Tranås
Accommodation and Travel Stats

June 2020

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Tranås: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 6,900
37 %
icon: sweden 6,600
22 %
icon: foreign 230
91 %
Visitors icon
Visitors
icon: star 3,000
43 %
icon: sweden 2,900
27 %
icon: foreign 101
92 %
Accommodation Sales icon
Accommodation Sales
icon: star 2.1 mill. SEK
45 %
Average prices:
Night
313.00 SEK
40.40 SEK
Room
1,141.80 SEK
31.00 SEK
RevPAR
308.40 SEK
319.90 SEK
Capacity icon
Capacity
icon: establishment 10
25 %
icon: room 240
10 %
icon: bed 420
12 %
utilization icon
Utilization
icon: room 27 %
50 %
icon: bed 55 %
45 %

6,900 registered bed nights

In June 2020, 6,900 registered bed nights were recorded in Tranås (-37.5 %), of which 6,600 nights were spent by domestic visitors and 230 nights by foreigners. Registered domestic bed nights decreased 22 percent and registered foreign bed nights decreased 91 percent. In total, registered bed nights decreased 37 percent from last year's June.

860 rooms (-49.1 %) were booked by leisure visitors and 1,000 rooms (-36.8 %) by business visitors.

Between January and June, 21,500 registered bed nights (-36.2 %) were recorded for domestic visitors and 1,000 (-80.5 %) for foreigners in Tranås, in total 22,600 (-42.2 %) registered nights.

Registered bed nights

Registered bed nights by country of arrival

Market share 0.2 percent

Total of 3.7 million registered bed nights (-48.4 %) were recorded in the whole country, of which 3.4 million nights (-32.3 %) were spent by domestic visitors and 257,000 nights (-87.6 %) by foreigners.

The market share of Tranås out of total registered bed nights was 0.2 % (0.0 percentage points), out of domestic bed nights 0.2 % and foreign bed nights 0.1 %.

3,000 tourists arrived to registered accommodation

Arrivals to registered accommodation decreased 43 percent compared to earlier year. Of all registered arrivals, 96.6 percent were domestic, and 3.4 percent were from foreign countries.

During June, domestic visitors stayed in registered accommodation in Tranås on average 2.3 nights (+0.15) and foreigners 2.3 nights (+0.33).

Ferry arrivals from different harbors

Accommodation sales 2.1 million SEK

Registered accommodation sales in June were 2.1 million SEK (-1.7 million).

Registered January-June sales were 11.2 million SEK and they decreased 7.6 million euro from the previous year.

Average prices

= change at least 10 %
June 2020
Amount
Change jan-June 2020
Amount
Change
Adr (Registered) 1,100 SEK -2.6 % 1,000 SEK -5.9 %
Bed Night (Registered) 310 SEK -11.4 % 500 SEK 3.2 %
Revpar (Registered) 310 SEK -50.9 % 270 SEK -44.4 %

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

10 accommodation establishments (+2)
240 rooms (+22)
420 beds (+46)

Room utilization 27.0 % (-27)
Unsold rooms 172
Bed utilization 55.3 % (-46)

Registered room utilization for establishments

Website's user sessions by language

Global Google searches for "tranås + keyword"

Google searches for "tranås" by search region

The occurrence of hashtags on Instagram

The number of likes for posts with hashtags on Instagram

Accommodation customer satisfaction

Average customer satisfaction score on Booking.com given by accommodation customers in June was 8.43/10 (-0.5).

Accommodation customer satisfaction by nationalities

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

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Sources: Booking.Com, Statistics Sweden

More information available at the dashboard

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