Sotkamo
Accommodation and Travel Stats

December 2019

Sotkamo: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 65,500
4 %
icon: finland 57,500
1 %
icon: foreign 8,000
30 %
Top 3:
Russia
3,700
4 %
China
1,100
54 %
Turkey
580
Visitors icon
Visitors
icon: star 16,200
2 %
icon: finland 14,300
3 %
icon: foreign 1,900
4 %
Top 3:
Russia
1,100
9 %
Turkey
192
Norway
110
323 %
Accommodation Sales icon
Accommodation Sales
icon: star 2.9 mill. €
73 %
Average prices:
Night
44.10 €
19.80 €
Room
111.50 €
40.80 €
RevPAR
65.50 €
24.00 €
Capacity icon
Capacity
icon: establishment 13
0 %
icon: room 1,200
0 %
icon: bed 5,000
0 %
Weather icon
Weather
icon: temperature -2.5 °C
3.6 °C
icon: rainfall 44 mm
26 mm

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

65,500 registered bed nights

In December 2019, 65,500 bed nights were recorded in Sotkamo (-4.3 %), of which 57,500 nights were spent by domestic visitors and 8,000 nights by foreigners. Domestic bed nights increased one percent and foreign bed nights decreased 30 percent. In total, bed nights decreased four percent from last year's December.

Most foreign bed nights were recorded for travelers from Russia (3,700 nights).

61,100 nights (+18.8 %) were spend by leisure visitors and 4,500 nights (-73.9 %) by business visitors.

Between January and December, 699,000 bed nights (+7.3 %) were recorded for domestic visitors and 65,100 (-0.1 %) for foreigners in Sotkamo, in total 765,000 (+6.6 %) nights.

Registered bed nights

Bed nights by country of arrival

Market share 3.7 percent

Total of 1.8 million bed nights (+1.2 %) were recorded in the whole country, of which 988,000 nights (+2.2 %) were spent by domestic visitors and 789,000 nights (-0.0 %) by foreigners.

The market share of Sotkamo out of total bed nights was 3.7 % (-0.2 percentage points), out of domestic bed nights 5.8 % and foreign bed nights 1.0 %.

16,200 tourists arrived to accommodation

Arrivals to registered accommodation increased two percent compared to earlier year. Of all arrivals, 88.0 percent were domestic, and 12.0 percent were from foreign countries.

During December, domestic visitors stayed in registered accommodation in Sotkamo on average 4.0 nights (-0.11) and foreigners 4.1 nights (-1.5).

Ferry arrivals from different harbors

Accommodation sales 2.9 million euro

Registered accommodation sales in December were 2.9 million euro (+1.2 million).

Registered January-December sales were 31.8 million euro and they increased 16.0 million euro from the previous year.

Average prices

= change at least 10 %
December 2019
Amount
Change jan-December 2019
Amount
Change
Adr (Registered) 112 € 57.6 % 97 € 62.3 %
Revpar (Registered) 65 € 57.9 % 57 € 70.7 %
Bed Night (Registered) 44 € 81.2 % 42 € 88.9 %

Tax free sales -0.2 %

Tax free sales decreased less than one percent from the previous year.

(Russians -1.5 %)

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

13 accommodation establishments (+0)
1,200 rooms (+3)
5,000 beds (-2)

Room utilization 58.7 % (+0.1)
Unsold rooms 510
Bed utilization 41.1 % (-0.8)

Registered room utilization for establishments

Website's user sessions by language

Global Google searches for "sotkamo + keyword"

Google searches for "sotkamo" by search region

The occurrence of hashtags on Instagram

Hotel customer satisfaction by nationalities

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Sources: Business Finland, Finnish Meteorological Institute, Global Blue, Statistics Finland

Sotkamo-Vuokatti
Sotkamon kunta

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