Tahko
Accommodation and Travel Stats

January 2020

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Tahko: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 12,900
0 %
icon: finland 8,500
8 %
icon: foreign 4,400
13 %
Visitors icon
Visitors
icon: star 4,600
3 %
icon: finland 3,800
8 %
icon: foreign 800
14 %
Accommodation Sales icon
Accommodation Sales
icon: star 644,000 €
1 %
Average prices:
Night
50.00 €
0.20 €
Room
125.80 €
7.50 €
RevPAR
49.80 €
3.90 €
Capacity icon
Capacity
icon: establishment 7.0
12 %
icon: room 350
11 %
icon: bed 1,400
3 %
utilization icon
Utilization
icon: room 0.4
2 %

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

12,900 registered bed nights

In January 2020, 12,900 bed nights were recorded in Tahko (-0.3 %), of which 8,500 nights were spent by domestic visitors and 4,400 nights by foreigners. Domestic bed nights increased eight percent and foreign bed nights decreased 13 percent. In total, bed nights decreased less than one percent from last year's January.

9,200 nights (-17.6 %) were spend by leisure visitors and 3,600 nights (+114.7 %) by business visitors.

Registered bed nights

Bed nights by country of arrival

Market share 0.8 percent

Total of 1.7 million bed nights (+8.0 %) were recorded in the whole country, of which 957,000 nights (+10.1 %) were spent by domestic visitors and 714,000 nights (+5.3 %) by foreigners.

The market share of Tahko out of total bed nights was 0.8 % (-0.1 percentage points), out of domestic bed nights 0.9 % and foreign bed nights 0.6 %.

4,600 tourists arrived to accommodation

Arrivals to registered accommodation increased three percent compared to earlier year. Of all arrivals, 82.7 percent were domestic, and 17.3 percent were from foreign countries.

During January, domestic visitors stayed in registered accommodation in Tahko on average 2.2 nights (+0.0) and foreigners 5.5 nights (+0.08).

Ferry arrivals from different harbors

Trips by Russian travelers over the eastern border increased 25 percent

A total of 291,000 Russians arrived in Finland over the eastern border crossings.

The share of southeastern border stations was 91.8 percent.

  • Vaalimaa: 85,500 (+21.9 %)
  • Nuijamaa: 106,000 (+30.6 %)
  • Imatra: 55,800 (+29.3 %)
  • Vainikkala (train): 19,600 (+30.1 %)
  • Niirala: 25,700 (+20.4 %)
  • Vartius: 9,200 (+3.5 %)
  • Kuusamo: 720 (+11.7 %)
  • Salla: 4,000 (+14.9 %)
  • Raja-Jooseppi: 3,000 (+5.6 %)

Russian visa applications increased nine percent

There was a total of 37,100 visa applications to Finland made by the Russians. 81.1 percent were done at St. Petersburg's consulate.

Accommodation sales 644,000 euro

Registered accommodation sales in January were 644,000 euro (-3,900).

Average prices

= change at least 10 %
January 2020
Amount
Change
Adr (Registered) 126 € 6.3 %
Bed Night (Registered) 50 € -0.3 %
Revpar (Registered) 50 € 8.5 %

Duty-free invoice vouchers stamped at the border stations

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

7.0 accommodation establishments (-1)
350 rooms (-45)
1,400 beds (-44)

Room utilization 39.6 % (+0.8)
Unsold rooms 210

Registered room utilization for establishments

Website's user sessions by language

Global Google searches for "tahko + keyword"

Google searches for "tahko" by search region

The occurrence of hashtags on Instagram

The number of likes for posts with hashtags on Instagram

Hotel customer satisfaction by nationalities

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Sources: Finnish Border Guard, Ministry For Foreign Affairs Of Finland, Statistics Finland

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