Vaasa
Accommodation and Travel Stats

January 2019

Notice

This is a non-premium report and will only show data up to 12 months from now.

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel trends.

Vaasa: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 15,200
1 %
icon: finland 12,200
2 %
icon: foreign 3,000
4 %
Top 3:
Sweden
910
10 %
Germany
230
32 %
Italy
220
82 %
Visitors icon
Visitors
icon: star 10,200
5 %
icon: finland 8,600
6 %
icon: foreign 1,600
3 %
Top 3:
Sweden
640
13 %
Germany
121
41 %
Norway
93
11 %
Accommodation Sales icon
Accommodation Sales
icon: star 1.1 mill.
4 %
Average prices:
Night
71.00 €
3.20 €
Room
92.00 €
5.40 €
RevPAR
40.70 €
5.30 €
Capacity icon
Capacity
icon: establishment 8.0
14 %
icon: room 850
9 %
icon: bed 1,700
10 %
Weather icon
Weather
icon: temperature -6.1 °C
2.4 °C
icon: rain 34 mm
2 mm

Temperature

Rainfall

Registered bed nights increased one percent

In January 2019, 15,200 bed nights were recorded in Vaasa (+0.6 %), of which 12,200 nights were spent by domestic visitors and 3,000 nights by foreigners. Domestic bed nights increased two percent and foreign bed nights decreased four percent. In total, bed nights increased one percent from last year's January.

Most foreign bed nights were recorded for travelers from Sweden (910 nights).

5,100 nights (+0.6 %) were spend by leisure visitors and 10,100 nights (+0.6 %) by business visitors.

Registered bed nights

Bed nights by country of arrival

Market share 1.0 percent

Total of 1.5 million bed nights (+1.1 %) were recorded in the whole country, of which 869,000 nights (+1.5 %) were spent by domestic visitors and 675,000 nights (+0.6 %) by foreigners.

The market share of Vaasa out of total bed nights was 1.0 % (-0.0 percentage points), out of domestic bed nights 1.4 % and foreign bed nights 0.4 %.

10,200 tourists arrived to accommodation

Arrivals to registered accommodation decreased five percent compared to earlier year. Of all arrivals, 83.9 percent were domestic, and 16.1 percent were from foreign countries.

During January, domestic visitors stayed in registered accommodation in Vaasa on average 1.4 nights (+0.11) and foreigners 1.8 nights (-0.01).

3,300 international congress guests in 2018

The number of international congress quests increased 24 percent from the previous year.

There was a total of 33 congresses organized (-5.0) in 2018.

10,600 air travelers

The airport received a total of 10,600 passengers, which means air passenger arrivals decreased five percent.

Of local passengers, 43.6 % arrived from abroad, thus the share of domestic passengers was 56.4 %.

In addition, there were 11,200 passengers departing the airport (-7.4 %), therefore the total number of trips via the airport was 21,800.

Arriving passengers (excl. transfers)

Arriving passengers from

Passengers on transfers from

Departing passengers to

1,600 passengers by ferries

There were 1,600 arriving passengers by ferries. In total, the arrivals to port decreased 72 percent. The number of departing passengers was 1,800 (-68.8 %). Most arrivals were from Sweden (1,600 arrivals).

Arrivals

Ferry arrivals from different harbors

Accommodation sales 1.1 million euro

Total accommodation sales in January were 1.1 million euro (-31,200). The share of Airbnb was 4.4 percent. Therefore, registered accommodation sales were 1.1 million euro (-42,300) and Airbnb sales 47,200 euro (+11,100).

Average prices

= change at least 10 %
January 2019
Amount
Change
Adr (Registered) 92 € -5.6 %
Bed Night (Registered) 71 € -4.4 %
Adr (Airbnb) 68 € 5.0 %
Revpar (Registered) 41 € -11.6 % 
Revpar (Airbnb) 33 € 23.1 % 

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

8.0 accommodation establishments (+1)
850 rooms (+69)
1,700 beds (+148)

Room utilization 44.3 % (-3.0)
Unsold rooms 480

Airbnb

80 apartments (+4)
14 private rooms (+2)
3.0 shared rooms (+0)

Apartment utilization 48.2 % (+7.1)
Unsold apartments 41

Registered room utilization

Sources: Airdna, Business Finland, Finavia, Finnish Meteorological Institute, Finnish Transport Infrastructure Agency, Statistics Finland

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