Sweden
Accommodation and Travel Stats

September 2021

Sweden: Tourism in a nutshell

Bed Nights icon
Bed Nights (August)
icon: star 8.3 mill.
37 %
icon: sweden 6.7 mill.
24 %
icon: foreign 1.6 mill.
147 %
Top 3:
Germany
619,000
160 %
Netherlands
187,000
519 %
Norway
136,000
246 %
Accommodation Sales icon
Accommodation Sales (August)
icon: star 2.4 bill. SEK
61 %
Average prices:
Night
292.80 SEK
44.80 SEK
Room
985.00 SEK
96.00 SEK
RevPAR
556.00 SEK
183.80 SEK
Capacity icon
Capacity (August)
icon: establishment 3,200
2 %
icon: room 125,000
8 %
icon: bed 333,000
8 %
utilization icon
Utilization (August)
icon: room 56 %
35 %
icon: bed 45 %
39 %

Registered bed nights increased 37 percent (August)

In August 2021, 8.3 million registered bed nights were recorded in Sweden (+36.6 %), of which 6.7 million nights were spent by domestic visitors and 1.6 million nights by foreigners. Registered domestic bed nights increased 24 percent and registered foreign bed nights increased 147 percent. In total, registered bed nights increased 37 percent from last year's August.

Most foreign registered bed nights were recorded for travelers from Germany (619,000 nights).

Between January and August, 34.2 million registered bed nights (+14.9 %) were recorded for domestic visitors and 4.7 million (+21.2 %) for foreigners in Sweden, in total 38.9 million (+15.6 %) registered nights.

Registered bed nights

Registered bed nights by country of arrival

703,000 air travelers

The airport received a total of 703,000 passengers, which means air passenger arrivals increased 120 percent.

Of local passengers, 66.8 % arrived from abroad, thus the share of domestic passengers was 33.2 %.

In addition, there were 733,000 passengers departing the airport (+127.4 %), therefore the total number of trips via the airport was 1.2 million (+138.0 %).

Arriving passengers (excl. transfers)

Arriving passengers from

Passengers on transfers from

Departing passengers to

Ferry arrivals from different harbors

Accommodation sales 2.4 billion SEK (August)

Registered accommodation sales in August were 2.4 billion SEK (+918.5 million).

Registered January-August sales were 10.8 billion SEK and they increased 726.0 million euro from the previous year.

Average prices

= change at least 10 %
August 2021
Amount
Change jan-August 2021
Amount
Change
Adr (Registered) 980 SEK 10.8 % 910 SEK -1.4 %
Revpar (Registered) 560 SEK 49.4 % 340 SEK 3.8 %
Bed Night (Registered) 290 SEK 18.1 % 280 SEK -7.3 %

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization (August)

Registered Accommodation

3,200 accommodation establishments (+58)
125,000 rooms (+9,600)
333,000 beds (+25,000)

Room utilization 56.5 % (+15)
Unsold rooms 54,600
Bed utilization 45.4 % (+13)

Registered room utilization for establishments

Global Google searches for "sweden + keyword"

Google searches for "sweden" by search region

The occurrence of hashtags on Instagram

The number of likes for posts with hashtags on Instagram

Accommodation customer satisfaction by nationalities

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

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Sources: Statistics Sweden, Swedavia

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