Sotkamo
Accommodation and Travel Stats
January 2021
Sotkamo: Tourism in a nutshell
Key indicators
Bed nights
Arrivals
Sales
Travel key indicators: the darker the square the larger the value.
Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.
It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.
Temperature
Rainfall
45,400 registered bed nights
In January 2021, 45,400 bed nights were recorded in Sotkamo (-32.6 %), of which 44,800 nights were spent by domestic visitors and 660 nights by foreigners. Domestic bed nights decreased 14 percent and foreign bed nights decreased 96 percent. In total, bed nights decreased 33 percent from last year's January.
Most foreign bed nights were recorded for travelers from Russia (320 nights).
40,400 nights (-34.2 %) were spend by leisure visitors and 5,000 nights (-16.0 %) by business visitors.
Registered bed nights statistics include stats for registered accommodations: hotels, motels, guest houses, hostels, holiday villages and campsites. Establishments with fewer than 20 beds or caravan lots with an electrical connection point are excluded.
Registered bed nights
Bed nights by country of arrival
11,200 tourists arrived to accommodation
Arrivals to registered accommodation decreased 34 percent compared to earlier year. Of all arrivals, 99.0 percent were domestic, and 1.0 percent were from foreign countries.
During January, domestic visitors stayed in registered accommodation in Sotkamo on average 4.0 nights (+0.47) and foreigners 5.6 nights (-0.97).
Ferry arrivals from different harbors
International = International cruise ships
Accommodation sales 1.8 million euro
Registered accommodation sales in January were 1.8 million euro (-1.0 million). Therefore, registered accommodation sales were 1.8 million euro (-1.0 million) and non-registered sales euro.
Average prices
January 2021
Amount |
Change | |
---|---|---|
Adr (Registered) | 87 € | -12.7 % |
Bed Night (Registered) | 40 € | -4.9 % |
Revpar (Registered) | 37 € | -39.4 % |
Registered accommodation sales
Average registered room price (ADR)
Capacity & Utilization
Registered Accommodation
13 accommodation establishments (+0)
1,300 rooms (+38)
5,300 beds (+174)
Room utilization 42.4 % (-19)
Unsold rooms 740
Bed utilization 26.6 % (-14)
Registered room utilization for establishments
Website's user sessions by language
Global Google searches for "sotkamo"
Global Google searches for "sotkamo + keyword"
Google searches for "sotkamo" by search region
The occurrence of hashtags on Instagram
The number of likes for posts with hashtags on Instagram
Hotel customer satisfaction by nationalities
Sources: Business Finland, Finnish Meteorological Institute, Statistics Finland
Sotkamo-Vuokatti
Sotkamon kunta

More information available at the dashboard