Southwest Finland
Accommodation and Travel Stats
March 2021
Southwest Finland: Tourism in a nutshell
39,900
38,600
1,300
25,300
24,700
560
2.2 mill. €
71
3,600
7,800
0.24
0.19
0.4 °C
20 mm
Key indicators
Bed nights
Arrivals
Sales
Travel key indicators: the darker the square the larger the value.
Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.
It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.
Temperature
Rainfall
39,900 registered bed nights (February)
In February 2021, 39,900 bed nights were recorded in Southwest Finland (-48.6 %), of which 38,600 nights were spent by domestic visitors and 1,300 nights by foreigners. Domestic bed nights decreased 42 percent and foreign bed nights decreased 88 percent. In total, bed nights decreased 49 percent from last year's February.
Most foreign bed nights were recorded for travelers from Sweden (470 nights).
30,700 nights (-37.4 %) were spend by leisure visitors and 9,200 nights (-67.9 %) by business visitors.
Between January and February, 70,400 bed nights (-41.8 %) were recorded for domestic visitors and 3,300 (-84.9 %) for foreigners in Southwest Finland, in total 73,800 (-48.4 %) nights.
Registered bed nights statistics include stats for registered accommodations: hotels, motels, guest houses, hostels, holiday villages and campsites. Establishments with fewer than 20 beds or caravan lots with an electrical connection point are excluded.
Registered bed nights
Bed nights by country of arrival
25,300 tourists arrived to accommodation (February)
Arrivals to registered accommodation decreased 46 percent compared to earlier year. Of all arrivals, 97.8 percent were domestic, and 2.2 percent were from foreign countries.
During February, domestic visitors stayed in registered accommodation in Southwest Finland on average 1.6 nights (-0.05) and foreigners 2.4 nights (+0.34).
Ferry arrivals from different harbors
International = International cruise ships
Accommodation sales 2.2 million euro (February)
Registered accommodation sales in February were 2.2 million euro (-2.5 million).
Registered January-February sales were 3.9 million euro and they decreased 4.8 million euro from the previous year.
Average prices
|
February 2021
Amount |
Change |
jan-February 2021
Amount |
Change | |
|---|---|---|---|---|
| Adr (Registered) | 92 € | -12.2 % | 89 € | -10.4 % |
| Bed Night (Registered) | 54 € | -10.5 % | 53 € | -12.3 % |
| Revpar (Registered) | 22 € | -54.7 % | 20 € | -55.1 % |
Registered accommodation sales
Average registered room price (ADR)
Capacity & Utilization (February)
Registered Accommodation
71 accommodation establishments (+2)
3,600 rooms (+280)
7,800 beds (+540)
Room utilization 24.2 % (-23)
Unsold rooms 2,700
Bed utilization 18.9 % (-18)
Registered room utilization for establishments
Website's user sessions by language
Global Google searches for "southwest finland"
Global Google searches for "southwest finland + keyword"
Google searches for "southwest finland" by search region
The occurrence of hashtags on Instagram
The number of likes for posts with hashtags on Instagram
Hotel customer satisfaction by nationalities
Sources: Business Finland, Finnish Meteorological Institute, Statistics Finland
Visit Turku
Aurakatu 4, 20100 Turku
(02) 262 7444
,
info(at)visitturku.fi
,
visitturku.fi
More information available at the dashboard