Strömstad
Accommodation and Travel Stats

June 2020

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Strömstad: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 45,600
58 %
icon: sweden 43,500
7 %
icon: foreign 2,100
97 %
Top 3:
Norway
1,400
98 %
Germany
270
90 %
United Kingdom
77
85 %
Visitors icon
Visitors
icon: star 18,000
65 %
icon: sweden 17,200
13 %
icon: foreign 780
98 %
Accommodation Sales icon
Accommodation Sales
icon: star 14.0 mill. SEK
58 %
Average prices:
Night
307.20 SEK
3.50 SEK
Room
3,014.60 SEK
655.80 SEK
RevPAR
708.20 SEK
964.30 SEK
Capacity icon
Capacity
icon: establishment 21
0 %
icon: room 660
0 %
icon: bed 1,700
2 %
utilization icon
Utilization
icon: room 23 %
67 %
icon: bed 93 %
58 %

45,600 registered bed nights

In June 2020, 45,600 registered bed nights were recorded in Strömstad (-58.2 %), of which 43,500 nights were spent by domestic visitors and 2,100 nights by foreigners. Registered domestic bed nights increased seven percent and registered foreign bed nights decreased 97 percent. In total, registered bed nights decreased 58 percent from last year's June.

Most foreign registered bed nights were recorded for travelers from Norway (1,400 nights).

3,400 rooms (-69.0 %) were booked by leisure visitors and 1,300 rooms (-59.6 %) by business visitors.

Between January and June, 80,700 registered bed nights (-14.5 %) were recorded for domestic visitors and 57,200 (-72.7 %) for foreigners in Strömstad, in total 138,000 (-54.6 %) registered nights.

Registered bed nights

Registered bed nights by country of arrival

Market share 1.2 percent

Total of 3.7 million registered bed nights (-48.4 %) were recorded in the whole country, of which 3.4 million nights (-32.3 %) were spent by domestic visitors and 257,000 nights (-87.6 %) by foreigners.

The market share of Strömstad out of total registered bed nights was 1.2 % (-0.3 percentage points), out of domestic bed nights 1.3 % and foreign bed nights 0.8 %.

18,000 tourists arrived to registered accommodation

Arrivals to registered accommodation decreased 65 percent compared to earlier year. Of all registered arrivals, 95.6 percent were domestic, and 4.4 percent were from foreign countries.

During June, domestic visitors stayed in registered accommodation in Strömstad on average 2.5 nights (-0.14) and foreigners 2.6 nights (+0.73).

Ferry arrivals from different harbors

Accommodation sales 14.0 million SEK

Registered accommodation sales in June were 14.0 million SEK (-19.1 million).

Registered January-June sales were 44.9 million SEK and they decreased 49.8 million euro from the previous year.

Average prices

= change at least 10 %
June 2020
Amount
Change jan-June 2020
Amount
Change
Adr (Registered) 3,000 SEK 27.8 % 2,000 SEK 5.2 %
Revpar (Registered) 710 SEK -57.7 % 460 SEK -52.0 %
Bed Night (Registered) 310 SEK 1.1 % 330 SEK 4.5 %

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

21 accommodation establishments (+0)
660 rooms (+0)
1,700 beds (+36)

Room utilization 23.5 % (-47)
Unsold rooms 510
Bed utilization 92.7 % (-129)

Registered room utilization for establishments

Website's user sessions by language

Global Google searches for "strömstad + keyword"

Google searches for "strömstad" by search region

The occurrence of hashtags on Instagram

The number of likes for posts with hashtags on Instagram

Accommodation customer satisfaction

Average customer satisfaction score on Booking.com given by accommodation customers in June was 7.66/10 (-0.61).

Accommodation customer satisfaction by nationalities

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

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Sources: Booking.Com, Statistics Sweden

More information available at the dashboard

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