Trosa
Accommodation and Travel Stats

June 2020

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Trosa: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 10,300
22 %
icon: sweden 10,000
49 %
icon: foreign 280
84 %
Top 3:
Norway
169
128 %
Switzerland
11
83 %
Poland
8.0
700 %
Visitors icon
Visitors
icon: star 5,300
5 %
icon: sweden 5,100
25 %
icon: foreign 210
78 %
Accommodation Sales icon
Accommodation Sales
icon: star 4.7 mill. SEK
10 %
Average prices:
Night
459.90 SEK
46.30 SEK
Room
1,974.50 SEK
537.00 SEK
RevPAR
910.70 SEK
179.50 SEK
Capacity icon
Capacity
icon: establishment 14
8 %
icon: room 194
2 %
icon: bed 470
1 %
utilization icon
Utilization
icon: room 46 %
9 %
icon: bed 84 %
41 %

Registered bed nights increased 22 percent

In June 2020, 10,300 registered bed nights were recorded in Trosa (+21.6 %), of which 10,000 nights were spent by domestic visitors and 280 nights by foreigners. Registered domestic bed nights increased 49 percent and registered foreign bed nights decreased 84 percent. In total, registered bed nights increased 22 percent from last year's June.

Most foreign registered bed nights were recorded for travelers from Norway (169 nights).

2,300 rooms (-13.2 %) were booked by leisure visitors and 128 rooms (-65.2 %) by business visitors.

Between January and June, 22,100 registered bed nights (+3.5 %) were recorded for domestic visitors and 970 (-63.6 %) for foreigners in Trosa, in total 23,100 (-4.0 %) registered nights.

Registered bed nights

Registered bed nights by country of arrival

Market share 0.3 percent

Total of 3.7 million registered bed nights (-48.4 %) were recorded in the whole country, of which 3.4 million nights (-32.3 %) were spent by domestic visitors and 257,000 nights (-87.6 %) by foreigners.

The market share of Trosa out of total registered bed nights was 0.3 % (+0.2 percentage points), out of domestic bed nights 0.3 % and foreign bed nights 0.1 %.

5,300 tourists arrived to registered accommodation

Arrivals to registered accommodation increased five percent compared to earlier year. Of all registered arrivals, 96.1 percent were domestic, and 3.9 percent were from foreign countries.

During June, domestic visitors stayed in registered accommodation in Trosa on average 2.0 nights (+0.32) and foreigners 1.3 nights (-0.5).

Ferry arrivals from different harbors

Accommodation sales 4.7 million SEK

Registered accommodation sales in June were 4.7 million SEK (+447,000).

Registered January-June sales were 13.2 million SEK and they decreased 2.0 million euro from the previous year.

Average prices

= change at least 10 %
June 2020
Amount
Change jan-June 2020
Amount
Change
Adr (Registered) 2,000 SEK 37.4 % 1,700 SEK 25.5 %
Revpar (Registered) 910 SEK 24.5 % 460 SEK 0.4 %
Bed Night (Registered) 460 SEK -9.2 % 570 SEK -9.8 %

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

14 accommodation establishments (+1)
194 rooms (-3)
470 beds (-7)

Room utilization 46.1 % (-4.7)
Unsold rooms 105
Bed utilization 84.4 % (+24)

Registered room utilization for establishments

Website's user sessions by language

Global Google searches for "trosa + keyword"

Google searches for "trosa" by search region

The occurrence of hashtags on Instagram

The number of likes for posts with hashtags on Instagram

Accommodation customer satisfaction

Average customer satisfaction score on Booking.com given by accommodation customers in June was 8.47/10 (+0.3).

Accommodation customer satisfaction by nationalities

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

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Sources: Booking.Com, Statistics Sweden

More information available at the dashboard

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