Savonlinna
Accommodation and Travel Stats

June 2020

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Savonlinna: Tourism in a nutshell

Registered accommodation. All changes are relative to the same period a year ago.

Bed Nights

25,400

39 %

25,100

19 %

230

98 %

Visitors

13,500

32 %

13,400

20 %

97 %

Accommodation Sales

1.1 mill. €

44 %

Average prices:

Night

42.80 €

4.10 €

Room

100.30 €

8.50 €

RevPAR

44.50 €

5.40 €

Capacity

14 %

1,100

31 %

2,900

26 %

Utilization

44 %

3 %

31 %

15 %

Weather

17.2 °C

0.5 °C

117 mm

93 mm

25,400 registered bed nights

In June 2020, 25,400 registered bed nights were recorded in Savonlinna (-38.6 %), of which 25,100 nights were spent by domestic visitors and 230 nights by foreigners. Registered domestic bed nights decreased 19 percent and registered foreign bed nights decreased 98 percent. In total, registered bed nights decreased 39 percent from last year's June.

20,900 nights (-37.5 %) were spend by leisure visitors and 4,400 nights (-43.1 %) by business visitors.

Between January and June, 53,900 registered bed nights (-36.9 %) were recorded for domestic visitors and 9,900 (-63.4 %) for foreigners in Savonlinna, in total 63,800 (-43.3 %) registered nights.

Registered bed nights statistics include stats for registered accommodations: hotels, motels, guest houses, hostels, holiday villages and campsites. Establishments with fewer than 20 beds or caravan lots with an electrical connection point are excluded.

Registered bed nights

Registered bed nights by country of arrival

Market share 2.3 percent

Total of 1.1 million registered bed nights (-50.9 %) were recorded in the whole country, of which 1.1 million nights (-36.1 %) were spent by domestic visitors and 50,900 nights (-91.6 %) by foreigners.

The market share of Savonlinna out of total registered bed nights was 2.3 % (+0.5 percentage points), out of domestic bed nights 2.3 % and foreign bed nights 0.5 %.

13,500 tourists arrived to registered accommodation

Arrivals to registered accommodation decreased 32 percent compared to earlier year. Of all registered arrivals, 99.4 percent were domestic, and 0.6 percent were from foreign countries.

During June, domestic visitors stayed in registered accommodation in Savonlinna on average 1.9 nights (+0.02) and foreigners 2.8 nights (-0.57).

Ferry arrivals from different harbors

International = International cruise ships

20,300 Russian travelers via eastern border

A total of 20,300 Russians arrived in Finland over the eastern border crossings.

Vaalimaa: 4,800 (-94.3 %)
Nuijamaa: 6,100 (-94.6 %)
Imatra: 2,300 (-94.9 %)
Vainikkala (train): 0.0 (-100.0 %)

Niirala: 4,600 (-80.4 %)
Vartius: 1,500 (-81.7 %)
Kuusamo: 60 (-88.0 %)
Salla: 42 (-98.5 %)
Raja-Jooseppi: 28 (-99.0 %)

Russian visa applications decreased 99 percent

There was a total of 590 visa applications to Finland made by the Russians. 65.2 percent were done at St. Petersburg's consulate.

Accommodation sales 1.1 million euro

Registered accommodation sales in June were 1.1 million euro (-852,000).

Registered January-June sales were 3.0 million euro and they decreased 2.4 million euro from the previous year.

Average prices

= change at least 10 %
	June 2020 Amount	Change	jan-June 2020 Amount	Change
Adr (Registered)	100 €	-7.8 %	94 €	-0.3 %
Revpar (Registered)	45 €	-10.8 %	30 €	-14.2 %
Bed Night (Registered)	43 €	-8.8 %	48 €	-2.2 %

adr=average daily rate, revpar=revenue per available room (adr * utilization), bed night=accommodation sales per bed nights

Tax free sales +10.0 % (January)

Tax free sales increased 10 percent from the previous year.

(Russians +9.6 %, Chinese -100.0 %)

Duty-free invoice vouchers stamped at the border stations

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

31 accommodation establishments (-5)
1,100 rooms (-470)
2,900 beds (-1,000)

Room utilization 44.4 % (-1.5)
Unsold rooms 590
Bed utilization 30.8 % (-5.5)

Registered room utilization for establishments

Website's user sessions by language

Global Google searches for "savonlinna"

Global Google searches for "savonlinna + keyword"

Google searches for "savonlinna" by search region

The occurrence of hashtags on Instagram

The number of likes for posts with hashtags on Instagram

Accommodation customer satisfaction

Average customer satisfaction score on Booking.com given by accommodation customers in June was 8.49/10 (-0.22).

Accommodation customer satisfaction by nationalities

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

Sources: Booking.Com, Business Finland, Finavia, Finnish Border Guard, Finnish Meteorological Institute, Global Blue, Ministry For Foreign Affairs Of Finland, Statistics Finland

More information available at the dashboard

Savonlinna Accommodation and Travel Stats