Tornio
Accommodation and Travel Stats
February 2020
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Tornio: Tourism in a nutshell
Key indicators
Bed nights
Arrivals
Sales
Travel key indicators: the darker the square the larger the value.
Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.
It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.
Temperature
Rainfall
Registered bed nights increased one percent
In February 2020, 3,500 bed nights were recorded in Tornio (+1.3 %), of which 2,400 nights were spent by domestic visitors and 1,000 nights by foreigners. Domestic bed nights increased 55 percent and foreign bed nights decreased 44 percent. In total, bed nights increased one percent from last year's February.
1,800 nights (+112.6 %) were spend by leisure visitors and 1,600 nights (-36.7 %) by business visitors.
Between January and February, 4,300 bed nights (+40.7 %) were recorded for domestic visitors and 2,500 (-18.5 %) for foreigners in Tornio, in total 6,800 (+10.7 %) nights.
Registered bed nights statistics include stats for registered accommodations: hotels, motels, guest houses, hostels, holiday villages and campsites. Establishments with fewer than 20 beds or caravan lots with an electrical connection point are excluded.
Registered bed nights
Bed nights by country of arrival
2,400 tourists arrived to accommodation
Arrivals to registered accommodation decreased one percent compared to earlier year. Of all arrivals, 78.4 percent were domestic, and 21.6 percent were from foreign countries.
During February, domestic visitors stayed in registered accommodation in Tornio on average 1.3 nights (-0.15) and foreigners 2.0 nights (+0.61).
Ferry arrivals from different harbors
International = International cruise ships
Accommodation sales 234,000 euro
Registered accommodation sales in February were 234,000 euro (-840).
Registered January-February sales were 484,000 euro and they increased 43,700 euro from the previous year.
Average prices
February 2020
Amount |
Change |
jan-February 2020
Amount |
Change | |
---|---|---|---|---|
Adr (Registered) | 112 € | 3.7 % | 110 € | -5.0 % |
Bed Night (Registered) | 68 € | -1.7 % | 71 € | -0.7 % |
Revpar (Registered) | 48 € | -1.6 % | 46 € | 5.5 % |
Tax free sales -29.6 % (January)
Tax free sales decreased 30 percent from the previous year.
(Russians -27.3 %, Chinese -73.4 %, Japanese -100.0 %)
Registered accommodation sales
Average registered room price (ADR)
Capacity & Utilization
Registered Accommodation
5.0 accommodation establishments (+0)
185 rooms (+12)
380 beds (+22)
Room utilization 42.7 % (-2.3)
Unsold rooms 106
Bed utilization 31.3 % (-2.6)
Registered room utilization for establishments
Website's user sessions by language
Global Google searches for "tornio"
Global Google searches for "tornio + keyword"
Google searches for "tornio" by search region
The occurrence of hashtags on Instagram
The number of likes for posts with hashtags on Instagram
Hotel customer satisfaction
Average customer satisfaction score on Booking.com given by hotel customers in February was 8.54/10 (+0.07).
Hotel customer satisfaction by nationalities
Sources: Booking.Com, Business Finland, Finnish Meteorological Institute, Global Blue, Statistics Finland
More information available at the dashboard