Accommodation and Travel Stats
Seinäjoki: Tourism in a nutshell
2,200 registered bed nights
In April 2020, 2,200 bed nights were recorded in Seinäjoki (-83.9 %), of which 2,100 nights were spent by domestic visitors and 87 nights by foreigners. Domestic bed nights decreased 84 percent and foreign bed nights decreased 90 percent. In total, bed nights decreased 84 percent from last year's April.
Most foreign bed nights were recorded for travelers from Estonia (67 nights).
750 nights (-88.5 %) were spend by leisure visitors and 1,500 nights (-79.9 %) by business visitors.
Between January and April, 33,500 bed nights (-29.1 %) were recorded for domestic visitors and 2,200 (-42.8 %) for foreigners in Seinäjoki, in total 35,800 (-30.2 %) nights.
Registered bed nights statistics include stats for registered accommodations: hotels, motels, guest houses, hostels, holiday villages and campsites. Establishments with fewer than 20 beds or caravan lots with an electrical connection point are excluded.
Registered bed nights
Bed nights by country of arrival
1,200 tourists arrived to accommodation
Arrivals to registered accommodation decreased 87 percent compared to earlier year. Of all arrivals, 99.0 percent were domestic, and 1.0 percent were from foreign countries.
During April, domestic visitors stayed in registered accommodation in Seinäjoki on average 1.8 nights (+0.38) and foreigners 7.2 nights (+5.2).
240 international congress guests in 2019
The number of international congress quests increased 64 percent from the previous year.
There was a total of 5.0 congresses organized (+3.0) in 2019.
Ferry arrivals from different harbors
International = International cruise ships
Accommodation sales 161,000 euro
Registered accommodation sales in April were 161,000 euro (-756,000).
Registered January-April sales were 2.6 million euro and they decreased 908,000 euro from the previous year.
|Adr (Registered)||94 €||2.0 %||100 €||6.0 %|
|Bed Night (Registered)||73 €||9.2 %||74 €||6.5 %|
|Revpar (Registered)||12 €||-69.5 %||36 €||-13.4 %|
Tax free sales -78.7 % (January)
Tax free sales decreased 79 percent from the previous year.
(Russians -77.1 %, Chinese -100.0 %)
Registered accommodation sales
Average registered room price (ADR)
Capacity & Utilization
8.0 accommodation establishments (-1)
530 rooms (-144)
1,100 beds (-290)
Room utilization 12.6 % (-30)
Unsold rooms 460
Bed utilization 8.2 % (-21)
Registered room utilization for establishments
Website's user sessions by language
Global Google searches for "seinäjoki"
Global Google searches for "seinäjoki + keyword"
Google searches for "seinäjoki" by search region
The occurrence of hashtags on Instagram
The number of likes for posts with hashtags on Instagram
Hotel customer satisfaction
Average customer satisfaction score on Booking.com given by hotel customers in April was 9.31/10 (+0.99).
Hotel customer satisfaction by nationalities
Sources: Booking.Com, Business Finland, Finnish Meteorological Institute, Global Blue, Statistics Finland