Umeå
Accommodation and Travel Stats
May 2021
Umeå: Tourism in a nutshell
Registered accommodation. All changes are relative to the same period a year ago.
39,800
35,700
4,100
15,600
14,600
930
18.7 mill. SEK
26
1,800
3,400
43 %
30 %
41,500 bed nights in paid accommodation
Total of 41,500 bed nights (+73.5 %) were recorded in paid accommodation in Umeå in May 2021. This figure includes bed nights at registered establishments as well as at AirBnB and Vrbo. The share of registered bed nights was 96 % and non-registered 4.2 %.
Between January and May, the number of paid bed nights was 151,000 (-20.3 %). Share of registered was 96 % and non-registered 4.2 %.
Registered bed nights statistics include stats for registered accommodations: hotels, holiday villages, youth hostels and campsites. Establishments with fewer than 9 beds or 5 rooms are excluded. Non-registered bed nights statistics include bed nights from AirBnB and Vrbo.
Registered bed nights increased 79 percent
In May 2021, 39,800 registered bed nights were recorded in Umeå (+79.0 %), of which 35,700 nights were spent by domestic visitors and 4,100 nights by foreigners. Registered domestic bed nights increased 68 percent and registered foreign bed nights increased 310 percent. In total, registered bed nights increased 79 percent from last year's May.
Most foreign registered bed nights were recorded for travelers from Finland (1,100 nights).
11,800 rooms (+98.1 %) were booked by leisure visitors and 11,900 rooms (+90.4 %) by business visitors.
Between January and May, 132,000 registered bed nights (-18.2 %) were recorded for domestic visitors and 13,100 (-20.1 %) for foreigners in Umeå, in total 145,000 (-18.3 %) registered nights.
Registered bed nights statistics include stats for registered accommodations: hotels, holiday villages, youth hostels and campsites. Establishments with fewer than 9 beds or 5 rooms are excluded.
Registered bed nights
Forecast of paid bed nights
Registered bed nights by country of arrival
15,600 tourists arrived to registered accommodation
Arrivals to registered accommodation increased 101 percent compared to earlier year. Of all registered arrivals, 94.0 percent were domestic, and 6.0 percent were from foreign countries.
During May, domestic visitors stayed in registered accommodation in Umeå on average 2.4 nights (-0.47) and foreigners 4.5 nights (+2.2).
Visitors
Visitors by region
Visitors by city
Visitors by postal code
Visitor nights
Visitor nights by region
6,400 air travelers
The airport received a total of 6,400 passengers, which means air passenger arrivals increased 330 percent.
Of local passengers, 0.0 % arrived from abroad, thus the share of domestic passengers was 100.0 %.
In addition, there were 6,400 passengers departing the airport (+313.1 %), therefore the total number of trips via the airport was 12,800 (+322.9 %).
Arriving passengers (excl. transfers)
Arriving passengers from
Passengers on transfers from
Departing passengers to
Ferry arrivals from different harbors
International = International cruise ships
Accommodation sales 19.1 million crowns
Total accommodation sales in May were 19.1 million crowns (+9.2 million). The share of Airbnb and Vrbo was 2.0 percent. Therefore, registered accommodation sales were 18.7 million crowns (+9.1 million) and non-registered sales 385,000 crowns (+53,900).
Total January-May sales were 72.3 million crowns and they decreased 26.4 million crowns from the previous year.
Average prices
|
May 2021
Amount |
Change |
jan-May 2021
Amount |
Change | |
|---|---|---|---|---|
| Adr (Registered) | 790 SEK | 0.6 % | 770 SEK | -12.4 % |
| Adr (Non-Registered) | 780 SEK | -6.2 % | 730 SEK | -8.4 % |
| Bed Night (Registered) | 470 SEK | 9.1 % | 490 SEK | -9.8 % |
| Revpar (Non-Registered) | 400 SEK | 10.6 % | 290 SEK | -26.0 % |
| Revpar (Registered) | 340 SEK | 83.7 % | 270 SEK | -23.6 % |
Registered accommodation sales
Non-registered accommodation sales
Average registered room price (ADR)
Capacity & Utilization
Registered Accommodation
26 accommodation establishments (+0)
1,800 rooms (+147)
3,400 beds (+310)
Room utilization 42.8 % (+19)
Unsold rooms 1,000
Bed utilization 30.2 % (+13)
Airbnb and Vrbo
111 accommodation establishments (-33)
73 apartments (-8)
182 rooms (-66)
Apartment utilization 50.5 % (+7.7)
Unsold apartments 36
Registered room utilization for establishments
Key indicators
Bed nights
Arrivals
Sales
Travel key indicators: the darker the square the larger the value.
Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.
It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.
Temperature
Rainfall
Sources: Airdna, Statistics Sweden, Swedavia, Tak Research
E-post: info@visitumea.se
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