Accommodation and Travel Stats
Tampere: Tourism in a nutshell
Registered accommodation. All changes are relative to the same period a year ago.
Registered bed nights increased 20 percent (August)
In August 2021, 109,000 registered bed nights were recorded in Tampere (+20.4 %), of which 96,300 nights were spent by domestic visitors and 12,300 nights by foreigners. Registered domestic bed nights increased 14 percent and registered foreign bed nights increased 109 percent. In total, registered bed nights increased 20 percent from last year's August.
74,200 nights (+10.4 %) were spend by leisure visitors and 34,400 nights (+49.7 %) by business visitors.
Between January and August, 531,000 registered bed nights (+12.5 %) were recorded for domestic visitors and 31,500 (-32.6 %) for foreigners in Tampere, in total 563,000 (+8.5 %) registered nights.
Registered bed nights statistics include stats for registered accommodations: hotels, motels, guest houses, hostels, holiday villages and campsites. Establishments with fewer than 20 beds or caravan lots with an electrical connection point are excluded.
Registered bed nights
Registered bed nights by country of arrival
63,300 tourists arrived to registered accommodation (August)
Arrivals to registered accommodation increased five percent compared to earlier year. Of all registered arrivals, 93.1 percent were domestic, and 6.9 percent were from foreign countries.
During August, domestic visitors stayed in registered accommodation in Tampere on average 1.6 nights (+0.16) and foreigners 2.8 nights (+1.0).
195 air travelers
The airport received a total of 195 passengers, which means air passenger arrivals decreased 18 percent.
Of local passengers, 80.5 % arrived from abroad, thus the share of domestic passengers was 19.5 %.
In addition, there were 300 passengers departing the airport (+32.6 %), therefore the total number of trips via the airport was 490 (+6.7 %).
Arriving passengers (excl. transfers)
Arriving passengers from
Passengers on transfers from
Departing passengers to
Ferry arrivals from different harbors
International = International cruise ships
Foreign visitors and their consumption (August)
The number of foreign visitors in August was 10,200 (+33.4 %). Out of them 1,400 were on a daytrip and 8,800 stayed at least for one night.
The cumulative number of foreign visitors between January and August was 32,400 (-45.3 %).
Total consumption of these visitors in Tampere in August was 2.1 million euro (202 per visitor). Overnight visitors spent 2.0 million euro and day visitors 64,900 euro. Between January and August the consumption was 6.5 million euro.
The figures are estimates and based on TAK Border Research results.
|Adr (Non-Registered)||108 €||20.5 %||106 €||11.9 %|
|Revpar (Non-Registered)||62 €||30.3 %||56 €||6.6 %|
Registered accommodation sales
Average registered room price (ADR)
Capacity & Utilization
Airbnb and Vrbo
390 accommodation establishments (-34)
340 apartments (-33)
490 rooms (-57)
Apartment utilization 57.1 % (+4.3)
Unsold apartments 145
Registered room utilization for establishments
Visits to marketing website
There were a total of 117,000 user sessions at Tampere marketing website in September. The share of visitors using a foreign language in their web browser was 23.3 percent out of all website visitors. The number of total user sessions increased 42 percent from last year's September.
Website's user sessions by language
Global Google searches for "tampere"
Global Google searches for "tampere + keyword"
Google searches for "tampere" by search region
The occurrence of hashtags on Instagram
The number of likes for posts with hashtags on Instagram
Accommodation customer satisfaction
Average customer satisfaction score on Booking.com given by accommodation customers in September was 8.11/10 (-0.3).