Accommodation and Travel Stats
Tampere: Tourism in a nutshell
Registered accommodation. All changes are relative to the same period a year ago.
71,500 bed nights in paid accommodation
Total of 71,500 bed nights (+50.4 %) were recorded in paid accommodation in Tampere in February 2022. This figure includes bed nights at registered establishments as well as at AirBnB and Vrbo. The share of registered bed nights was 85 % and non-registered 15 %.
Between January and February, the number of paid bed nights was 116,000 (+33.3 %). Share of registered was 83 % and non-registered 17 %.
Registered bed nights statistics include stats for registered accommodations: hotels, motels, guest houses, hostels, holiday villages and campsites. Establishments with fewer than 20 beds or caravan lots with an electrical connection point are excluded. Non-registered bed nights statistics include bed nights from AirBnB and Vrbo.
Registered bed nights increased 50 percent
In February 2022, 60,700 registered bed nights were recorded in Tampere (+50.0 %), of which 55,600 nights were spent by domestic visitors and 5,100 nights by foreigners. Registered domestic bed nights increased 44 percent and registered foreign bed nights increased 161 percent. In total, registered bed nights increased 50 percent from last year's February.
38,200 nights (+46.9 %) were spend by leisure visitors and 22,500 nights (+55.4 %) by business visitors.
Between January and February, 88,900 registered bed nights (+29.5 %) were recorded for domestic visitors and 7,900 (+111.1 %) for foreigners in Tampere, in total 96,800 (+33.7 %) registered nights.
Registered bed nights statistics include stats for registered accommodations: hotels, motels, guest houses, hostels, holiday villages and campsites. Establishments with fewer than 20 beds or caravan lots with an electrical connection point are excluded.
Registered bed nights
Registered bed nights by country of arrival
41,000 tourists arrived to registered accommodation
Arrivals to registered accommodation increased 53 percent compared to earlier year. Of all registered arrivals, 94.2 percent were domestic, and 5.8 percent were from foreign countries.
During February, domestic visitors stayed in registered accommodation in Tampere on average 1.4 nights (-0.05) and foreigners 2.2 nights (+0.28).
1,000 air travelers
The airport received a total of 1,000 passengers, which means air passenger arrivals increased 3,500 percent.
Of local passengers, 98.8 % arrived from abroad, thus the share of domestic passengers was 1.2 %.
In addition, there were 1,000 passengers departing the airport (+1,463.1 %), therefore the total number of trips via the airport was 2,100 (+2,091.5 %).
Arriving passengers (excl. transfers)
Arriving passengers from
Passengers on transfers from
Departing passengers to
Ferry arrivals from different harbors
International = International cruise ships
Accommodation sales 4.2 million euro
Total accommodation sales in February were 4.2 million euro (+1.7 million). The share of Airbnb and Vrbo was 8.5 percent. Therefore, registered accommodation sales were 3.9 million euro (+1.6 million) and non-registered sales 357,000 euro (+128,000).
Total January-February sales were 6.7 million euro and they increased 2.1 million euro from the previous year.
|Adr (Registered)||107 €||12.5 %||103 €||8.7 %|
|Adr (Non-Registered)||99 €||1.4 %||98 €||8.6 %|
|Bed Night (Registered)||63 €||13.4 %||63 €||8.6 %|
|Revpar (Non-Registered)||53 €||15.1 %||48 €||17.0 %|
|Revpar (Registered)||43 €||33.2 %||33 €||7.6 %|
Registered accommodation sales
Average registered room price (ADR)
Capacity & Utilization
28 accommodation establishments (+2)
3,300 rooms (+480)
7,000 beds (+1,100)
Room utilization 40.5 % (+6.3)
Unsold rooms 1,900
Bed utilization 31.1 % (+5.2)
Airbnb and Vrbo
390 accommodation establishments (+44)
340 apartments (+51)
500 rooms (+52)
Apartment utilization 54.0 % (+6.4)
Unsold apartments 158
Registered room utilization for establishments
Visits to marketing website
There were a total of 105,000 user sessions at Tampere marketing website in February. The share of visitors using a foreign language in their web browser was 23.2 percent out of all website visitors. The number of total user sessions increased 71 percent from last year's February.
Website's user sessions by language
Global Google searches for "tampere"
Global Google searches for "tampere + keyword"
Google searches for "tampere" by search region
Sources: Airdna, Finavia, Finnish Meteorological Institute, Socialblade, Statistics Finland, Tak Research, Visit Tampere
Kelloportinkatu 1 B, 33100 Tampere
03 5656 6800 , email@example.com , visittampere.fi