Tornio
Accommodation and Travel Stats

June 2020

Notice

This is a non-premium report and don’t show the last 12 months data.

For more information or subscription for the premium report < click >, or contact us at < premium@visitory.io >

Tornio: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 3,500
46 %
icon: finland 3,300
34 %
icon: foreign 240
85 %
Top 3:
Norway
128
65 %
Germany
43
89 %
Sweden
21
88 %
Visitors icon
Visitors
icon: star 2,200
53 %
icon: finland 2,000
42 %
icon: foreign 152
87 %
Top 3:
Norway
117
55 %
Estonia
9.0
55 %
Denmark
6.0
70 %
Accommodation Sales icon
Accommodation Sales
icon: star 256,000 €
17 %
Average prices:
Night
72.40 €
25.60 €
Room
103.30 €
5.80 €
RevPAR
33.90 €
22.30 €
Capacity icon
Capacity
icon: establishment 5.0
0 %
icon: room 200
7 %
icon: bed 440
5 %
utilization icon
Utilization
icon: room 33 %
36 %
icon: bed 22 %
41 %
Weather icon
Weather
icon: temperature 16.1 °C
3.0 °C
icon: rainfall 68 mm
15 mm

3,500 registered bed nights

In June 2020, 3,500 registered bed nights were recorded in Tornio (-46.2 %), of which 3,300 nights were spent by domestic visitors and 240 nights by foreigners. Registered domestic bed nights decreased 34 percent and registered foreign bed nights decreased 85 percent. In total, registered bed nights decreased 46 percent from last year's June.

Most foreign registered bed nights were recorded for travelers from Norway (128 nights).

1,600 nights (-55.5 %) were spend by leisure visitors and 1,900 nights (-34.4 %) by business visitors.

Between January and June, 12,500 registered bed nights (-13.3 %) were recorded for domestic visitors and 3,400 (-55.5 %) for foreigners in Tornio, in total 15,900 (-28.0 %) registered nights.

Registered bed nights

Registered bed nights by country of arrival

Market share 0.3 percent

Total of 1.1 million registered bed nights (-50.9 %) were recorded in the whole country, of which 1.1 million nights (-36.1 %) were spent by domestic visitors and 50,900 nights (-91.6 %) by foreigners.

The market share of Tornio out of total registered bed nights was 0.3 % (0.0 percentage points), out of domestic bed nights 0.3 % and foreign bed nights 0.5 %.

2,200 tourists arrived to registered accommodation

Arrivals to registered accommodation decreased 53 percent compared to earlier year. Of all registered arrivals, 93.1 percent were domestic, and 6.9 percent were from foreign countries.

During June, domestic visitors stayed in registered accommodation in Tornio on average 1.6 nights (+0.18) and foreigners 1.6 nights (+0.2).

Ferry arrivals from different harbors

Accommodation sales 256,000 euro

Registered accommodation sales in June were 256,000 euro (-51,500).

Registered January-June sales were 1.1 million euro and they decreased 300,000 euro from the previous year.

Average prices

= change at least 10 %
June 2020
Amount
Change jan-June 2020
Amount
Change
Adr (Registered) 103 € -5.3 % 105 € -8.2 %
Bed Night (Registered) 72 € 54.7 % 72 € 10.0 %
Revpar (Registered) 34 € -39.7 % 32 € -27.6 %

Tax free sales -29.6 % (January)

Tax free sales decreased 30 percent from the previous year.

(Russians -27.3 %, Chinese -73.4 %, Japanese -100.0 %)

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

5.0 accommodation establishments (+0)
200 rooms (+13)
440 beds (+21)

Room utilization 32.8 % (-19)
Unsold rooms 134
Bed utilization 21.7 % (-15)

Registered room utilization for establishments

Website's user sessions by language

Global Google searches for "tornio + keyword"

Google searches for "tornio" by search region

The occurrence of hashtags on Instagram

The number of likes for posts with hashtags on Instagram

Accommodation customer satisfaction

Average customer satisfaction score on Booking.com given by accommodation customers in June was 8.79/10 (+0.36).

Accommodation customer satisfaction by nationalities

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

Share this report

Sources: Booking.Com, Business Finland, Finnish Meteorological Institute, Global Blue, Statistics Finland

More information available at the dashboard

Navigate

previous
next