Seinäjoki Region
Accommodation and Travel Stats

October 2021

Seinäjoki Region: Tourism in a nutshell

icon: star 24,800
20 %
icon: finland 23,500
47 %
icon: foreign 1,300
72 %
icon: star 14,700
50 %
icon: finland 14,400
53 %
icon: foreign 270
22 %
icon: star 1.3 mill. €
13 %
Average prices:
Night
52.30 €
3.00 €
Room
87.20 €
5.10 €
RevPAR
35.70 €
4.60 €
icon: establishment 23
0 %
icon: room 1,200
1 %
icon: bed 2,700
2 %
icon: room 41 %
21 %
icon: bed 30 %
22 %

Registered bed nights increased 20 percent

In October 2021, 24,800 registered bed nights were recorded in Seinäjoki Region (+19.8 %), of which 23,500 nights were spent by domestic visitors and 1,300 nights by foreigners. Registered domestic bed nights increased 47 percent and registered foreign bed nights decreased 72 percent. In total, registered bed nights increased 20 percent from last year's October.

16,800 nights (+56.0 %) were spend by leisure visitors and 8,000 nights (-19.3 %) by business visitors.

Between January and October, 280,000 registered bed nights (+21.3 %) were recorded for domestic visitors and 13,300 (-17.1 %) for foreigners in Seinäjoki Region, in total 294,000 (+18.8 %) registered nights.

Registered bed nights

Registered bed nights by country of arrival

Market share 1.5 percent

Total of 1.7 million registered bed nights (+47.6 %) were recorded in the whole country, of which 1.5 million nights (+39.8 %) were spent by domestic visitors and 200,000 nights (+149.2 %) by foreigners.

The market share of Seinäjoki Region out of total registered bed nights was 1.5 % (-0.3 percentage points), out of domestic bed nights 1.6 % and foreign bed nights 0.7 %.

14,700 tourists arrived to registered accommodation

Arrivals to registered accommodation increased 50 percent compared to earlier year. Of all registered arrivals, 98.2 percent were domestic, and 1.8 percent were from foreign countries.

During October, domestic visitors stayed in registered accommodation in Seinäjoki Region on average 1.6 nights (-0.07) and foreigners 4.9 nights (-8.8).

Visitors

Visitors by region

Visitors by city

Visitors by postal code

Visitor nights

Visitor nights by region

Ferry arrivals from different harbors

Accommodation sales 1.3 million euro

Registered accommodation sales in October were 1.3 million euro (+152,000).

Registered January-October sales were 13.6 million euro and they increased 1.3 million euro from the previous year.

Average prices

= change at least 10 %
October 2021
Amount
Change jan-October 2021
Amount
Change
Adr (Registered) 87 € -5.5 % 90 € -3.7 %
Bed Night (Registered) 52 € -5.5 % 46 € -7.3 %
Revpar (Registered) 36 € 14.7 % 36 € 7.2 %

Registered accommodation sales

Non-registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

23 accommodation establishments (+0)
1,200 rooms (+15)
2,700 beds (-56)

Room utilization 40.9 % (+7.2)
Unsold rooms 690
Bed utilization 29.9 % (+5.4)

Registered room utilization for establishments

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

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Sources: Statistics Finland

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