Utsjoki
Accommodation and Travel Stats

March 2021

Utsjoki: Tourism in a nutshell

Bed Nights icon
Bed Nights (February)
icon: star 540
64 %
icon: finland 530
1 %
icon: foreign 12
99 %
Top 3:
Latvia
11
Lithuania
1.0
Visitors icon
Visitors (February)
icon: star 174
71 %
icon: finland 165
51 %
icon: foreign 9.0
97 %
Top 3:
Latvia
8.0
Lithuania
1.0
Accommodation Sales icon
Accommodation Sales (February)
icon: star 27,100 €
61 %
Average prices:
Night
49.90 €
3.60 €
Room
95.50 €
20.10 €
RevPAR
7.80 €
14.10 €
Capacity icon
Capacity (February)
icon: establishment 4.0
0 %
icon: room 82
2 %
icon: bed 220
2 %
utilization icon
Utilization (February)
icon: room 0.08
72 %
Weather icon
Weather
icon: temperature -5.7 °C
1.0 °C
icon: rainfall 18 mm
20 mm

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

540 registered bed nights (February)

In February 2021, 540 bed nights were recorded in Utsjoki (-63.7 %), of which 530 nights were spent by domestic visitors and 12 nights by foreigners. Domestic bed nights decreased one percent and foreign bed nights decreased 99 percent. In total, bed nights decreased 64 percent from last year's February.

Most foreign bed nights were recorded for travelers from Latvia (11 nights).

144 nights (-88.3 %) were spend by leisure visitors and 400 nights (+48.9 %) by business visitors.

Between January and February, 1,100 bed nights (+47.8 %) were recorded for domestic visitors and 19 (-99.0 %) for foreigners in Utsjoki, in total 1,100 (-57.8 %) nights.

Registered bed nights

Bed nights by country of arrival

Market share 0.1 percent (February)

Total of 902,000 bed nights (-51.3 %) were recorded in the whole country, of which 842,000 nights (-32.1 %) were spent by domestic visitors and 59,500 nights (-90.3 %) by foreigners.

The market share of Utsjoki out of total bed nights was 0.1 % (-0.0 percentage points), out of domestic bed nights 0.1 % and foreign bed nights 0.0 %.

174 tourists arrived to accommodation (February)

Arrivals to registered accommodation decreased 71 percent compared to earlier year. Of all arrivals, 94.8 percent were domestic, and 5.2 percent were from foreign countries.

During February, domestic visitors stayed in registered accommodation in Utsjoki on average 3.2 nights (+1.6) and foreigners 1.3 nights (-2.2).

Ferry arrivals from different harbors

Accommodation sales 27,100 euro (February)

Registered accommodation sales in February were 27,100 euro (-42,300).

Registered January-February sales were 49,600 euro and they decreased 88,900 euro from the previous year.

Average prices

= change at least 10 %
February 2021
Amount
Change jan-February 2021
Amount
Change
Adr (Registered) 95 € 26.7 % 96 € 9.3 %
Bed Night (Registered) 50 € 7.7 % 43 € -15.1 %
Revpar (Registered) 7.8 € -64.3 % 6.9 € -70.2 %

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization (February)

Registered Accommodation

4.0 accommodation establishments (+0)
82 rooms (+2)
220 beds (+4)

Room utilization 8.2 % (-21)
Unsold rooms 75

Registered room utilization for establishments

Website's user sessions by language

Global Google searches for "utsjoki + keyword"

Google searches for "utsjoki" by search region

The occurrence of hashtags on Instagram

The number of likes for posts with hashtags on Instagram

Hotel customer satisfaction (October 2020)

Average customer satisfaction score on Booking.com given by hotel customers in October was 9.07/10.

Hotel customer satisfaction by nationalities

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Sources: Booking.Com, Finnish Meteorological Institute, Statistics Finland

INARI-SAARISELKÄ MATKAILU OY
Sairaalantie 3 a
99800 Ivalo
inarisaariselka.fi

utsjoki logo

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