Vaasa Region
Accommodation and Travel Stats
February 2020
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Vaasa Region: Tourism in a nutshell
21,100
17,100
4,000
13,200
11,300
1,900
1.4 mill. €
16
1,200
2,300
0.42
0.29
-0.6 °C
59 mm
Key indicators
Bed nights
Arrivals
Sales
Travel key indicators: the darker the square the larger the value.
Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.
It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.
Temperature
Rainfall
Registered bed nights increased 14 percent
In February 2020, 21,100 bed nights were recorded in Vaasa Region (+14.1 %), of which 17,100 nights were spent by domestic visitors and 4,000 nights by foreigners. Domestic bed nights increased 13 percent and foreign bed nights increased 20 percent. In total, bed nights increased 14 percent from last year's February.
Most foreign bed nights were recorded for travelers from Sweden (970 nights).
9,500 nights (+31.0 %) were spend by leisure visitors and 11,600 nights (+3.2 %) by business visitors.
Between January and February, 31,700 bed nights (+3.6 %) were recorded for domestic visitors and 7,200 (+11.8 %) for foreigners in Vaasa Region, in total 38,900 (+5.0 %) nights.
Registered bed nights statistics include stats for registered accommodations: hotels, motels, guest houses, hostels, holiday villages and campsites. Establishments with fewer than 20 beds or caravan lots with an electrical connection point are excluded.
Registered bed nights
Bed nights by country of arrival
13,200 tourists arrived to accommodation
Arrivals to registered accommodation increased nine percent compared to earlier year. Of all arrivals, 85.3 percent were domestic, and 14.7 percent were from foreign countries.
During February, domestic visitors stayed in registered accommodation in Vaasa Region on average 1.5 nights (+0.05) and foreigners 2.0 nights (+0.19).
Ferry arrivals from different harbors
International = International cruise ships
Accommodation sales 1.4 million euro
Registered accommodation sales in February were 1.4 million euro (+118,000).
Registered January-February sales were 2.6 million euro and they increased 116,000 euro from the previous year.
Average prices
|
February 2020
Amount |
Change |
jan-February 2020
Amount |
Change | |
|---|---|---|---|---|
| Adr (Registered) | 95 € | 1.6 % | 95 € | 2.0 % |
| Bed Night (Registered) | 64 € | -4.0 % | 66 € | -0.3 % |
| Revpar (Registered) | 40 € | -2.0 % | 36 € | -5.1 % |
Registered accommodation sales
Average registered room price (ADR)
Capacity & Utilization
Registered Accommodation
16 accommodation establishments (+0)
1,200 rooms (+82)
2,300 beds (+154)
Room utilization 41.5 % (-1.5)
Unsold rooms 680
Bed utilization 28.6 % (+0.22)
Registered room utilization for establishments
Website's user sessions by language
Global Google searches for "vaasa region"
Global Google searches for "vaasa region + keyword"
Google searches for "vaasa region" by search region
The occurrence of hashtags on Instagram
The number of likes for posts with hashtags on Instagram
Hotel customer satisfaction by nationalities
Sources: Business Finland, Finnish Meteorological Institute, Statistics Finland
More information available at the dashboard