Upplands-Bro
Accommodation and Travel Stats

September 2020

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Upplands-Bro: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 3,600
52 %
icon: sweden 3,500
53 %
icon: foreign 67
Visitors icon
Visitors
icon: star 2,600
60 %
icon: sweden 2,600
61 %
icon: foreign 35
Accommodation Sales icon
Accommodation Sales
icon: star 4.1 mill. SEK
65 %
Average prices:
Night
1,151.90 SEK
432.60 SEK
Room
1,538.10 SEK
214.30 SEK
RevPAR
362.90 SEK
478.10 SEK
Capacity icon
Capacity
icon: establishment 8.0
0 %
icon: room 390
21 %
icon: bed 630
22 %
utilization icon
Utilization
icon: room 24 %
51 %
icon: bed 14 %
55 %

3,600 registered bed nights

In September 2020, 3,600 registered bed nights were recorded in Upplands-Bro (-52.2 %), of which 3,500 nights were spent by domestic visitors and 67 nights by foreigners.

480 rooms (-45.5 %) were booked by leisure visitors and 2,200 rooms (-62.6 %) by business visitors.

Between January and September, 22,000 registered bed nights (-39.1 %) were recorded for domestic visitors and 680 (+5.3 %) for foreigners in Upplands-Bro, in total 22,600 (-38.4 %) registered nights.

Registered bed nights

Registered bed nights by country of arrival

Market share 0.1 percent

Total of 3.1 million registered bed nights (-30.6 %) were recorded in the whole country, of which 2.7 million nights (-19.9 %) were spent by domestic visitors and 441,000 nights (-61.9 %) by foreigners.

The market share of Upplands-Bro out of total registered bed nights was 0.1 % (-0.1 percentage points), out of domestic bed nights 0.1 % and foreign bed nights 0.0 %.

2,600 tourists arrived to registered accommodation

Arrivals to registered accommodation decreased 60 percent compared to earlier year. Of all registered arrivals, 98.7 percent were domestic, and 1.3 percent were from foreign countries.

During September, domestic visitors stayed in registered accommodation in Upplands-Bro on average 1.4 nights (+0.23) and foreigners 1.9 nights.

Ferry arrivals from different harbors

Accommodation sales 4.1 million SEK

Registered accommodation sales in September were 4.1 million SEK (-7.8 million).

Registered January-September sales were 21.0 million SEK and they decreased 24.4 million euro from the previous year.

Average prices

= change at least 10 %
September 2020
Amount
Change jan-September 2020
Amount
Change
Adr (Registered) 1,500 SEK -12.2 % 1,400 SEK 3.4 %
Bed Night (Registered) 1,200 SEK -27.3 % 930 SEK -24.9 %
Revpar (Registered) 360 SEK -56.8 % 198 SEK -49.7 %

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

8.0 accommodation establishments (+0)
390 rooms (-102)
630 beds (-177)

Room utilization 23.6 % (-24)
Unsold rooms 300
Bed utilization 14.4 % (-17)

Registered room utilization for establishments

Global Google searches for "upplands-bro + keyword"

Google searches for "upplands-bro" by search region

The occurrence of hashtags on Instagram

The number of likes for posts with hashtags on Instagram

Accommodation customer satisfaction by nationalities

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

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Sources: Statistics Sweden

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