Turku
Accommodation and Travel Stats

March 2020

Turku: Tourism in a nutshell

Bed Nights icon
Bed Nights (February)
icon: star 52,900
5 %
icon: finland 45,600
11 %
icon: foreign 7,400
21 %
Top 3:
Sweden
1,100
19 %
Germany
1,100
24 %
United States
490
36 %
Visitors icon
Visitors (February)
icon: star 34,800
8 %
icon: finland 31,200
13 %
icon: foreign 3,600
21 %
Top 3:
Sweden
770
7 %
Germany
460
18 %
Russia
320
105 %
Accommodation Sales icon
Accommodation Sales (February)
icon: star 3.3 mill.
5 %
Average prices:
Night
61.70 €
0.10 €
Room
103.40 €
8.70 €
RevPAR
58.00 €
3.40 €
Capacity icon
Capacity (February)
icon: establishment 22
5 %
icon: room 2,000
4 %
icon: bed 3,900
2 %
Tax Free icon
Tax Free (January)
icon: star 18 %
Russia
4 %
China
90 %
Japan
6 %
Weather icon
Weather
icon: temperature 2.1 °C
1.9 °C
icon: rain 51 mm
6 mm

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel trends.

Temperature

Rainfall

Registered bed nights increased five percent (February)

In February 2020, 52,900 bed nights were recorded in Turku (+4.8 %), of which 45,600 nights were spent by domestic visitors and 7,400 nights by foreigners. Domestic bed nights increased 11 percent and foreign bed nights decreased 21 percent. In total, bed nights increased five percent from last year's February.

Most foreign bed nights were recorded for travelers from Sweden (1,100 nights).

29,800 nights (-3.2 %) were spend by leisure visitors and 23,100 nights (+17.5 %) by business visitors.

Between January and February, 83,500 bed nights (+11.8 %) were recorded for domestic visitors and 15,100 (-15.4 %) for foreigners in Turku, in total 98,600 (+6.5 %) nights.

Registered bed nights

Bed nights by country of arrival

Market share 2.9 percent (February)

Total of 1.8 million bed nights (+7.2 %) were recorded in the whole country, of which 1.2 million nights (+10.1 %) were spent by domestic visitors and 613,000 nights (+1.9 %) by foreigners.

The market share of Turku out of total bed nights was 2.9 % (-0.1 percentage points), out of domestic bed nights 3.7 % and foreign bed nights 1.2 %.

34,800 tourists arrived to accommodation (February)

Arrivals to registered accommodation increased eight percent compared to earlier year. Of all arrivals, 89.8 percent were domestic, and 10.2 percent were from foreign countries.

During February, domestic visitors stayed in registered accommodation in Turku on average 1.5 nights (-0.03) and foreigners 2.1 nights (+0.01).

7,200 international congress guests in 2019

The number of international congress quests increased 38 percent from the previous year.

There was a total of 52 congresses organized (-5.0) in 2019.

8,500 air travelers

The airport received a total of 8,500 passengers, which means air passenger arrivals decreased 50 percent.

Of local passengers, 75.9 % arrived from abroad, thus the share of domestic passengers was 24.1 %.

In addition, there were 7,400 passengers departing the airport (-57.5 %), therefore the total number of trips via the airport was 15,900.

Arriving passengers (excl. transfers)

Arriving passengers from

Passengers on transfers from

Departing passengers to

78,000 passengers by ferries (January)

There were 78,000 arriving passengers by ferries. In total, the arrivals to port increased less than one percent. The number of departing passengers was 77,800 (+1.7 %). Most arrivals were from Sweden (78,000 arrivals).

Arrivals

Ferry arrivals from different harbors

Accommodation sales 3.7 million euro (February)

Total accommodation sales in February were 3.7 million euro (+365,000). The share of Airbnb and HomeAway was 12.0 percent. Therefore, registered accommodation sales were 3.3 million euro (+156,000) and Airbnb and HomeAway sales 392,000 euro (+208,000).

Total January-February sales were 6.9 million euro and they increased 675,000 euro from the previous year.

Average prices

= change at least 10 %
February 2020
Amount
Change jan-February 2020
Amount
Change
Adr (Registered) 103 € 9.2 % 98 € 6.6 %
Adr (Airbnb & Homeaway) 86 € 7.4 % 89 € -21.8 % 
Bed Night (Registered) 62 € 0.2 % 62 € 1.1 %
Revpar (Registered) 58 € 6.3 % 53 € 12.6 % 
Revpar (Airbnb & Homeaway) 49 € 11.5 %  47 € -19.9 % 

Tax free sales -18.0 % (January)

Tax free sales decreased 18 percent from the previous year.

(Russians +3.5 %, Chinese -89.5 %, Japanese -6.2 %)

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization (February)

Registered Accommodation

22 accommodation establishments (+1)
2,000 rooms (-78)
3,900 beds (-92)

Room utilization 56.0 % (-1.5)
Unsold rooms 860

Airbnb and HomeAway

420 apartments (+134)
54 private rooms (-7)
9.0 shared rooms (+0)

Apartment utilization 56.6 % (+2.1)
Unsold apartments 183

Registered room utilization

Website's user sessions by language

Sources: Airdna, Business Finland, Finavia, Finnish Meteorological Institute, Finnish Transport Infrastructure Agency, Global Blue, Statistics Finland

Visit Turku
Aurakatu 4, 20100 Turku
(02) 262 7444, info(at)visitturku.fi, visitturku.fi

turku logo

Navigate

previous