Savonlinna Region
Accommodation and Travel Stats

March 2020

Savonlinna Region: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 10,500
43 %
icon: finland 9,000
41 %
icon: foreign 1,500
52 %
Visitors icon
Visitors
icon: star 6,300
34 %
icon: finland 5,700
31 %
icon: foreign 600
53 %
Accommodation Sales icon
Accommodation Sales
icon: star 609,000 €
35 %
Average prices:
Night
58.20 €
7.20 €
Room
99.90 €
14.90 €
RevPAR
28.10 €
0.90 €
Capacity icon
Capacity
icon: establishment 29
0 %
icon: room 980
4 %
icon: bed 2,900
5 %
utilization icon
Utilization
icon: room 28 %
18 %
icon: bed 13 %
38 %
Weather icon
Weather
icon: temperature 0.1 °C
2.0 °C
icon: rainfall 44 mm
9 mm

10,500 registered bed nights

In March 2020, 10,500 bed nights were recorded in Savonlinna Region (-42.6 %), of which 9,000 nights were spent by domestic visitors and 1,500 nights by foreigners. Domestic bed nights decreased 41 percent and foreign bed nights decreased 52 percent. In total, bed nights decreased 43 percent from last year's March.

6,300 nights (-50.6 %) were spend by leisure visitors and 4,200 nights (-24.1 %) by business visitors.

Between January and March, 36,300 bed nights (-14.9 %) were recorded for domestic visitors and 11,100 (-8.8 %) for foreigners in Savonlinna Region, in total 47,400 (-13.5 %) nights.

Registered bed nights

Bed nights by country of arrival

Market share 1.1 percent

Total of 996,000 bed nights (-46.6 %) were recorded in the whole country, of which 730,000 nights (-43.7 %) were spent by domestic visitors and 265,000 nights (-53.2 %) by foreigners.

The market share of Savonlinna Region out of total bed nights was 1.1 % (+0.1 percentage points), out of domestic bed nights 1.2 % and foreign bed nights 0.5 %.

6,300 tourists arrived to accommodation

Arrivals to registered accommodation decreased 34 percent compared to earlier year. Of all arrivals, 90.4 percent were domestic, and 9.6 percent were from foreign countries.

During March, domestic visitors stayed in registered accommodation in Savonlinna Region on average 1.6 nights (-0.27) and foreigners 2.4 nights (+0.06).

Ferry arrivals from different harbors

145,000 Russian travelers via eastern border

A total of 145,000 Russians arrived in Finland over the eastern border crossings.

The share of southeastern border stations was 88.7 percent.

  • Vaalimaa: 34,800 (-50.5 %)
  • Nuijamaa: 59,000 (-44.4 %)
  • Imatra: 27,800 (-42.0 %)
  • Vainikkala (train): 7,400 (-49.4 %)
  • Niirala: 14,700 (-35.2 %)
  • Vartius: 5,200 (-42.6 %)
  • Kuusamo: 530 (+4.5 %)
  • Salla: 1,400 (-56.6 %)
  • Raja-Jooseppi: 1,100 (-66.2 %)

Russian visa applications decreased 59 percent

There was a total of 27,200 visa applications to Finland made by the Russians. 77.9 percent were done at St. Petersburg's consulate.

Accommodation sales 609,000 euro

Registered accommodation sales in March were 609,000 euro (-321,000).

Registered January-March sales were 2.5 million euro and they decreased 109,000 euro from the previous year.

Average prices

= change at least 10 %
March 2020
Amount
Change jan-March 2020
Amount
Change
Adr (Registered) 100 € 17.5 % 95 € 13.0 %
Bed Night (Registered) 58 € 14.1 % 54 € 10.9 %
Revpar (Registered) 28 € -3.1 % 34 € 14.3 %

Duty-free invoice vouchers stamped at the border stations

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

29 accommodation establishments (+0)
980 rooms (-45)
2,900 beds (+141)

Room utilization 28.1 % (-6.0)
Unsold rooms 700
Bed utilization 12.7 % (-7.7)

Registered room utilization for establishments

Website's user sessions by language

Global Google searches for "savonlinna region + keyword"

Google searches for "savonlinna region" by search region

The occurrence of hashtags on Instagram

The number of likes for posts with hashtags on Instagram

Hotel customer satisfaction by nationalities

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

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Sources: Business Finland, Finnish Border Guard, Finnish Meteorological Institute, Ministry For Foreign Affairs Of Finland, Statistics Finland

More information available at the dashboard

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