Seinäjoki Region
Accommodation and Travel Stats

March 2018

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Seinäjoki Region: Tourism in a nutshell

Registered Accommodation
icon: star 23,500
5 %
icon: finland 22,300
2 %
icon: foreign 1,200
35 %
Registered Accommodation
icon: star 13,400
8 %
icon: finland 12,900
7 %
icon: foreign 500
21 %
Registered Accommodation
icon: star 1.2 mill. €
5 %
Average prices:
Night
52.70 €
0.00 €
Room
84.40 €
1.20 €
RevPAR
34.20 €
1.40 €
Registered Accommodation
icon: establishment 25
4 %
icon: room 1,100
0 %
icon: bed 2,600
2 %
Registered Accommodation
icon: room 41 %
5 %
icon: bed 29 %
6 %
Registered Accommodation
icon: star 1.7
3 %
icon: finland 1.7
5 %
icon: foreign 2.4
19 %

Paid bed nights

23,500 registered bed nights

In March 2018, 23,500 registered bed nights were recorded in Seinäjoki Region (-4.9 %), of which 22,300 nights were spent by domestic visitors and 1,200 nights by foreigners. Registered domestic bed nights decreased two percent and registered foreign bed nights decreased 35 percent. In total, registered bed nights decreased five percent from last year's March.

15,400 nights (+1.1 %) were spend by leisure visitors and 8,100 nights (-14.6 %) by business visitors.

Between January and March, 59,700 registered bed nights (+1.4 %) were recorded for domestic visitors and 4,200 (-2.5 %) for foreigners in Seinäjoki Region, in total 63,900 (+1.2 %) registered nights.

Registered bed nights

Registered bed nights by country of arrival

Market share 1.2 percent

Total of 1.9 million registered bed nights (+5.2 %) were recorded in the whole country, of which 1.3 million nights (+4.2 %) were spent by domestic visitors and 574,000 nights (+7.7 %) by foreigners.

The market share of Seinäjoki Region out of total registered bed nights was 1.2 % (-0.1 percentage points), out of domestic bed nights 1.7 % and foreign bed nights 0.2 %.

Length of stay increased three percent in registered accommodation

Length of stay in registered accommodation increased three percent compared to earlier year. In Seinäjoki Region, length of stay in March was on average 1.7 nights and in Finland 2.0 nights (-0.6 %).

During March, domestic visitors stayed in registered accommodation in Seinäjoki Region on average 1.7 nights (+1.7 %) and foreigners 2.4 nights (-7.6 %).

13,400 tourists arrived to registered accommodation

Arrivals to registered accommodation decreased eight percent compared to earlier year. Of all registered arrivals, 96.3 percent were domestic, and 3.7 percent were from foreign countries.

During March, domestic visitors stayed in registered accommodation in Seinäjoki Region on average 1.7 nights (+0.09) and foreigners 2.4 nights (-0.54).

Visitors

Visitors by region

Visitors by city

Visitors by postal code

Visitor nights

Visitor nights by region

Ferry arrivals from different harbors

Accommodation sales 1.2 million euro

Registered accommodation sales in March were 1.2 million euro (-63,600).

Registered January-March sales were 3.5 million euro and they increased 100,000 euro from the previous year.

Average prices

= change at least 10 %
March 2018
Amount
Change jan-March 2018
Amount
Change
Adr (Registered) 84 € 1.5 % 85 € 1.2 %
Bed Night (Registered) 53 € 0.0 % 55 € 1.7 %
Revpar (Registered) 34 € -4.0 % 35 € 6.8 %

Total accommodation sales

Registered accommodation sales

Non-registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

25 accommodation establishments (+1)
1,100 rooms (-5)
2,600 beds (+46)

Room utilization 40.6 % (-2.3)
Unsold rooms 670
Bed utilization 28.7 % (-1.7)

Registered room utilization for establishments

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

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Sources: Statistics Finland

More information available at the dashboard

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