Vadstena
Accommodation and Travel Stats

December 2019

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Vadstena: Tourism in a nutshell

Bed Nights icon
Bed Nights
icon: star 2,000
25 %
icon: sweden 1,900
22 %
icon: foreign 161
44 %
Visitors icon
Visitors
icon: star 1,300
38 %
icon: sweden 1,200
33 %
icon: foreign 77
70 %
Accommodation Sales icon
Accommodation Sales
icon: star 1.4 mill. SEK
45 %
Average prices:
Night
669.80 SEK
244.30 SEK
Room
1,010.40 SEK
444.20 SEK
RevPAR
196.60 SEK
239.20 SEK
Capacity icon
Capacity
icon: establishment 10
43 %
icon: room 250
28 %
icon: bed 510
14 %
Weather icon
Weather
icon: rainfall 62 mm
21 mm

Key indicators

Bed nights

Arrivals

Sales

Travel key indicators: the darker the square the larger the value.

Dark squares in the middle (vertically) mean the main season is in the summer. Dark squares on the top and the bottom mean the main season is in the winter. Gradually darkening squares from left to right signify growth over the years.

It is important to notice that the largest values (darkest squares) are not necessarily during the same months between different stats as this might reveal interesting details about travel and accommodation trends.

Temperature

Rainfall

2,000 registered bed nights

In December 2019, 2,000 bed nights were recorded in Vadstena (-24.6 %), of which 1,900 nights were spent by domestic visitors and 161 nights by foreigners. Domestic bed nights decreased 22 percent and foreign bed nights decreased 44 percent. In total, bed nights decreased 25 percent from last year's December.

710 rooms (-48.4 %) were booked by leisure visitors and 630 rooms (+101.3 %) by business visitors.

Between January and December, 101,000 bed nights (-3.3 %) were recorded for domestic visitors and 16,100 (+35.8 %) for foreigners in Vadstena, in total 117,000 (+0.7 %) nights.

Registered bed nights

Bed nights by country of arrival

Market share 0.1 percent

Total of 3.5 million bed nights (+0.3 %) were recorded in the whole country, of which 2.7 million nights (+1.3 %) were spent by domestic visitors and 764,000 nights (-2.9 %) by foreigners.

The market share of Vadstena out of total bed nights was 0.1 % (-0.0 percentage points), out of domestic bed nights 0.1 % and foreign bed nights 0.0 %.

1,300 tourists arrived to accommodation

Arrivals to registered accommodation decreased 38 percent compared to earlier year. Of all arrivals, 93.9 percent were domestic, and 6.1 percent were from foreign countries.

During December, domestic visitors stayed in registered accommodation in Vadstena on average 1.6 nights (+0.22) and foreigners 2.1 nights (+0.99).

Ferry arrivals from different harbors

Accommodation sales 1.4 million SEK

Registered accommodation sales in December were 1.4 million SEK (-1.1 million).

Registered January-December sales were 55.3 million SEK and they increased 10.1 million euro from the previous year.

Average prices

= change at least 10 %
December 2019
Amount
Change jan-December 2019
Amount
Change
Adr (Registered) 1,000 SEK -30.5 %  1,400 SEK 7.3 %
Bed Night (Registered) 670 SEK -26.7 %  470 SEK 21.6 % 
Revpar (Registered) 197 SEK -54.9 %  540 SEK -3.5 %

Registered accommodation sales

Average registered room price (ADR)

Capacity & Utilization

Registered Accommodation

10 accommodation establishments (+3)
250 rooms (+55)
510 beds (+63)

Room utilization 19.5 % (-11)
Unsold rooms 200
Bed utilization 14.2 % (-6.6)

Registered room utilization for establishments

Website's user sessions by language

Global Google searches for "vadstena + keyword"

Google searches for "vadstena" by search region

The occurrence of hashtags on Instagram

Hotel customer satisfaction

Average customer satisfaction score on Booking.com given by hotel customers in December was 9.03/10.

Hotel customer satisfaction by nationalities

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Sources: Booking.Com, Statistics Sweden, Swedish Meteorological And Hydrological Institute

More information available in the dashboard

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