Salo
Accommodation and Travel Stats
June 2022
9,900 bed nights in paid accommodation (May)
Total of 9,900 bed nights (+13.5 %) were recorded in paid accommodation in Salo in May 2022. This figure includes bed nights at registered establishments as well as at AirBnB and Vrbo. The share of registered bed nights was 63 % and non-registered 37 %.
Between January and May, the number of paid bed nights was 33,200 (+33.6 %). Share of registered was 61 % and non-registered 39 %.
Registered bed nights statistics include stats for registered accommodations: hotels, motels, guest houses, hostels, holiday villages and campsites. Establishments with fewer than 20 beds or caravan lots with an electrical connection point are excluded. Non-registered bed nights statistics include bed nights from AirBnB and Vrbo.
Registered bed nights increased 26 percent (May)
In May 2022, 6,200 registered bed nights were recorded in Salo (+26.1 %), of which 5,900 nights were spent by domestic visitors and 330 nights by foreigners. Registered domestic bed nights increased 23 percent and registered foreign bed nights increased 112 percent. In total, registered bed nights increased 26 percent from last year's May.
4,200 nights (+50.9 %) were spend by leisure visitors and 2,000 nights (-6.1 %) by business visitors.
Between January and May, 19,000 registered bed nights (+84.8 %) were recorded for domestic visitors and 1,300 (+44.7 %) for foreigners in Salo, in total 20,300 (+81.6 %) registered nights.
Registered bed nights statistics include stats for registered accommodations: hotels, motels, guest houses, hostels, holiday villages and campsites. Establishments with fewer than 20 beds or caravan lots with an electrical connection point are excluded.
Registered bed nights
Registered bed nights by country of arrival
2,900 tourists arrived to registered accommodation (May)
Arrivals to registered accommodation increased 42 percent compared to earlier year. Of all registered arrivals, 93.2 percent were domestic, and 6.8 percent were from foreign countries.
During May, domestic visitors stayed in registered accommodation in Salo on average 2.2 nights (-0.21) and foreigners 1.6 nights (-1.4).
Domestic visitor days were 194,000 (December 2021)
In December 2021, 194,000 domestic visitor days were recorded in Salo.
Between January and December, 2.8 million domestic visitor days were recorded in Salo.
The number of visitor days means the total number of days spent by domestic tourists in the area. The tourist must stay in the area for at least half an hour to be counted. They are also not counted in the statistics if they visit the area regularly.
Visitor days
Visitor days by region
Visitor days by city
Visitor days by postal code
Visitor nights
Visitor nights by region
Ferry arrivals from different harbors
International = International cruise ships
Accommodation sales 562,000 euro (May)
Total accommodation sales in May were 562,000 euro (+41,300). The share of Airbnb and Vrbo was 33.9 percent. Therefore, registered accommodation sales were 372,000 euro (+74,500) and non-registered sales 190,000 euro (-33,200).
Total January-May sales were 1.9 million euro and they increased 453,000 euro from the previous year.
Average prices
May 2022
Amount |
Change |
jan-May 2022
Amount |
Change | |
---|---|---|---|---|
Adr (Non-Registered) | 220 € | -8.0 % | 200 € | 0.2 % |
Revpar (Non-Registered) | 111 € | 0.3 % | 84 € | -7.1 % |
Adr (Registered) | 94 € | 16.4 % | 92 € | 10.1 % |
Bed Night (Registered) | 60 € | -0.8 % | 61 € | -8.3 % |
Revpar (Registered) | 51 € | 51.1 % | 38 € | 29.9 % |
Registered accommodation sales
Non-registered accommodation sales
Average registered room price (ADR)
Capacity & Utilization (May)
Registered Accommodation
6.0 accommodation establishments (-1)
240 rooms (-44)
520 beds (-92)
Room utilization 54.0 % (+12)
Unsold rooms 112
Bed utilization 40.7 % (+14)
Airbnb and Vrbo
93 accommodation establishments (-9)
79 apartments (-15)
173 rooms (-29)
Apartment utilization 50.2 % (+4.2)
Unsold apartments 39
Registered room utilization for establishments
Accommodation customer satisfaction
Average customer satisfaction score on Booking.com given by accommodation customers in June was 8.4/10 (+0.49).
Accommodation customer satisfaction by nationalities
Key indicators
Bed nights
Arrivals
Sales
Travel key indicators: the darker the square the larger the value.
Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.
It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.
Temperature
Rainfall
Sources: Airdna, Booking.Com, Business Finland, Elisa, Statistics Finland, Tak Research

More information available at the dashboard