Utsjoki
Accommodation and Travel Stats

December 2020

Utsjoki: Tourism in a nutshell

Bed Nights icon
Bed Nights (November)
icon: star 510
12 %
icon: finland 500
15 %
icon: foreign 13
91 %
Top 3:
Estonia
12
Switzerland
1.0
75 %
Visitors icon
Visitors (November)
icon: star 176
50 %
icon: finland 170
34 %
icon: foreign 6.0
94 %
Top 3:
Estonia
6.0
Accommodation Sales icon
Accommodation Sales (November)
icon: star 18,300 €
59 %
Average prices:
Night
35.70 €
40.70 €
Room
98.80 €
27.80 €
RevPAR
7.50 €
12.50 €
Capacity icon
Capacity (November)
icon: establishment 4.0
0 %
icon: room 78
1 %
icon: bed 210
4 %
Weather icon
Weather
icon: temperature -8.8 °C
0.3 °C
icon: rainfall 25 mm
14 mm

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

510 registered bed nights (November)

In November 2020, 510 bed nights were recorded in Utsjoki (-12.3 %), of which 500 nights were spent by domestic visitors and 13 nights by foreigners. Domestic bed nights increased 15 percent and foreign bed nights decreased 91 percent. In total, bed nights decreased 12 percent from last year's November.

Most foreign bed nights were recorded for travelers from Estonia (12 nights).

167 nights (-29.3 %) were spend by leisure visitors and 350 nights (-0.9 %) by business visitors.

Between January and November, 25,600 bed nights (+54.7 %) were recorded for domestic visitors and 3,300 (-47.0 %) for foreigners in Utsjoki, in total 28,900 (+27.0 %) nights.

Registered bed nights

Bed nights by country of arrival

Market share 0.1 percent (November)

Total of 815,000 bed nights (-47.9 %) were recorded in the whole country, of which 728,000 nights (-34.3 %) were spent by domestic visitors and 87,200 nights (-80.9 %) by foreigners.

The market share of Utsjoki out of total bed nights was 0.1 % (0.0 percentage points), out of domestic bed nights 0.1 % and foreign bed nights 0.0 %.

176 tourists arrived to accommodation (November)

Arrivals to registered accommodation decreased 50 percent compared to earlier year. Of all arrivals, 96.6 percent were domestic, and 3.4 percent were from foreign countries.

During November, domestic visitors stayed in registered accommodation in Utsjoki on average 2.9 nights (+1.2) and foreigners 2.2 nights (+0.56).

Ferry arrivals from different harbors

Accommodation sales 18,300 euro (November)

Registered accommodation sales in November were 18,300 euro (-26,400).

Registered January-November sales were 1.0 million euro and they increased 97,400 euro from the previous year.

Average prices

= change at least 10 %
November 2020
Amount
Change jan-November 2020
Amount
Change
Adr (Registered) 99 € -22.0 %  102 € -6.3 %
Bed Night (Registered) 36 € -53.3 %  36 € -13.0 % 
Revpar (Registered) 7.5 € -62.5 %  32 € -2.5 %

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization (November)

Registered Accommodation

4.0 accommodation establishments (+0)
78 rooms (+1)
210 beds (+8)

Room utilization 7.6 % (-8.2)
Unsold rooms 72

Registered room utilization for establishments

Website's user sessions by language

Global Google searches for "utsjoki + keyword"

Google searches for "utsjoki" by search region

The occurrence of hashtags on Instagram

Hotel customer satisfaction

Average customer satisfaction score on Booking.com given by hotel customers in October was 9.07/10.

Hotel customer satisfaction by nationalities

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Sources: Booking.Com, Finnish Meteorological Institute, Statistics Finland

INARI-SAARISELKÄ MATKAILU OY
Kelotie/Siula
99830 Saariselkä
inarisaariselka.fi

utsjoki logo

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