Simrishamn
Accommodation and Travel Stats

March 2020

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Simrishamn: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 4,600
14 %
icon: sweden 4,300
12 %
icon: foreign 280
37 %
Visitors icon
Visitors
icon: star 2,400
23 %
icon: sweden 2,300
21 %
icon: foreign 121
43 %
Accommodation Sales icon
Accommodation Sales
icon: star 1.9 mill. SEK
23 %
Average prices:
Night
425.10 SEK
49.30 SEK
Room
826.10 SEK
199.90 SEK
RevPAR
178.40 SEK
76.50 SEK
Capacity icon
Capacity
icon: establishment 32
28 %
icon: room 410
15 %
icon: bed 950
16 %
utilization icon
Utilization
icon: room 0.22
13 %
icon: bed 0.18
23 %

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

4,600 registered bed nights

In March 2020, 4,600 bed nights were recorded in Simrishamn (-13.6 %), of which 4,300 nights were spent by domestic visitors and 280 nights by foreigners. Domestic bed nights decreased 12 percent and foreign bed nights decreased 37 percent. In total, bed nights decreased 14 percent from last year's March.

1,400 rooms (-21.6 %) were booked by leisure visitors and 990 rooms (+39.2 %) by business visitors.

Between January and March, 10,900 bed nights (-1.5 %) were recorded for domestic visitors and 1,200 (-6.1 %) for foreigners in Simrishamn, in total 12,100 (-2.0 %) nights.

Registered bed nights

Bed nights by country of arrival

Market share 0.2 percent

Total of 2.8 million bed nights (-37.8 %) were recorded in the whole country, of which 2.4 million nights (-33.7 %) were spent by domestic visitors and 405,000 nights (-54.3 %) by foreigners.

The market share of Simrishamn out of total bed nights was 0.2 % (0.0 percentage points), out of domestic bed nights 0.2 % and foreign bed nights 0.1 %.

2,400 tourists arrived to accommodation

Arrivals to registered accommodation decreased 23 percent compared to earlier year. Of all arrivals, 94.9 percent were domestic, and 5.1 percent were from foreign countries.

During March, domestic visitors stayed in registered accommodation in Simrishamn on average 1.9 nights (+0.21) and foreigners 2.3 nights (+0.21).

Ferry arrivals from different harbors

Accommodation sales 1.9 million SEK

Registered accommodation sales in March were 1.9 million SEK (-566,000).

Registered January-March sales were 5.9 million SEK and they decreased 271,000 euro from the previous year.

Average prices

= change at least 10 %
March 2020
Amount
Change jan-March 2020
Amount
Change
Adr (Registered) 830 SEK -19.5 % 900 SEK -13.2 %
Bed Night (Registered) 430 SEK -10.4 % 490 SEK -2.5 %
Revpar (Registered) 178 SEK -30.0 % 190 SEK -15.7 %

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

32 accommodation establishments (+7)
410 rooms (+53)
950 beds (+128)

Room utilization 21.6 % (-3.2)
Unsold rooms 320
Bed utilization 18.2 % (-5.6)

Registered room utilization for establishments

Website's user sessions by language

Global Google searches for "simrishamn + keyword"

Google searches for "simrishamn" by search region

The occurrence of hashtags on Instagram

The number of likes for posts with hashtags on Instagram

Hotel customer satisfaction

Average customer satisfaction score on Booking.com given by hotel customers in March was 8.65/10.

Hotel customer satisfaction by nationalities

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Sources: Booking.Com, Statistics Sweden

More information available at the dashboard

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