Turku Archipelago
Accommodation and Travel Stats

August 2020

Turku Archipelago: Tourism in a nutshell

Bed Nights icon
Bed Nights (July)
icon: star 37,700
5 %
icon: finland 36,600
4 %
icon: foreign 1,100
77 %
Top 3:
Germany
300
80 %
Estonia
199
58 %
Netherlands
81
52 %
Visitors icon
Visitors (July)
icon: star 23,600
13 %
icon: finland 23,100
23 %
icon: foreign 580
73 %
Top 3:
Germany
169
76 %
Estonia
94
49 %
Switzerland
41
76 %
Accommodation Sales icon
Accommodation Sales (July)
icon: star 1.2 mill.
11 %
Average prices:
Night
32.00 €
4.80 €
Room
107.60 €
RevPAR
64.00 €
Capacity icon
Capacity (July)
icon: establishment 32
3 %
icon: room 580
5 %
icon: bed 2,000
4 %

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

37,700 registered bed nights (July)

In July 2020, 37,700 bed nights were recorded in Turku Archipelago (-5.4 %), of which 36,600 nights were spent by domestic visitors and 1,100 nights by foreigners. Domestic bed nights increased four percent and foreign bed nights decreased 77 percent. In total, bed nights decreased five percent from last year's July.

Most foreign bed nights were recorded for travelers from Germany (300 nights).

35,500 nights (-5.7 %) were spend by leisure visitors and 2,200 nights (-0.4 %) by business visitors.

Between January and July, 68,200 bed nights (+2.5 %) were recorded for domestic visitors and 3,100 (-72.0 %) for foreigners in Turku Archipelago, in total 71,300 (-8.2 %) nights.

Registered bed nights

Bed nights by country of arrival

Market share 1.5 percent (July)

Total of 2.6 million bed nights (-21.7 %) were recorded in the whole country, of which 2.4 million nights (-2.2 %) were spent by domestic visitors and 141,000 nights (-82.3 %) by foreigners.

The market share of Turku Archipelago out of total bed nights was 1.5 % (+0.3 percentage points), out of domestic bed nights 1.5 % and foreign bed nights 0.8 %.

Bed nights comparison between regions

23,600 tourists arrived to accommodation (July)

Arrivals to registered accommodation increased 13 percent compared to earlier year. Of all arrivals, 97.6 percent were domestic, and 2.4 percent were from foreign countries.

During July, domestic visitors stayed in registered accommodation in Turku Archipelago on average 1.6 nights (-0.29) and foreigners 1.9 nights (-0.32).

Ferry arrivals from different harbors

Accommodation sales 1.2 million euro (July)

Registered accommodation sales in July were 1.2 million euro (+123,000).

Registered January-July sales were 2.3 million euro and they decreased 141,000 euro from the previous year.

Average prices

= change at least 10 %
July 2020
Amount
Change jan-July 2020
Amount
Change
Adr (Registered) 108 € 97 €
Revpar (Registered) 64 € 26 €
Bed Night (Registered) 32 € 17.7 %  32 € 2.6 %

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization (July)

Registered Accommodation

32 accommodation establishments (+1)
580 rooms (-31)
2,000 beds (+76)

Room utilization 59.5 %
Unsold rooms 240

Registered room utilization for establishments

Website's user sessions by language

Hotel customer satisfaction by nationalities

Hotel customer satisfaction comparison between regions

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Sources: Statistics Finland

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