Simrishamn
Accommodation and Travel Stats

September 2020

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Simrishamn: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 22,900
40 %
icon: sweden 21,500
53 %
icon: foreign 1,400
40 %
Top 3:
Germany
500
40 %
Denmark
440
22 %
United Kingdom
48
52 %
Visitors icon
Visitors
icon: star 13,400
35 %
icon: sweden 12,700
47 %
icon: foreign 730
45 %
Accommodation Sales icon
Accommodation Sales
icon: star 10.0 mill. SEK
26 %
Average prices:
Night
438.30 SEK
46.90 SEK
Room
1,280.50 SEK
23.50 SEK
RevPAR
640.70 SEK
122.00 SEK
Capacity icon
Capacity
icon: establishment 49
4 %
icon: room 560
3 %
icon: bed 1,300
2 %
utilization icon
Utilization
icon: room 50 %
21 %
icon: bed 62 %
36 %

Registered bed nights increased 40 percent

In September 2020, 22,900 registered bed nights were recorded in Simrishamn (+39.5 %), of which 21,500 nights were spent by domestic visitors and 1,400 nights by foreigners. Registered domestic bed nights increased 53 percent and registered foreign bed nights decreased 40 percent. In total, registered bed nights increased 40 percent from last year's September.

Most foreign registered bed nights were recorded for travelers from Germany (500 nights).

6,900 rooms (+43.4 %) were booked by leisure visitors and 930 rooms (-38.9 %) by business visitors.

Between January and September, 217,000 registered bed nights (-0.2 %) were recorded for domestic visitors and 8,300 (-77.2 %) for foreigners in Simrishamn, in total 225,000 (-11.2 %) registered nights.

Registered bed nights

Registered bed nights by country of arrival

Market share 0.7 percent

Total of 3.1 million registered bed nights (-30.6 %) were recorded in the whole country, of which 2.7 million nights (-19.9 %) were spent by domestic visitors and 441,000 nights (-61.9 %) by foreigners.

The market share of Simrishamn out of total registered bed nights was 0.7 % (+0.4 percentage points), out of domestic bed nights 0.8 % and foreign bed nights 0.3 %.

13,400 tourists arrived to registered accommodation

Arrivals to registered accommodation increased 35 percent compared to earlier year. Of all registered arrivals, 94.6 percent were domestic, and 5.4 percent were from foreign countries.

During September, domestic visitors stayed in registered accommodation in Simrishamn on average 1.7 nights (+0.07) and foreigners 1.9 nights (+0.16).

Ferry arrivals from different harbors

Accommodation sales 10.0 million SEK

Registered accommodation sales in September were 10.0 million SEK (+2.1 million).

Registered January-September sales were 82.5 million SEK and they decreased 7.9 million euro from the previous year.

Average prices

= change at least 10 %
September 2020
Amount
Change jan-September 2020
Amount
Change
Adr (Registered) 1,300 SEK 1.9 % 1,500 SEK 1.9 %
Revpar (Registered) 640 SEK 23.5 % 620 SEK -11.0 %
Bed Night (Registered) 440 SEK -9.7 % 370 SEK 2.8 %

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

49 accommodation establishments (-2)
560 rooms (-16)
1,300 beds (-30)

Room utilization 50.0 % (+8.8)
Unsold rooms 280
Bed utilization 61.7 % (+16)

Registered room utilization for establishments

Global Google searches for "simrishamn + keyword"

Google searches for "simrishamn" by search region

The occurrence of hashtags on Instagram

The number of likes for posts with hashtags on Instagram

Accommodation customer satisfaction

Average customer satisfaction score on Booking.com given by accommodation customers in September was 8.23/10 (-0.5).

Accommodation customer satisfaction by nationalities

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

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Sources: Booking.Com, Statistics Sweden

More information available at the dashboard

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