Satakunta
Accommodation and Travel Stats

July 2020

Satakunta: Tourism in a nutshell

icon: star 82,700
2 %
icon: finland 80,200
6 %
icon: foreign 2,600
55 %
Top 3:
Ukraine
760
19,025 %
Germany
480
61 %
Estonia
300
12 %
icon: star 48,000
2 %
icon: finland 46,900
1 %
icon: foreign 1,100
61 %
Top 3:
Ukraine
380
12,533 %
Germany
158
70 %
United States
95
23 %
icon: star 3.4 mill. €
18 %
Average prices:
Night
41.30 €
10.00 €
Room
106.20 €
14.40 €
RevPAR
64.70 €
8.50 €
icon: establishment 43
7 %
icon: room 1,500
8 %
icon: bed 3,900
7 %
icon: room 61 %
0 %
icon: bed 55 %
9 %
icon: temperature 15.4 °C
0.0 °C
icon: rainfall 137 mm
80 mm

Registered bed nights increased two percent

In July 2020, 82,700 registered bed nights were recorded in Satakunta (+2.1 %), of which 80,200 nights were spent by domestic visitors and 2,600 nights by foreigners. Registered domestic bed nights increased six percent and registered foreign bed nights decreased 55 percent. In total, registered bed nights increased two percent from last year's July.

Most foreign registered bed nights were recorded for travelers from Ukraine (760 nights).

72,500 nights (+9.7 %) were spend by leisure visitors and 10,200 nights (-31.8 %) by business visitors.

Between January and July, 169,000 registered bed nights (-20.9 %) were recorded for domestic visitors and 16,300 (-45.1 %) for foreigners in Satakunta, in total 186,000 (-23.9 %) registered nights.

Registered bed nights

Registered bed nights by country of arrival

Market share 3.2 percent

Total of 2.6 million registered bed nights (-21.2 %) were recorded in the whole country, of which 2.4 million nights (-1.6 %) were spent by domestic visitors and 142,000 nights (-82.1 %) by foreigners.

The market share of Satakunta out of total registered bed nights was 3.2 % (+0.7 percentage points), out of domestic bed nights 3.3 % and foreign bed nights 1.8 %.

48,000 tourists arrived to registered accommodation

Arrivals to registered accommodation decreased two percent compared to earlier year. Of all registered arrivals, 97.7 percent were domestic, and 2.3 percent were from foreign countries.

During July, domestic visitors stayed in registered accommodation in Satakunta on average 1.7 nights (+0.08) and foreigners 2.3 nights (+0.29).

Visitor days

Visitor days by region

Visitor days by city

Visitor days by postal code

Visitor nights

Visitor nights by region

Ferry arrivals from different harbors

Accommodation sales 3.4 million euro

Registered accommodation sales in July were 3.4 million euro (-740,000).

Registered January-July sales were 9.2 million euro and they decreased 5.2 million euro from the previous year.

Average prices

= change at least 10 %
July 2020
Amount
Change jan-July 2020
Amount
Change
Adr (Registered) 106 € -12.0 % 99 € -2.9 %
Revpar (Registered) 65 € -11.7 % 32 € -26.4 %
Bed Night (Registered) 41 € -19.5 % 50 € -15.9 %

Registered accommodation sales

Non-registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

43 accommodation establishments (-3)
1,500 rooms (-126)
3,900 beds (-280)

Room utilization 60.9 % (+0.2)
Unsold rooms 600
Bed utilization 55.5 % (+4.8)

Registered room utilization for establishments

Accommodation customer satisfaction by nationalities

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

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Sources: Business Finland, Finnish Meteorological Institute, Statistics Finland

More information available at the dashboard

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