Tomelilla
Accommodation and Travel Stats

March 2020

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Tomelilla: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 1,600
37 %
icon: sweden 1,500
36 %
icon: foreign 70
55 %
Visitors icon
Visitors
icon: star 1,200
38 %
icon: sweden 1,200
37 %
icon: foreign 36
60 %
Accommodation Sales icon
Accommodation Sales
icon: star 930,000 SEK
43 %
Average prices:
Night
597.90 SEK
66.30 SEK
Room
962.50 SEK
151.90 SEK
RevPAR
211.30 SEK
138.60 SEK
Capacity icon
Capacity
icon: establishment 11
8 %
icon: room 155
3 %
icon: bed 340
7 %
utilization icon
Utilization
icon: room 0.22
30 %
icon: bed 0.16
30 %
Weather icon
Weather
icon: rainfall 33 mm
66 mm

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

1,600 registered bed nights

In March 2020, 1,600 bed nights were recorded in Tomelilla (-37.1 %), of which 1,500 nights were spent by domestic visitors and 70 nights by foreigners. Domestic bed nights decreased 36 percent and foreign bed nights decreased 55 percent. In total, bed nights decreased 37 percent from last year's March.

860 rooms (-27.3 %) were booked by leisure visitors and 110 rooms (-63.0 %) by business visitors.

Between January and March, 4,800 bed nights (-19.9 %) were recorded for domestic visitors and 370 (-17.7 %) for foreigners in Tomelilla, in total 5,200 (-19.7 %) nights.

Registered bed nights

Bed nights by country of arrival

Market share 0.1 percent

Total of 2.8 million bed nights (-37.8 %) were recorded in the whole country, of which 2.4 million nights (-33.7 %) were spent by domestic visitors and 405,000 nights (-54.3 %) by foreigners.

The market share of Tomelilla out of total bed nights was 0.1 % (0.0 percentage points), out of domestic bed nights 0.1 % and foreign bed nights 0.0 %.

1,200 tourists arrived to accommodation

Arrivals to registered accommodation decreased 38 percent compared to earlier year. Of all arrivals, 97.0 percent were domestic, and 3.0 percent were from foreign countries.

During March, domestic visitors stayed in registered accommodation in Tomelilla on average 1.3 nights (+0.02) and foreigners 1.9 nights (+0.19).

Ferry arrivals from different harbors

Accommodation sales 930,000 SEK

Registered accommodation sales in March were 930,000 SEK (-713,000).

Registered January-March sales were 3.3 million SEK and they decreased 763,000 euro from the previous year.

Average prices

= change at least 10 %
March 2020
Amount
Change jan-March 2020
Amount
Change
Adr (Registered) 960 SEK -13.6 % 1,000 SEK 0.1 %
Bed Night (Registered) 600 SEK -10.0 % 640 SEK 1.2 %
Revpar (Registered) 210 SEK -39.6 % 300 SEK -7.1 %

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

11 accommodation establishments (-1)
155 rooms (-5)
340 beds (-26)

Room utilization 22.0 % (-9.4)
Unsold rooms 121
Bed utilization 15.7 % (-6.8)

Registered room utilization for establishments

Website's user sessions by language

Global Google searches for "tomelilla + keyword"

Google searches for "tomelilla" by search region

The occurrence of hashtags on Instagram

The number of likes for posts with hashtags on Instagram

Hotel customer satisfaction (September 2019)

Average customer satisfaction score on Booking.com given by hotel customers in September was 8.95/10.

Hotel customer satisfaction by nationalities

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Sources: Booking.Com, Statistics Sweden, Swedish Meteorological And Hydrological Institute

More information available at the dashboard

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