Sodankylä
Accommodation and Travel Stats

September 2020

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Sodankylä: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 15,200
5 %
icon: finland 14,600
7 %
icon: foreign 630
73 %
Visitors icon
Visitors
icon: star 7,200
7 %
icon: finland 7,000
29 %
icon: foreign 180
86 %
Accommodation Sales icon
Accommodation Sales
icon: star 587,000 €
35 %
Average prices:
Night
38.60 €
17.70 €
Room
87.40 €
18.70 €
RevPAR
24.20 €
11.60 €
Capacity icon
Capacity
icon: establishment 13
0 %
icon: room 780
1 %
icon: bed 2,600
2 %
utilization icon
Utilization
icon: room 28 %
18 %
icon: bed 16 %
15 %
Weather icon
Weather
icon: temperature 7.7 °C
0.7 °C
icon: rainfall 45 mm
0 mm

15,200 registered bed nights

In September 2020, 15,200 registered bed nights were recorded in Sodankylä (-4.8 %), of which 14,600 nights were spent by domestic visitors and 630 nights by foreigners. Registered domestic bed nights increased seven percent and registered foreign bed nights decreased 73 percent. In total, registered bed nights decreased five percent from last year's September.

11,900 nights (+7.9 %) were spend by leisure visitors and 3,300 nights (-33.1 %) by business visitors.

Between January and September, 60,000 registered bed nights (-31.4 %) were recorded for domestic visitors and 50,800 (-46.1 %) for foreigners in Sodankylä, in total 111,000 (-39.0 %) registered nights.

Registered bed nights

Registered bed nights by country of arrival

Market share 1.2 percent

Total of 1.2 million registered bed nights (-32.1 %) were recorded in the whole country, of which 1.1 million nights (-12.4 %) were spent by domestic visitors and 92,200 nights (-82.1 %) by foreigners.

The market share of Sodankylä out of total registered bed nights was 1.2 % (+0.4 percentage points), out of domestic bed nights 1.3 % and foreign bed nights 0.7 %.

7,200 tourists arrived to registered accommodation

Arrivals to registered accommodation increased seven percent compared to earlier year. Of all registered arrivals, 97.5 percent were domestic, and 2.5 percent were from foreign countries.

During September, domestic visitors stayed in registered accommodation in Sodankylä on average 2.1 nights (-0.44) and foreigners 3.5 nights (+1.7).

Ferry arrivals from different harbors

Accommodation sales 587,000 euro

Registered accommodation sales in September were 587,000 euro (-313,000).

Registered January-September sales were 10.4 million euro and they decreased 4.6 million euro from the previous year.

Average prices

= change at least 10 %
September 2020
Amount
Change jan-September 2020
Amount
Change
Adr (Registered) 87 € -17.6 % 210 € 30.3 %
Bed Night (Registered) 39 € -31.5 % 94 € 13.9 %
Revpar (Registered) 24 € -32.5 % 71 € 0.5 %

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

13 accommodation establishments (+0)
780 rooms (+4)
2,600 beds (+39)

Room utilization 27.7 % (-6.1)
Unsold rooms 560
Bed utilization 15.7 % (-2.7)

Registered room utilization for establishments

Global Google searches for "sodankylä + keyword"

Google searches for "sodankylä" by search region

The occurrence of hashtags on Instagram

The number of likes for posts with hashtags on Instagram

Accommodation customer satisfaction (July)

Average customer satisfaction score on Booking.com given by accommodation customers in July was 7.87/10.

Accommodation customer satisfaction by nationalities

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

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Sources: Booking.Com, Business Finland, Finnish Meteorological Institute, Statistics Finland

More information available at the dashboard

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