Turku Region
Accommodation and Travel Stats

March 2020

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Turku Region: Tourism in a nutshell

Registered Accommodation
icon: star 36,500
49 %
icon: finland 31,100
48 %
icon: foreign 5,400
55 %
Registered Accommodation
icon: star 20,300
56 %
icon: finland 18,100
55 %
icon: foreign 2,200
60 %
Registered Accommodation
icon: star 2.2 mill. €
48 %
Average prices:
Night
60.90 €
1.50 €
Room
94.20 €
1.80 €
RevPAR
32.40 €
20.60 €
Registered Accommodation
icon: establishment 34
0 %
icon: room 2,500
5 %
icon: bed 5,100
4 %
Registered Accommodation
icon: room 34 %
40 %
Registered Accommodation
icon: star 1.8
15 %
icon: finland 1.7
15 %
icon: foreign 2.5
15 %

Paid bed nights

36,500 registered bed nights

In March 2020, 36,500 registered bed nights were recorded in Turku Region (-49.1 %), of which 31,100 nights were spent by domestic visitors and 5,400 nights by foreigners. Registered domestic bed nights decreased 48 percent and registered foreign bed nights decreased 55 percent. In total, registered bed nights decreased 49 percent from last year's March.

19,600 nights (-59.6 %) were spend by leisure visitors and 16,900 nights (-27.3 %) by business visitors.

Between January and March, 137,000 registered bed nights (-9.7 %) were recorded for domestic visitors and 22,800 (-28.8 %) for foreigners in Turku Region, in total 160,000 (-13.0 %) registered nights.

Registered bed nights

Registered bed nights by country of arrival

Market share 3.7 percent

Total of 996,000 registered bed nights (-46.6 %) were recorded in the whole country, of which 730,000 nights (-43.7 %) were spent by domestic visitors and 265,000 nights (-53.2 %) by foreigners.

The market share of Turku Region out of total registered bed nights was 3.7 % (-0.2 percentage points), out of domestic bed nights 4.3 % and foreign bed nights 2.0 %.

Length of stay increased 15 percent in registered accommodation

Length of stay in registered accommodation increased 15 percent compared to earlier year. In Turku Region, length of stay in March was on average 1.8 nights and in Finland 2.3 nights (+14.6 %).

During March, domestic visitors stayed in registered accommodation in Turku Region on average 1.7 nights (+3.5 %) and foreigners 2.5 nights (+3.3 %).

20,300 tourists arrived to registered accommodation

Arrivals to registered accommodation decreased 56 percent compared to earlier year. Of all registered arrivals, 89.3 percent were domestic, and 10.7 percent were from foreign countries.

During March, domestic visitors stayed in registered accommodation in Turku Region on average 1.7 nights (+0.23) and foreigners 2.5 nights (+0.31).

Visitors

Visitors by region

Visitors by city

Visitors by postal code

Visitor nights

Visitor nights by region

Ferry arrivals from different harbors

Accommodation sales 2.2 million euro

Registered accommodation sales in March were 2.2 million euro (-2.0 million).

Registered January-March sales were 10.0 million euro and they decreased 978,000 euro from the previous year.

Average prices

= change at least 10 %
March 2020
Amount
Change jan-March 2020
Amount
Change
Adr (Registered) 94 € 2.0 % 100 € 7.5 %
Bed Night (Registered) 61 € 2.6 % 62 € 4.7 %
Revpar (Registered) 32 € -38.9 % 46 € -3.8 %

Total accommodation sales

Registered accommodation sales

Non-registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

34 accommodation establishments (+0)
2,500 rooms (-128)
5,100 beds (-220)

Room utilization 34.4 % (-23)
Unsold rooms 1,600

Registered room utilization for establishments

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

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Sources: Statistics Finland

More information available at the dashboard

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