Solna
Accommodation and Travel Stats

December 2018

Solna: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 53,900
17 %
icon: sweden 37,000
9 %
icon: foreign 16,900
40 %
Visitors icon
Visitors
icon: star 30,100
23 %
icon: sweden 23,800
24 %
icon: foreign 6,300
22 %
Accommodation Sales icon
Accommodation Sales
icon: star 34.4 mill. SEK
7 %
Average prices:
Night
638.10 SEK
58.80 SEK
Room
1,038.30 SEK
1.80 SEK
RevPAR
541.10 SEK
14.00 SEK
Capacity icon
Capacity
icon: establishment 15
7 %
icon: room 2,100
9 %
icon: bed 4,200
12 %
utilization icon
Utilization
icon: room 0.52
2 %
icon: bed 0.43
2 %

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

Registered bed nights increased 17 percent

In December 2018, 53,900 bed nights were recorded in Solna (+16.8 %), of which 37,000 nights were spent by domestic visitors and 16,900 nights by foreigners. Domestic bed nights increased nine percent and foreign bed nights increased 40 percent. In total, bed nights increased 17 percent from last year's December.

13,300 rooms (+14.4 %) were booked by leisure visitors and 19,800 rooms (+2.8 %) by business visitors.

Between January and December, 507,000 bed nights (+3.4 %) were recorded for domestic visitors and 247,000 (+29.4 %) for foreigners in Solna, in total 754,000 (+10.7 %) nights.

Registered bed nights

Bed nights by country of arrival

Market share 1.6 percent

Total of 3.4 million bed nights (+1.7 %) were recorded in the whole country, of which 2.7 million nights (+1.3 %) were spent by domestic visitors and 787,000 nights (+3.2 %) by foreigners.

The market share of Solna out of total bed nights was 1.6 % (+0.2 percentage points), out of domestic bed nights 1.4 % and foreign bed nights 2.1 %.

30,100 tourists arrived to accommodation

Arrivals to registered accommodation increased 23 percent compared to earlier year. Of all arrivals, 79.0 percent were domestic, and 21.0 percent were from foreign countries.

During December, domestic visitors stayed in registered accommodation in Solna on average 1.6 nights (-0.22) and foreigners 2.7 nights (+0.33).

Ferry arrivals from different harbors

Accommodation sales 34.4 million SEK

Registered accommodation sales in December were 34.4 million SEK (+2.2 million).

Registered January-December sales were 537.4 million SEK and they increased 28.7 million euro from the previous year.

Average prices

= change at least 10 %
December 2018
Amount
Change jan-December 2018
Amount
Change
Adr (Registered) 1,000 SEK -0.2 % 1,100 SEK -0.6 %
Bed Night (Registered) 640 SEK -8.4 % 710 SEK -4.5 %
Revpar (Registered) 540 SEK -2.5 % 760 SEK -0.1 %

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

15 accommodation establishments (+1)
2,100 rooms (+176)
4,200 beds (+440)

Room utilization 52.1 % (-1.3)
Unsold rooms 1,000
Bed utilization 43.2 % (+0.82)

Registered room utilization for establishments

Website's user sessions by language

Global Google searches for "solna + keyword"

Google searches for "solna" by search region

The occurrence of hashtags on Instagram

The number of likes for posts with hashtags on Instagram

Hotel customer satisfaction by nationalities

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Sources: Statistics Sweden

More information available at the dashboard

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