Turku
Accommodation and Travel Stats

June 2020

Turku: Tourism in a nutshell

Bed Nights icon
Bed Nights (May)
icon: star 8,500
87 %
icon: finland 8,000
85 %
icon: foreign 530
96 %
Top 3:
Denmark
85
83 %
Estonia
82
88 %
Germany
72
96 %
Visitors icon
Visitors (May)
icon: star 4,300
90 %
icon: finland 4,100
89 %
icon: foreign 220
96 %
Top 3:
Estonia
50
88 %
United Kingdom
29
91 %
Sweden
28
98 %
Accommodation Sales icon
Accommodation Sales (May)
icon: star 471,000
89 %
Average prices:
Night
55.20 €
10.50 €
Room
86.70 €
9.80 €
RevPAR
14.60 €
49.00 €
Capacity icon
Capacity (May)
icon: establishment 15
35 %
icon: room 1,100
50 %
icon: bed 2,200
49 %
Tax Free icon
Tax Free (January)
icon: star 18 %
Russia
4 %
China
90 %
Japan
6 %
Weather icon
Weather (May)
icon: temperature 18.9 °C
1.3 °C
icon: rainfall 50 mm
18 mm

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel trends.

Temperature

Rainfall

8,500 registered bed nights (May)

In May 2020, 8,500 bed nights were recorded in Turku (-86.9 %), of which 8,000 nights were spent by domestic visitors and 530 nights by foreigners. Domestic bed nights decreased 85 percent and foreign bed nights decreased 96 percent. In total, bed nights decreased 87 percent from last year's May.

Most foreign bed nights were recorded for travelers from Denmark (85 nights).

4,000 nights (-90.3 %) were spend by leisure visitors and 4,500 nights (-80.8 %) by business visitors.

Between January and May, 119,000 bed nights (-46.9 %) were recorded for domestic visitors and 20,300 (-61.3 %) for foreigners in Turku, in total 139,000 (-49.6 %) nights.

Registered bed nights

Bed nights by country of arrival

Market share 2.8 percent (May)

Total of 305,000 bed nights (-80.7 %) were recorded in the whole country, of which 285,000 nights (-74.4 %) were spent by domestic visitors and 20,000 nights (-95.7 %) by foreigners.

The market share of Turku out of total bed nights was 2.8 % (-1.3 percentage points), out of domestic bed nights 2.8 % and foreign bed nights 2.7 %.

4,300 tourists arrived to accommodation (May)

Arrivals to registered accommodation decreased 90 percent compared to earlier year. Of all arrivals, 95.0 percent were domestic, and 5.0 percent were from foreign countries.

During May, domestic visitors stayed in registered accommodation in Turku on average 1.9 nights (+0.5) and foreigners 2.5 nights (+0.35).

7,200 international congress guests in 2019

The number of international congress quests increased 38 percent from the previous year.

There was a total of 52 congresses organized (-5.0) in 2019.

220 air travelers (May)

The airport received a total of 220 passengers, which means air passenger arrivals decreased 99 percent.

Of local passengers, 4.5 % arrived from abroad, thus the share of domestic passengers was 95.5 %.

In addition, there were 210 passengers departing the airport (-98.9 %), therefore the total number of trips via the airport was 430 (-98.9 %).

Arriving passengers (excl. transfers)

Arriving passengers from

Passengers on transfers from

Departing passengers to

5,100 passengers by ferries (April)

There were 5,100 arriving passengers by ferries. In total, the arrivals to port decreased 95 percent. The number of departing passengers was 4,600 (-95.7 %). Most arrivals were from Sweden (5,100 arrivals).

Arrivals

Ferry arrivals from different harbors

Average prices

= change at least 10 %
May 2020
Amount
Change jan-May 2020
Amount
Change
Adr (Registered) 87 € -10.2 %  97 € 3.4 %
Adr (Non-Registered) 70 € -9.6 % 77 € -10.2 % 
Bed Night (Registered) 55 € -15.9 %  63 € 1.6 %
Revpar (Non-Registered) 33 € -29.3 %  39 € -19.1 % 
Revpar (Registered) 15 € -77.0 %  38 € -28.4 % 

Tax free sales -18.0 % (January)

Tax free sales decreased 18 percent from the previous year.

(Russians +3.5 %, Chinese -89.5 %, Japanese -6.2 %)

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization (May)

Registered Accommodation

15 accommodation establishments (-8)
1,100 rooms (-1,100)
2,200 beds (-2,100)

Room utilization 16.9 % (-49)
(for establishments in use)
Unsold rooms 910

Airbnb and HomeAway

340 accommodation establishments (-89)
290 apartments (-77)
450 rooms (-137)

Apartment utilization 46.9 % (-13)
(for apartments in use)
Unsold apartments 152

Registered room utilization

Website's user sessions by language

Hotel customer satisfaction

Average customer satisfaction score on Booking.com given by hotel customers in June was 8.17/10 (+0.03).

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Sources: Airdna, Booking.Com, Business Finland, Finavia, Finnish Meteorological Institute, Finnish Transport Infrastructure Agency, Global Blue, Statistics Finland, Tak Research

Visit Turku
Aurakatu 4, 20100 Turku
(02) 262 7444, info(at)visitturku.fi, visitturku.fi

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