Tampere
Accommodation and Travel Stats

December 2019

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel trends.

Tampere: Tourism in a nutshell

Bed Nights icon
Bed Nights (November)
icon: star 101,000
12 %
icon: finland 87,200
16 %
icon: foreign 13,700
5 %
Visitors icon
Visitors (November)
icon: star 71,000
11 %
icon: finland 64,100
14 %
icon: foreign 6,800
7 %
Accommodation Sales icon
Accommodation Sales (November)
icon: star 7.3 mill.
8 %
Average prices:
Night
72.50 €
2.70 €
Room
107.90 €
0.10 €
RevPAR
76.30 €
5.10 €
Capacity icon
Capacity (November)
icon: establishment 27
0 %
icon: room 3,200
1 %
icon: bed 6,600
1 %
Tax Free icon
Tax Free (November)
icon: star 39 %
Russia
24 %
China
48 %
Japan
21 %
Weather icon
Weather
icon: temperature 0.7 °C
2.8 °C
icon: rain 71 mm
48 mm

Temperature

Rainfall

Registered bed nights increased 12 percent (November)

In November 2019, 101,000 bed nights were recorded in Tampere (+12.5 %), of which 87,200 nights were spent by domestic visitors and 13,700 nights by foreigners. Domestic bed nights increased 16 percent and foreign bed nights decreased five percent. In total, bed nights increased 12 percent from last year's November.

Between January and November, 940,000 bed nights (+7.8 %) were recorded for domestic visitors and 170,000 (-14.6 %) for foreigners in Tampere, in total 1.1 million (+3.6 %) nights.

49,100 nights (+12.9 %) were spend by leisure visitors and 51,800 nights (+12.0 %) by business visitors.

Registered bed nights

Bed nights by country of arrival

Market share 6.5 percent (November)

Total of 1.6 million bed nights (+4.9 %) were recorded in the whole country, of which 1.1 million nights (+5.5 %) were spent by domestic visitors and 453,000 nights (+3.4 %) by foreigners.

The market share of Tampere out of total bed nights was 6.5 % (+0.4 percentage points), out of domestic bed nights 7.9 % and foreign bed nights 3.0 %.

71,000 tourists arrived to accommodation (November)

Arrivals to registered accommodation increased 11 percent compared to earlier year. Of all arrivals, 90.4 percent were domestic, and 9.6 percent were from foreign countries.

During November, domestic visitors stayed in registered accommodation in Tampere on average 1.4 nights (+0.02) and foreigners 2.0 nights (+0.04).

9,100 international congress guests in 2018

The number of international congress quests decreased nine percent from the previous year.

There was a total of 81 congresses organized (+16) in 2018.

8,100 air travelers (November)

The airport received a total of 8,100 passengers, which means air passenger arrivals decreased 24 percent.

Of local passengers, 59.8 % arrived from abroad, thus the share of domestic passengers was 40.2 %.

In addition, there were 8,400 passengers departing the airport (-21.0 %), therefore the total number of trips via the airport was 16,500.

Arriving passengers (excl. transfers)

Arriving passengers from

Passengers on transfers from

Departing passengers to

Ferry arrivals from different harbors

Accommodation sales 7.8 million euro (November)

Total accommodation sales in November were 7.8 million euro (+862,000). The share of Airbnb was 6.9 percent. Therefore, registered accommodation sales were 7.3 million euro (+570,000) and Airbnb sales 507,000 euro (+292,000).

Total January-November sales were 77.5 million euro and they increased 5.5 million euro from the previous year.

Average prices

= change at least 10 %
November 2019
Amount
Change jan-November 2019
Amount
Change
Adr (Registered) 108 € -0.1 % 107 € 4.2 %
Adr (Airbnb) 99 € 29.5 %  85 € 16.5 % 
Revpar (Registered) 76 € 7.1 % 68 € 5.1 %
Bed Night (Registered) 72 € -3.6 % 66 € 2.2 %
Revpar (Airbnb) 63 € 40.7 %  54 € 20.6 % 

Tax free sales -39.2 % (November)

Tax free sales decreased 39 percent from the previous year.

(Russians -24.3 %, Chinese -47.6 %, Japanese +21.0 %)

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization (November)

Registered Accommodation

27 accommodation establishments (+0)
3,200 rooms (+45)
6,600 beds (+94)

Room utilization 70.8 % (+4.8)
Unsold rooms 930

Airbnb

370 apartments (+122)
82 private rooms (+0)
1.0 shared rooms (-6)

Apartment utilization 64.1 % (+5.1)
Unsold apartments 133

Registered room utilization

Sources: Airdna, Business Finland, Finavia, Finnish Meteorological Institute, Global Blue, Statistics Finland

Visit Tampere
Kelloportinkatu 1 B, 33100 Tampere
03 5656 6800, visittampere@visittampere.fi, visittampere.fi

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