Accommodation and Travel Stats
Varberg: Tourism in a nutshell
Registered accommodation. All changes are relative to the same period a year ago.
Registered bed nights increased 11 percent
In September 2020, 37,500 registered bed nights were recorded in Varberg (+10.9 %), of which 36,000 nights were spent by domestic visitors and 1,500 nights by foreigners. Registered domestic bed nights increased 16 percent and registered foreign bed nights decreased 47 percent. In total, registered bed nights increased 11 percent from last year's September.
7,500 rooms (+31.7 %) were booked by leisure visitors and 7,500 rooms (-26.0 %) by business visitors.
Between January and September, 678,000 registered bed nights (-7.5 %) were recorded for domestic visitors and 18,100 (-68.6 %) for foreigners in Varberg, in total 696,000 (-12.0 %) registered nights.
Registered bed nights statistics include stats for registered accommodations: hotels, holiday villages, youth hostels, campsites, and commercially arranged rentals in private cottages and apartments. Establishments with fewer than 9 beds or 5 rooms are excluded.
Registered bed nights
Registered bed nights by country of arrival
22,200 tourists arrived to registered accommodation
Arrivals to registered accommodation increased two percent compared to earlier year. Of all registered arrivals, 95.7 percent were domestic, and 4.3 percent were from foreign countries.
During September, domestic visitors stayed in registered accommodation in Varberg on average 1.7 nights (+0.14) and foreigners 1.6 nights (-0.01).
Ferry arrivals from different harbors
International = International cruise ships
Accommodation sales 19.0 million SEK
Registered accommodation sales in September were 19.0 million SEK (-1.1 million).
Registered January-September sales were 214.3 million SEK and they decreased 32.3 million euro from the previous year.
|Adr (Registered)||1,300 SEK||-0.5 %||1,700 SEK||-1.4 %|
|Revpar (Registered)||670 SEK||-11.5 %||870 SEK||-13.4 %|
|Bed Night (Registered)||510 SEK||-15.0 %||310 SEK||-1.3 %|
Registered accommodation sales
Average registered room price (ADR)
Capacity & Utilization
31 accommodation establishments (+2)
960 rooms (+23)
2,400 beds (+49)
Room utilization 52.6 % (-6.5)
Unsold rooms 450
Bed utilization 52.4 % (+2.5)
Registered room utilization for establishments
Global Google searches for "varberg"
Global Google searches for "varberg + keyword"
Google searches for "varberg" by search region
The occurrence of hashtags on Instagram
The number of likes for posts with hashtags on Instagram
Accommodation customer satisfaction
Average customer satisfaction score on Booking.com given by accommodation customers in September was 8.41/10 (-0.16).
Accommodation customer satisfaction by nationalities
Sources: Booking.Com, Statistics Sweden, Swedish Meteorological And Hydrological Institute