Accommodation and Travel Stats
Stockholm: Tourism in a nutshell
Registered accommodation. All changes are relative to the same period a year ago.
Registered bed nights increased 62 percent (January)
In January 2023, 521,000 registered bed nights were recorded in Stockholm (+62.2 %), of which 346,000 nights were spent by domestic visitors and 175,000 nights by foreigners. Registered domestic bed nights increased 54 percent and registered foreign bed nights increased 82 percent. In total, registered bed nights increased 62 percent from last year's January.
Most foreign registered bed nights were recorded for travelers from United States (23,900 nights).
187,000 rooms (+59.0 %) were booked by leisure visitors and 161,000 rooms (+84.1 %) by business visitors.
Registered bed nights statistics include stats for registered accommodations: hotels, holiday villages, youth hostels, campsites, and commercially arranged rentals in private cottages and apartments. Establishments with fewer than 9 beds or 5 rooms are excluded.
Registered bed nights
Registered bed nights by country of arrival
Comparison of registered bed nights between regions
269,000 tourists arrived to registered accommodation (January)
Arrivals to registered accommodation increased 78 percent compared to earlier year. Of all registered arrivals, 71.7 percent were domestic, and 28.3 percent were from foreign countries.
During January, domestic visitors stayed in registered accommodation in Stockholm on average 1.8 nights (-0.16) and foreigners 2.3 nights (-0.38).
2.0 million air travelers (August 2022)
The airport received a total of 2.0 million passengers, which means air passenger arrivals increased 100 percent.
Of local passengers, 82.1 % arrived from abroad, thus the share of domestic passengers was 17.9 %.
In addition, there were 1.3 million passengers departing the airport (+88.3 %), therefore the total number of trips via the airport was 1.1 million (+99.1 %).
Arriving passengers (excl. transfers)
Arriving passengers from
Passengers on transfers from
Departing passengers to
Ferry arrivals from different harbors
International = International cruise ships
Accommodation sales 442.6 million SEK (January)
Registered accommodation sales in January were 442.6 million SEK (+241.9 million).
|Adr (Registered)||1,300 SEK||29.9 %|
|Bed Night (Registered)||850 SEK||35.9 %|
|Revpar (Registered)||630 SEK||126.5 %|
Registered accommodation sales
Non-registered accommodation sales
Average registered room price (ADR)
Capacity & Utilization (January)
196 accommodation establishments (+5)
24,000 rooms (-146)
48,400 beds (-172)
Room utilization 49.4 % (+21)
Unsold rooms 12,200
Bed utilization 36.5 % (+14)
Registered room utilization for establishments
Non-registered room capacity
Domestic visitors and their consumption (December 2022)
The number of domestic visitors in December was 753,000 (+4.8 %). Out of them 294,000 were on a daytrip and 459,000 stayed at least for one night.
The cumulative number of domestic visitors between January and December was 10.5 million (+46.7 %).
Total consumption of these visitors in Stockholm in December was 1.4 billion SEK (1,902 per visitor). Overnight visitors spent 1.1 billion SEK and day visitors 339.7 million SEK. Between January and December the consumption was 20.7 billion SEK.
The figures are estimates and based on TAK Domestic Tourism Research results and accommodation statistics. Coefficients of number of daily visitors and overnight visitors are calculated regional and monthly level. Coefficients are: [number of overnight visitors/number of overnight visitors in hotels, hostels and camping] and [number of daily visitors/number of overnight visitors]. Coefficients of spending are calculated regional and yearly level. Coefficients are [average spending of daily visitor] and [average spending of overnight visitor].
Social Media Followers
Social Media Uploads
Change is compared to the previous year.
Website's user sessions by language
Global Google searches for "stockholm"
Global Google searches for "stockholm + keyword"
Google searches for "stockholm" by search region
Sources: Meteostat, Socialblade, Statistics Sweden, Swedavia, Swedish Meteorological And Hydrological Institute, Tak Research, Visit Stockholm
The number of followers on social media was a total of
In February 2023 the official marketing organization for Stockholm had a total of followers on different social media channels. They had the most followers (302,000) on Instagram (+3.5 %).
The official marketing organization for Stockholm made a total of posts in February (not including Facebook). The most posts were made on Instagram which got 8 (-55.6 %) more posts during the month.
The total number of social media followers is the combined number of followers on different channels (Twitter, Facebook, Instagram and TikTok). It does not mean the number of different people, since one person can follow several channels.