Satakunta
Accommodation and Travel Stats

January 2021

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Satakunta: Tourism in a nutshell

Registered Accommodation
icon: star 9,900
43 %
icon: finland 8,900
38 %
icon: foreign 920
67 %
Registered Accommodation
icon: star 5,400
50 %
icon: finland 5,100
47 %
icon: foreign 230
77 %
Registered Accommodation
icon: star 626,000 €
46 %
Average prices:
Night
63.50 €
3.80 €
Room
91.80 €
0.70 €
RevPAR
17.70 €
10.00 €
Registered Accommodation
icon: establishment 34
13 %
icon: room 1,200
12 %
icon: bed 2,800
14 %
Registered Accommodation
icon: room 19 %
37 %
icon: bed 12 %
34 %
Registered Accommodation
icon: star 1.8
15 %
icon: finland 1.7
18 %
icon: foreign 4.0
43 %

Paid bed nights

9,900 registered bed nights

In January 2021, 9,900 registered bed nights were recorded in Satakunta (-42.7 %), of which 8,900 nights were spent by domestic visitors and 920 nights by foreigners. Registered domestic bed nights decreased 38 percent and registered foreign bed nights decreased 67 percent. In total, registered bed nights decreased 43 percent from last year's January.

4,400 nights (-33.4 %) were spend by leisure visitors and 5,400 nights (-48.6 %) by business visitors.

Registered bed nights

Registered bed nights by country of arrival

Market share 1.4 percent

Total of 685,000 registered bed nights (-59.0 %) were recorded in the whole country, of which 633,000 nights (-33.9 %) were spent by domestic visitors and 51,900 nights (-92.7 %) by foreigners.

The market share of Satakunta out of total registered bed nights was 1.4 % (+0.4 percentage points), out of domestic bed nights 1.4 % and foreign bed nights 1.8 %.

Length of stay increased 15 percent in registered accommodation

Length of stay in registered accommodation increased 15 percent compared to earlier year. In Satakunta, length of stay in January was on average 1.8 nights and in Finland 2.2 nights (+12.1 %).

During January, domestic visitors stayed in registered accommodation in Satakunta on average 1.7 nights and foreigners 4.0 nights .

5,400 tourists arrived to registered accommodation

Arrivals to registered accommodation decreased 50 percent compared to earlier year. Of all registered arrivals, 95.7 percent were domestic, and 4.3 percent were from foreign countries.

During January, domestic visitors stayed in registered accommodation in Satakunta on average 1.7 nights (+0.26) and foreigners 4.0 nights (+1.2).

Visitors

Visitors by region

Visitors by city

Visitors by postal code

Visitor nights

Visitor nights by region

Ferry arrivals from different harbors

Accommodation sales 626,000 euro

Registered accommodation sales in January were 626,000 euro (-533,000).

Average prices

= change at least 10 %
January 2021
Amount
Change
Adr (Registered) 92 € 0.8 %
Bed Night (Registered) 63 € -5.7 %
Revpar (Registered) 18 € -36.0 %

Total accommodation sales

Registered accommodation sales

Non-registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

34 accommodation establishments (-5)
1,200 rooms (-160)
2,800 beds (-440)

Room utilization 19.3 % (-11)
Unsold rooms 980
Bed utilization 11.7 % (-6.0)

Registered room utilization for establishments

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

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Sources: Statistics Finland

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