Accommodation and Travel Stats
Vaasa Region: Tourism in a nutshell
Registered accommodation. All changes are relative to the same period a year ago.
30,300 bed nights in paid accommodation (April)
Total of 30,300 bed nights (+2.0 %) were recorded in paid accommodation in Vaasa Region in April 2023. This figure includes bed nights at registered establishments as well as at AirBnB and Vrbo. The share of registered bed nights was 81 % and non-registered 19 %.
Between January and April, the number of paid bed nights was 108,000 (+21.7 %). Share of registered was 81 % and non-registered 19 %.
Registered bed nights statistics include stats for registered accommodations: hotels, motels, guest houses, hostels, holiday villages and campsites. Establishments with fewer than 20 beds or caravan lots with an electrical connection point are excluded. Non-registered bed nights statistics include bed nights from AirBnB and Vrbo.
Registered bed nights increased one percent (April)
In April 2023, 24,500 registered bed nights were recorded in Vaasa Region (+0.5 %), of which 20,700 nights were spent by domestic visitors and 3,800 nights by foreigners. Registered domestic bed nights decreased five percent and registered foreign bed nights increased 43 percent. In total, registered bed nights increased one percent from last year's April.
Most foreign registered bed nights were recorded for travelers from Sweden (1,300 nights).
10,900 nights (-20.3 %) were spend by leisure visitors and 13,600 nights (+27.1 %) by business visitors.
Between January and April, 72,800 registered bed nights (+15.8 %) were recorded for domestic visitors and 14,800 (+75.9 %) for foreigners in Vaasa Region, in total 87,700 (+22.9 %) registered nights.
Registered bed nights statistics include stats for registered accommodations: hotels, motels, guest houses, hostels, holiday villages and campsites. Establishments with fewer than 20 beds or caravan lots with an electrical connection point are excluded.
Paid bed nights forecast, Vaasa Region
In June 2023, the number of bed nights in paid accommodation is expected to increase by 1.7 % compared to the previous year.
The number of bed nights is expected to increase by 8.7 % in the next six months compared to the previous year.
The forecast is based on a time series model (SARIMA), which is supplemented with exogenous (external) explanatory variables.
Registered bed nights
Forecast of paid bed nights
Registered bed nights by country of arrival
Comparison of registered bed nights between regions
13,800 tourists arrived to registered accommodation (April)
Arrivals to registered accommodation decreased 10 percent compared to earlier year. Of all registered arrivals, 87.5 percent were domestic, and 12.5 percent were from foreign countries.
During April, domestic visitors stayed in registered accommodation in Vaasa Region on average 1.7 nights (+0.17) and foreigners 2.2 nights (+0.14).
Visitor days by region
Visitor days by city
Visitor days by postal code
Visitor nights by region
Ferry arrivals from different harbors
International = International cruise ships
Ferry arrivals from different harbors (Vaasa)
International = International cruise ships
Accommodation sales 1.7 million euro (April)
Total accommodation sales in April were 1.7 million euro (+320,000). The share of Airbnb and Vrbo was 6.9 percent. Therefore, registered accommodation sales were 1.6 million euro (+305,000) and non-registered sales 120,000 euro (+14,200).
Total January-April sales were 6.7 million euro and they increased 2.1 million euro from the previous year.
|Adr (Registered)||108 €||14.5 %||106 €||12.8 %|
|Adr (Non-Registered)||78 €||7.2 %||76 €||5.2 %|
|Bed Night (Registered)||66 €||22.4 %||72 €||18.7 %|
|Revpar (Registered)||53 €||43.5 %||52 €||69.7 %|
|Revpar (Non-Registered)||35 €||-16.6 %||33 €||-8.9 %|
Registered accommodation sales
Non-registered accommodation sales
Average registered room price (ADR)
Capacity & Utilization (April)
15 accommodation establishments (-1)
1,000 rooms (-163)
1,900 beds (-320)
Room utilization 49.6 % (+10)
Unsold rooms 510
Bed utilization 39.2 % (+6.2)
Airbnb and Vrbo
177 accommodation establishments (+50)
162 apartments (+51)
250 rooms (+84)
Apartment utilization 44.1 % (-12)
Unsold apartments 91
Registered room utilization for establishments
Sources: Airdna, Statistics Finland, Tak Research
Vaasanpuistikko 12, 65100 Vaasa
06 325 1145
Vaasan seudun Matkailu Oy on Vaasan ja Närpiön kaupunkien sekä Mustasaaren, Laihian, Isonkyrön, Maalahden, Korsnäsin ja Vöyrin kuntien omistama yhtiö