Salo
Accommodation and Travel Stats

May 2020

Salo: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 720
88 %
icon: finland 680
88 %
icon: foreign 35
94 %
Top 3:
Sweden
20
41 %
Estonia
6.0
85 %
Norway
3.0
62 %
Visitors icon
Visitors
icon: star 440
85 %
icon: finland 420
83 %
icon: foreign 18
96 %
Top 3:
Sweden
8.0
74 %
Estonia
3.0
91 %
Lithuania
2.0
67 %
Accommodation Sales icon
Accommodation Sales
icon: star 69,300
76 %
Average prices:
Night
96.50 €
49.90 €
Room
119.90 €
48.10 €
RevPAR
24.90 €
3.00 €
Capacity icon
Capacity
icon: establishment 4.0
43 %
icon: room 118
65 %
icon: bed 270
57 %
Tax Free icon
Tax Free (January)
icon: star 8 %
Russia
22 %
Weather icon
Weather
icon: temperature 9.1 °C
0.5 °C
icon: rainfall 51 mm
10 mm

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel trends.

Temperature

Rainfall

720 registered bed nights

In May 2020, 720 bed nights were recorded in Salo (-88.3 %), of which 680 nights were spent by domestic visitors and 35 nights by foreigners. Domestic bed nights decreased 88 percent and foreign bed nights decreased 94 percent. In total, bed nights decreased 88 percent from last year's May.

Most foreign bed nights were recorded for travelers from Sweden (20 nights).

143 nights (-96.1 %) were spend by leisure visitors and 580 nights (-77.1 %) by business visitors.

Between January and May, 11,200 bed nights (-52.2 %) were recorded for domestic visitors and 3,100 (+41.0 %) for foreigners in Salo, in total 14,300 (-44.2 %) nights.

Registered bed nights

Bed nights by country of arrival

Market share 0.2 percent

Total of 305,000 bed nights (-80.7 %) were recorded in the whole country, of which 285,000 nights (-74.4 %) were spent by domestic visitors and 20,000 nights (-95.7 %) by foreigners.

The market share of Salo out of total bed nights was 0.2 % (-0.2 percentage points), out of domestic bed nights 0.2 % and foreign bed nights 0.2 %.

440 tourists arrived to accommodation

Arrivals to registered accommodation decreased 85 percent compared to earlier year. Of all arrivals, 95.9 percent were domestic, and 4.1 percent were from foreign countries.

During May, domestic visitors stayed in registered accommodation in Salo on average 1.6 nights (-0.69) and foreigners 1.9 nights (+0.75).

Ferry arrivals from different harbors

Accommodation sales 69,300 euro

Registered accommodation sales in May were 69,300 euro (-217,000).

Registered January-May sales were 812,000 euro and they decreased 545,000 euro from the previous year.

Average prices

= change at least 10 %
May 2020
Amount
Change jan-May 2020
Amount
Change
Adr (Registered) 120 € 67.1 %  88 € 4.6 %
Bed Night (Registered) 96 € 107.3 %  57 € 7.2 %
Revpar (Registered) 25 € -10.6 %  31 € 3.0 %

Tax free sales +8.2 % (January)

Tax free sales increased eight percent from the previous year.

(Russians -22.1 %)

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

4.0 accommodation establishments (-3)
118 rooms (-220)
270 beds (-370)

Room utilization 20.8 % (-18)
(for establishments in use)
Unsold rooms 93

Registered room utilization

Website's user sessions by language

Hotel customer satisfaction

Average customer satisfaction score on Booking.com given by hotel customers in May was 8.22/10 (+0.15).

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Sources: Booking.Com, Finnish Meteorological Institute, Global Blue, Statistics Finland

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