Simrishamn
Accommodation and Travel Stats

June 2020

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Simrishamn: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 31,400
22 %
icon: sweden 30,500
10 %
icon: foreign 860
86 %
Visitors icon
Visitors
icon: star 15,100
26 %
icon: sweden 14,700
12 %
icon: foreign 410
88 %
Accommodation Sales icon
Accommodation Sales
icon: star 10.4 mill. SEK
24 %
Average prices:
Night
331.30 SEK
7.00 SEK
Room
1,453.90 SEK
1.20 SEK
RevPAR
633.70 SEK
171.50 SEK
Capacity icon
Capacity
icon: establishment 50
4 %
icon: room 570
3 %
icon: bed 1,400
2 %
utilization icon
Utilization
icon: room 44 %
21 %
icon: bed 81 %
20 %

31,400 registered bed nights

In June 2020, 31,400 registered bed nights were recorded in Simrishamn (-22.0 %), of which 30,500 nights were spent by domestic visitors and 860 nights by foreigners. Registered domestic bed nights decreased 10 percent and registered foreign bed nights decreased 86 percent. In total, registered bed nights decreased 22 percent from last year's June.

6,400 rooms (-22.7 %) were booked by leisure visitors and 710 rooms (-30.4 %) by business visitors.

Between January and June, 63,000 registered bed nights (-21.3 %) were recorded for domestic visitors and 2,600 (-76.6 %) for foreigners in Simrishamn, in total 65,500 (-28.0 %) registered nights.

Registered bed nights

Registered bed nights by country of arrival

Market share 0.9 percent

Total of 3.7 million registered bed nights (-48.4 %) were recorded in the whole country, of which 3.4 million nights (-32.3 %) were spent by domestic visitors and 257,000 nights (-87.6 %) by foreigners.

The market share of Simrishamn out of total registered bed nights was 0.9 % (+0.3 percentage points), out of domestic bed nights 0.9 % and foreign bed nights 0.3 %.

15,100 tourists arrived to registered accommodation

Arrivals to registered accommodation decreased 26 percent compared to earlier year. Of all registered arrivals, 97.3 percent were domestic, and 2.7 percent were from foreign countries.

During June, domestic visitors stayed in registered accommodation in Simrishamn on average 2.1 nights (+0.06) and foreigners 2.1 nights (+0.3).

Ferry arrivals from different harbors

Accommodation sales 10.4 million SEK

Registered accommodation sales in June were 10.4 million SEK (-3.2 million).

Registered January-June sales were 22.7 million SEK and they decreased 13.3 million euro from the previous year.

Average prices

= change at least 10 %
June 2020
Amount
Change jan-June 2020
Amount
Change
Adr (Registered) 1,500 SEK -0.1 % 1,200 SEK -8.1 %
Revpar (Registered) 630 SEK -21.3 % 290 SEK -39.2 %
Bed Night (Registered) 330 SEK -2.1 % 350 SEK -12.4 %

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

50 accommodation establishments (-2)
570 rooms (-16)
1,400 beds (-30)

Room utilization 43.6 % (-12)
Unsold rooms 320
Bed utilization 80.7 % (-21)

Registered room utilization for establishments

Website's user sessions by language

Global Google searches for "simrishamn + keyword"

Google searches for "simrishamn" by search region

The occurrence of hashtags on Instagram

The number of likes for posts with hashtags on Instagram

Accommodation customer satisfaction

Average customer satisfaction score on Booking.com given by accommodation customers in June was 8.5/10 (-0.37).

Accommodation customer satisfaction by nationalities

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

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Sources: Booking.Com, Statistics Sweden

More information available at the dashboard

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