0 %) by business visitors.

Between January and April, 12,900 registered bed nights (-0.7 %) were recorded for domestic visitors and 1,100 (+17.7 %) for foreigners in Salo, in total 14,100 (+0.6 %) registered nights.

Registered bed nights

Registered bed nights by country of arrival

Market share 0.3 percent (April)

Total of 1.5 million registered bed nights (-3.9 %) were recorded in the whole country, of which 1.3 million nights (-7.7 %) were spent by domestic visitors and 261,000 nights (+20.1 %) by foreigners.

The market share of Salo out of total registered bed nights was 0.3 % (-0.0 percentage points), out of domestic bed nights 0.3 % and foreign bed nights 0.1 %.

2,000 tourists arrived to registered accommodation (April)

Arrivals to registered accommodation decreased two percent compared to earlier year. Of all registered arrivals, 92.1 percent were domestic, and 7.9 percent were from foreign countries.

During April, domestic visitors stayed in registered accommodation in Salo on average 2.3 nights (-0.24) and foreigners 2.0 nights (-0.63).

Visitor days

Visitor days by region

Visitor days by city

Visitor days by postal code

Visitor nights

Visitor nights by region

Ferry arrivals from different harbors

Accommodation sales 503,000 euro (April)

Total accommodation sales in April were 503,000 euro (+53,400). The share of Airbnb and Vrbo was 47.9 percent. Therefore, registered accommodation sales were 262,000 euro (-25,100) and non-registered sales 241,000 euro (+78,500).

Total January-April sales were 1.5 million euro and they increased 228,000 euro from the previous year.

Average prices

= change at least 10 %
April 2023
Amount
Change jan-April 2023
Amount
Change
Adr (Non-Registered) 270 € 7.4 % 250 € 26.8 %
Revpar (Non-Registered) 121 € 18.3 % 99 € 31.3 %
Adr (Registered) 94 € 8.1 % 100 € 9.2 %
Bed Night (Registered) 58 € 4.1 % 65 € 4.5 %
Revpar (Registered) 40 € -13.0 % 38 € 11.5 %

Registered accommodation sales

Non-registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization (April)

Registered Accommodation

5.0 accommodation establishments (+0)
240 rooms (-1)
480 beds (-5)

Room utilization 42.8 % (-10)
Unsold rooms 135
Bed utilization 33.7 % (-6.4)

Airbnb and Vrbo

104 accommodation establishments (+19)
95 apartments (+21)
210 rooms (+47)

Apartment utilization 44.8 % (+4.1)
Unsold apartments 52

Registered room utilization for establishments

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

Share this report

Sources: Airdna, Statistics Finland, Tak Research

info at yrityssalo salo logo

More information available at the dashboard

Navigate

previous