South Ostrobothnia
Accommodation and Travel Stats

December 2019

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel trends.

South Ostrobothnia: Tourism in a nutshell

Bed Nights icon
Bed Nights (November)
icon: star 42,000
7 %
icon: finland 39,900
8 %
icon: foreign 2,100
9 %
Visitors icon
Visitors (November)
icon: star 26,300
13 %
icon: finland 25,600
14 %
icon: foreign 680
11 %
Accommodation Sales icon
Accommodation Sales (November)
icon: star 2.2 mill.
14 %
Average prices:
Night
52.40 €
3.00 €
Room
81.60 €
3.00 €
RevPAR
38.60 €
9.40 €
Capacity icon
Capacity (November)
icon: establishment 44
0 %
icon: room 1,800
12 %
icon: bed 4,100
20 %

Temperature

Rainfall

Registered bed nights increased seven percent (November)

In November 2019, 42,000 bed nights were recorded in South Ostrobothnia (+7.2 %), of which 39,900 nights were spent by domestic visitors and 2,100 nights by foreigners. Domestic bed nights increased eight percent and foreign bed nights decreased nine percent. In total, bed nights increased seven percent from last year's November.

Between January and November, 660,000 bed nights (+1.6 %) were recorded for domestic visitors and 44,000 (+40.9 %) for foreigners in South Ostrobothnia, in total 704,000 (+3.4 %) nights.

25,300 nights (+9.3 %) were spend by leisure visitors and 16,600 nights (+4.0 %) by business visitors.

Registered bed nights

Bed nights by country of arrival

Market share 2.7 percent (November)

Total of 1.6 million bed nights (+4.9 %) were recorded in the whole country, of which 1.1 million nights (+5.5 %) were spent by domestic visitors and 453,000 nights (+3.4 %) by foreigners.

The market share of South Ostrobothnia out of total bed nights was 2.7 % (+0.1 percentage points), out of domestic bed nights 3.6 % and foreign bed nights 0.5 %.

26,300 tourists arrived to accommodation (November)

Arrivals to registered accommodation increased 13 percent compared to earlier year. Of all arrivals, 97.4 percent were domestic, and 2.6 percent were from foreign countries.

During November, domestic visitors stayed in registered accommodation in South Ostrobothnia on average 1.6 nights (-0.09) and foreigners 3.0 nights (+0.07).

Ferry arrivals from different harbors

Accommodation sales 2.2 million euro (November)

Registered accommodation sales in November were 2.2 million euro (+263,000).

Registered January-November sales were 30.2 million euro and they increased 1.5 million euro from the previous year.

Average prices

= change at least 10 %
November 2019
Amount
Change jan-November 2019
Amount
Change
Adr (Registered) 82 € 3.8 % 85 € 3.2 %
Bed Night (Registered) 52 € 6.0 % 43 € 1.7 %
Revpar (Registered) 39 € 32.2 %  39 € 7.0 %

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization (November)

44 accommodation establishments (+0)
1,800 rooms (-260)
4,100 beds (-1,000)

Room utilization 47.3 % (+10)
Unsold rooms 960

Registered room utilization

Sources: Statistics Finland

previous