Sotkamo
Accommodation and Travel Stats

September 2021

Sotkamo: Tourism in a nutshell

Bed Nights icon
Bed Nights (August)
icon: star 62,000
5 %
icon: finland 60,800
5 %
icon: foreign 1,200
8 %
Visitors icon
Visitors (August)
icon: star 17,100
7 %
icon: finland 16,800
7 %
icon: foreign 270
12 %
Accommodation Sales icon
Accommodation Sales (August)
icon: star 2.4 mill. €
8 %
Average prices:
Night
39.50 €
1.20 €
Room
88.60 €
8.50 €
RevPAR
54.60 €
5.50 €
Capacity icon
Capacity (August)
icon: establishment 12
0 %
icon: room 1,300
1 %
icon: bed 5,600
6 %
utilization icon
Utilization (August)
icon: room 62 %
0 %
icon: bed 36 %
2 %
Weather icon
Weather
icon: temperature 6.7 °C
3.1 °C
icon: rainfall 35 mm
107 mm

Registered bed nights increased five percent (August)

In August 2021, 62,000 registered bed nights were recorded in Sotkamo (+4.7 %), of which 60,800 nights were spent by domestic visitors and 1,200 nights by foreigners. Registered domestic bed nights increased five percent and registered foreign bed nights decreased eight percent. In total, registered bed nights increased five percent from last year's August.

58,100 nights (+10.8 %) were spend by leisure visitors and 3,800 nights (-43.1 %) by business visitors.

Between January and August, 505,000 registered bed nights (+13.7 %) were recorded for domestic visitors and 13,000 (-41.1 %) for foreigners in Sotkamo, in total 518,000 (+11.1 %) registered nights.

Registered bed nights

Registered bed nights by country of arrival

Market share 3.0 percent (August)

Total of 2.1 million registered bed nights (+23.1 %) were recorded in the whole country, of which 1.8 million nights (+17.9 %) were spent by domestic visitors and 264,000 nights (+77.0 %) by foreigners.

The market share of Sotkamo out of total registered bed nights was 3.0 % (-0.5 percentage points), out of domestic bed nights 3.4 % and foreign bed nights 0.5 %.

Registered bed nights comparison between regions

17,100 tourists arrived to registered accommodation (August)

Arrivals to registered accommodation increased seven percent compared to earlier year. Of all registered arrivals, 98.4 percent were domestic, and 1.6 percent were from foreign countries.

During August, domestic visitors stayed in registered accommodation in Sotkamo on average 3.6 nights (-0.06) and foreigners 4.5 nights (-0.95).

Ferry arrivals from different harbors

Average prices

= change at least 10 %
September 2020
Amount
Change jan-September 2020
Amount
Change
Adr (Registered) 87 € 6.4 % 93 € -5.2 %
Revpar (Registered) 51 € 10.9 % 51 € -13.0 %
Bed Night (Registered) 43 € 8.5 % 40 € -5.2 %

Registered accommodation sales

Average registered room price (ADR)

Registered room utilization for establishments

Global Google searches for "sotkamo + keyword"

Google searches for "sotkamo" by search region

The occurrence of hashtags on Instagram

The number of likes for posts with hashtags on Instagram

Accommodation customer satisfaction by nationalities

Accommodation customer satisfaction comparison between regions

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

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Sources: Business Finland, Finnish Meteorological Institute, Statistics Finland

Sotkamo-Vuokatti
Sotkamon kunta

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