Stockholm
Accommodation and Travel Stats
August 2020
Stockholm: Tourism in a nutshell
Registered accommodation. All changes are relative to the same period a year ago.
336,000
254,000
81,800
164,000
135,000
29,500
172.4 mill. SEK
186
22,400
44,500
30 %
26 %
2.0
1.9
2.8
336,000 registered bed nights
In August 2020, 336,000 registered bed nights were recorded in Stockholm (-71.9 %), of which 254,000 nights were spent by domestic visitors and 81,800 nights by foreigners. Registered domestic bed nights decreased 57 percent and registered foreign bed nights decreased 86 percent. In total, registered bed nights decreased 72 percent from last year's August.
Most foreign registered bed nights were recorded for travelers from Germany (10,800 nights).
128,000 rooms (-67.9 %) were booked by leisure visitors and 67,800 rooms (-72.2 %) by business visitors.
Between January and August, 1.9 million registered bed nights (-52.0 %) were recorded for domestic visitors and 822,000 (-74.4 %) for foreigners in Stockholm, in total 2.7 million (-62.2 %) registered nights.
Registered bed nights statistics include stats for registered accommodations: hotels, holiday villages, youth hostels and campsites. Establishments with fewer than 9 beds or 5 rooms are excluded.
Registered bed nights
Registered bed nights by country of arrival
Comparison of registered bed nights between regions
164,000 tourists arrived to registered accommodation
Arrivals to registered accommodation decreased 69 percent compared to earlier year. Of all registered arrivals, 82.0 percent were domestic, and 18.0 percent were from foreign countries.
During August, domestic visitors stayed in registered accommodation in Stockholm on average 1.9 nights (-0.12) and foreigners 2.8 nights (+0.29).
232,000 air travelers
The airport received a total of 232,000 passengers, which means air passenger arrivals decreased 83 percent.
Of local passengers, 72.4 % arrived from abroad, thus the share of domestic passengers was 27.6 %.
In addition, there were 198,000 passengers departing the airport (-84.2 %), therefore the total number of trips via the airport was 430,000 (-83.6 %).
Arriving passengers (excl. transfers)
Arriving passengers from
Passengers on transfers from
Departing passengers to
Ferry arrivals from different harbors
International = International cruise ships
Accommodation sales 172.4 million crowns
Registered accommodation sales in August were 172.4 million crowns (-778.0 million).
Registered January-August sales were 1.8 billion crowns and they decreased 3.8 billion crowns from the previous year.
Average prices
|
August 2020
Amount |
Change |
jan-August 2020
Amount |
Change | |
|---|---|---|---|---|
| Adr (Registered) | 880 SEK | -40.4 % | 1,100 SEK | -20.7 % |
| Bed Night (Registered) | 510 SEK | -35.5 % | 680 SEK | -14.8 % |
| Revpar (Registered) | 270 SEK | -78.6 % | 340 SEK | -64.5 % |
Registered accommodation sales
Non-registered accommodation sales
Average registered room price (ADR)
Capacity & Utilization
Registered Accommodation
186 accommodation establishments (-22)
22,400 rooms (-2,400)
44,500 beds (-4,500)
Room utilization 30.2 % (-54)
Unsold rooms 15,700
Bed utilization 26.1 % (-54)
Registered room utilization for establishments
Non-registered room capacity
Domestic visitors and their consumption
The number of domestic visitors in August was 479,000 (-54.0 %). Out of them 195,000 were on a daytrip and 284,000 stayed at least for one night.
The cumulative number of domestic visitors between January and August was 3.3 million (-53.4 %).
Total consumption of these visitors in Stockholm in August was 1.0 billion crowns (2,135 per visitor). Overnight visitors spent 819.0 million crowns and day visitors 204.0 million crowns. Between January and August the consumption was 7.8 billion crowns.
The figures are estimates and based on TAK Domestic Tourism Research results and accommodation statistics. Coefficients of number of daily visitors and overnight visitors are calculated regional and monthly level. Coefficients are: [number of overnight visitors/number of overnight visitors in hotels, hostels and camping] and [number of daily visitors/number of overnight visitors]. Coefficients of spending are calculated regional and yearly level. Coefficients are [average spending of daily visitor] and [average spending of overnight visitor].
Social Media Followers
Social Media Uploads
Change is compared to the previous year.
Website's user sessions by language
Global Google searches for "stockholm"
Global Google searches for "stockholm + keyword"
Google searches for "stockholm" by search region
Key indicators
Bed nights
Arrivals
Sales
Travel key indicators: the darker the square the larger the value.
Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.
It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.
Temperature
Rainfall
Sources: Socialblade, Statistics Sweden, Swedavia, Visit Stockholm, Visitory Research Team
More information available at the dashboard
The number of followers on social media was a total of
In August 2020 the official marketing organization for Stockholm had a total of followers on different social media channels. They had the most followers (254,000) on Instagram (+8.4 %).
The official marketing organization for Stockholm made a total of posts in August (not including Facebook). The most posts were made on Twitter which got 31 (-50.0 %) more posts during the month.
The total number of social media followers is the combined number of followers on different channels (Twitter, Facebook, Instagram and TikTok). It does not mean the number of different people, since one person can follow several channels.
Total Followers