Sölvesborg
Accommodation and Travel Stats

March 2020

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Sölvesborg: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 3,900
49 %
icon: sweden 3,900
62 %
icon: foreign 40
83 %
Visitors icon
Visitors
icon: star 1,100
24 %
icon: sweden 1,000
30 %
icon: foreign 17
67 %
Accommodation Sales icon
Accommodation Sales
icon: star 406,000 SEK
12 %
Average prices:
Night
103.10 SEK
72.80 SEK
Room
1,828.70 SEK
916.00 SEK
RevPAR
282.10 SEK
5.50 SEK
Capacity icon
Capacity
icon: establishment 8.0
33 %
icon: room 47
8 %
icon: bed 109
8 %
utilization icon
Utilization
icon: room 0.15
51 %
icon: bed 1.2
79 %

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

Registered bed nights increased 49 percent

In March 2020, 3,900 bed nights were recorded in Sölvesborg (+49.4 %), of which 3,900 nights were spent by domestic visitors and 40 nights by foreigners. Domestic bed nights increased 62 percent and foreign bed nights decreased 83 percent. In total, bed nights increased 49 percent from last year's March.

43 rooms (-60.9 %) were booked by leisure visitors and 179 rooms (-55.0 %) by business visitors.

Between January and March, 11,200 bed nights (+62.3 %) were recorded for domestic visitors and 133 (-72.6 %) for foreigners in Sölvesborg, in total 11,300 (+53.5 %) nights.

Registered bed nights

Bed nights by country of arrival

Market share 0.1 percent

Total of 2.8 million bed nights (-37.8 %) were recorded in the whole country, of which 2.4 million nights (-33.7 %) were spent by domestic visitors and 405,000 nights (-54.3 %) by foreigners.

The market share of Sölvesborg out of total bed nights was 0.1 % (+0.1 percentage points), out of domestic bed nights 0.2 % and foreign bed nights 0.0 %.

1,100 tourists arrived to accommodation

Arrivals to registered accommodation increased 24 percent compared to earlier year. Of all arrivals, 98.4 percent were domestic, and 1.6 percent were from foreign countries.

During March, domestic visitors stayed in registered accommodation in Sölvesborg on average 3.8 nights (+0.76) and foreigners 2.4 nights (-2.3).

Ferry arrivals from different harbors

Accommodation sales 406,000 SEK

Registered accommodation sales in March were 406,000 SEK (-57,700).

Registered January-March sales were 1.3 million SEK and they increased 60,700 euro from the previous year.

Average prices

= change at least 10 %
March 2020
Amount
Change jan-March 2020
Amount
Change
Adr (Registered) 1,800 SEK 100.4 % 1,500 SEK 52.2 %
Revpar (Registered) 280 SEK -1.9 % 310 SEK 26.7 %
Bed Night (Registered) 103 SEK -41.4 % 112 SEK -31.6 %

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

8.0 accommodation establishments (+2)
47 rooms (-4)
109 beds (-9)

Room utilization 15.4 % (-16)
Unsold rooms 40
Bed utilization 118.1 % (+52)

Registered room utilization for establishments

Website's user sessions by language

Global Google searches for "sölvesborg + keyword"

Google searches for "sölvesborg" by search region

The occurrence of hashtags on Instagram

The number of likes for posts with hashtags on Instagram

Hotel customer satisfaction (October 2019)

Average customer satisfaction score on Booking.com given by hotel customers in October was 8.16/10.

Hotel customer satisfaction by nationalities

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Sources: Booking.Com, Statistics Sweden

More information available at the dashboard

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