Seinäjoki Region
Accommodation and Travel Stats

March 2021

Seinäjoki Region: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 10,600
17 %
icon: finland 10,100
16 %
icon: foreign 520
30 %
Visitors icon
Visitors
icon: star 5,200
29 %
icon: finland 5,200
27 %
icon: foreign 77
65 %
Accommodation Sales icon
Accommodation Sales
icon: star 614,000 €
35 %
Average prices:
Night
57.90 €
16.30 €
Room
81.60 €
16.10 €
RevPAR
22.30 €
7.90 €
Capacity icon
Capacity
icon: establishment 18
18 %
icon: room 870
23 %
icon: bed 1,800
24 %
utilization icon
Utilization
icon: room 27 %
12 %
icon: bed 19 %
14 %
Weather icon
Weather
icon: temperature -1.6 °C
1.4 °C
icon: rainfall 20 mm
9 mm

10,600 registered bed nights

In March 2021, 10,600 registered bed nights were recorded in Seinäjoki Region (-17.0 %), of which 10,100 nights were spent by domestic visitors and 520 nights by foreigners. Registered domestic bed nights decreased 16 percent and registered foreign bed nights decreased 30 percent. In total, registered bed nights decreased 17 percent from last year's March.

7,000 nights (-0.0 %) were spend by leisure visitors and 3,600 nights (-37.9 %) by business visitors.

Between January and March, 29,300 registered bed nights (-44.5 %) were recorded for domestic visitors and 1,600 (-54.2 %) for foreigners in Seinäjoki Region, in total 30,900 (-45.1 %) registered nights.

Registered bed nights

Registered bed nights by country of arrival

Market share 1.2 percent

Total of 863,000 registered bed nights (-13.4 %) were recorded in the whole country, of which 816,000 nights (+11.7 %) were spent by domestic visitors and 47,100 nights (-82.2 %) by foreigners.

The market share of Seinäjoki Region out of total registered bed nights was 1.2 % (-0.1 percentage points), out of domestic bed nights 1.2 % and foreign bed nights 1.1 %.

5,200 tourists arrived to registered accommodation

Arrivals to registered accommodation decreased 29 percent compared to earlier year. Of all registered arrivals, 98.5 percent were domestic, and 1.5 percent were from foreign countries.

During March, domestic visitors stayed in registered accommodation in Seinäjoki Region on average 2.0 nights (+0.26) and foreigners 6.8 nights (+3.4).

Visitor days

Visitor days by region

Visitor days by city

Visitor days by postal code

Visitor nights

Visitor nights by region

Ferry arrivals from different harbors

Accommodation sales 614,000 euro

Registered accommodation sales in March were 614,000 euro (-335,000).

Registered January-March sales were 1.8 million euro and they decreased 1.8 million euro from the previous year.

Average prices

= change at least 10 %
March 2021
Amount
Change jan-March 2021
Amount
Change
Adr (Registered) 82 € -16.5 % 81 € -15.5 %
Bed Night (Registered) 58 € -22.0 % 58 € -10.4 %
Revpar (Registered) 22 € -26.2 % 22 € -39.6 %

Registered accommodation sales

Non-registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

18 accommodation establishments (-4)
870 rooms (-260)
1,800 beds (-570)

Room utilization 27.3 % (-3.6)
Unsold rooms 630
Bed utilization 18.6 % (-3.1)

Registered room utilization for establishments

Accommodation customer satisfaction by nationalities

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

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Sources: Business Finland, Finnish Meteorological Institute, Statistics Finland

More information available at the dashboard

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